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The Rise of Inauthentic Influencers: Can Consumers Trust Social Media Personas?

Retail TouchPoints

For example, a lot of creators are incredible lifestyle experts who care about their audience and only recommend exactly what they feel their audience needs. When a brand loves an influencer and an influencer loves a brand, they usually display that compatibility on social media in a way that endears audiences.

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Small Business Blogs That Are Actually Worth Visiting

Korona

For small business owners and entrepreneurs, looking at small business blogs can help you stay up to date on trends, while also learning about strategies and tools within your industry. Even for blogs that claim to specialize in small business and startups, many of them simply offer weak content outweighed by tons of ads.

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4 Retail Resolutions to Help Businesses Become More Profitable

RetailMinded

As you look into 2024, consider how becoming more profitable can also be achieved with more efficiency , more business clarity and even more time on your hands. To help, consider the four, Retail Minded approved resources below. But if you’re like most business operators, you have no idea how to do this or where to start.

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5 strategies to stand out during BFCM

lateshipment

Retailers soon utilized this unique opportunity and started giving additional discounts to keep customers coming. Retailers then added small business Saturdays followed by cyber Monday which has now evolved into ‘The Cyber Week’. BFCM Scratch and Reveal Campaign Walmart utilized social media in the game.

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How to Grow Your Online Business In 21 Steps – The Complete Checklist

Ecommerce Platforms

Looking for a complete ecommerce checklist that will help you to grow your online business? At some point, every small business and large business starts seeing sales slow down. Make your business a customer support icon , where customers are wowed at how responsive and helpful you are. Look no further.

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The Real Impact of Late Deliveries & How to Handle Them

lateshipment

Do you sometimes feel, as an eCommerce retailer, that despite paying a steep price to provide customers a top-notch delivery experience , you still struggle with their complaints? Surveys have repeatedly shown that a majority of buyers refuse to shop from a retailer following a negative delivery experience. They lead to customer churn.

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How To Start An Online Business in Canada (2023)

Ecommerce Platforms

When researching what to sell in your Canadian ecommerce store, we suggest following these methods: Consider selling essentials: Necessities like shaving cream and clothing are tough markets to penetrate, so we recommend taking this method with a hint of caution. However, there are several companies that have managed to reinvent necessities.