Retailers: Leverage Customer Data to Navigate Lower Spending Due to Inflation
Retail TouchPoints
JUNE 28, 2022
75 percentage point increase — the largest since 1994 — to help tame inflation while (hopefully) not tipping the country into a recession. While retailers can do little to affect world events and macro inflation, they can make use of an often underused asset they already have: customer data. 7% increase.
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