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10 Strategies for Your eCommerce Social Media Holiday Ads

Inflow Insights

To help you get ahead of the competition, we’re sharing our top 10 strategies for making sure your social media holiday ads reach the right customers and convince them to add your products to their shopping list. Along the way, we’ve uncovered a few key strategies to making your holiday social media marketing stick.

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How to Avoid Out of Stock Products in Google Shopping & Search

Inflow Insights

We’ll cover it all in this blog, including: How Google Shopping and Search Ads track out-of-stock products How out-of-stock listings affect your PPC ads And which seven strategies you should use for your out-of-stock product listings. The platform will continue delivering your PPC search ad as a search result no matter what.

PPC 127
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How to Market Without Cookies

Kissmetrics

Here data will be stored anonymously to form a middle ground where companies can obtain customer data without intrusive cookie tracking. Below, we’ll discuss some of the most effective strategies and offer tips for marketing without relying on the use of third-party cookies. 4 Tips to Prepare for Cookieless Marketing.

Marketing 264
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How to Use Vanity URLs for Paid Ads

Kissmetrics

With so many SEO strategies out there, it might not feel like they are worth the effort. Custom URLs allow you to easily track where traffic originates and keep customer data, such as a coupon code or cookies. Just make sure all your other SEO strategies are in place. Did they help improve your PPC ROI?

SEO 256
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How to Choose The Right Analytics Agency

Kissmetrics

When thinking about your goals, consider these aspects: Your existing data – Think about the data assets that you are currently building. This can include things like marketing channels (search, PPC, content), operations or product data. For instance, do you need to use data to predict and manage your inventory?

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How You Can Leverage Gamification for Marketing

Kissmetrics

This marketing strategy allows users to personally engage with your business and have the opportunity to achieve or win something along the way. By the end of this guide, you’ll be able to use these strategies, too. Gather More Customer Data. Data is king right? In comes gamification for marketing. Games of Chance.

Marketing 260
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Kurt Geiger launches on Secret Sales

365 Retail

Kurt Geiger Limited will also have access to Secret Sales’ customer data and site analytics through its GDPR compliant data share programme, enabling it to target customers with its full price offering. This includes alignment on digital spends, affiliates and PPC strategies alongside Google Shopping.