B2B, Marketplaces Become Core to Brooklinen’s Blossoming Omnichannel Strategy
Retail TouchPoints
NOVEMBER 13, 2023
Brooklinen was a direct-to-consumer darling that promised consumers high-quality sheets at great prices. By eliminating supply chain complexities and “cutting out the middlemen,” Brooklinen was able to streamline the product development journey and fully immerse consumers in the ethos and values of the brand.
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