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How Gen AI is Reshaping our Understanding of User Intent

Retail TouchPoints

While this poses a challenge, it’s also an opportunity to embrace cutting-edge technologies that provide deeper insights without compromising user privacy. It’s not merely about substituting cookie-based tracking with another data-centric method.

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4 Ways Retailers can Leverage Generative AI to Drive Revenue and Productivity

Retail TouchPoints

The world of retail is getting ready for its iPhone moment using breakthrough generative AI technology. For example, a retailer looking to use the technology for generating descriptions in ecommerce product catalogs would train the model on relevant product information and metatags specific to its brand and items they sell.

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Personalization that Consumers Expect Post-Pandemic

Retail TouchPoints

Over time, the brand has expanded its personalization program to show customers products that are often purchased with the item they are viewing, display items that can be bundled with products in a customer’s cart, and recommend additional products in the emails it sends to confirm transactions. Advanced customer support.

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To Email or Not to Email: The Pros and Cons of Retail Marketing Approaches

Retail TouchPoints

Retailers also have the opportunity to populate emails with recommendations for items the shopper looked at but didn’t buy, discounts for their favorite products and more. Shoppers are inundated with marketing information from retailers in their email inboxes, on social media, across in-store touch points and more.

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Omnichannel Retail Strategies Explained & Simplified

UpSellIt

An omnichannel retail strategy connects numerous channels and touchpoints to provide customers with a seamless shopping experience. It seeks to bridge the gap between online and offline purchasing by establishing a cohesive experience between physical stores, websites, mobile apps, social media platforms and more.

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ChatGPT in Retail – How Retailers Can Use ChatGPT to Enhance Customer Experience and Drive Sales

RETAIL MANAGEMENT SOFTWARE

The retail industry is continuously evolving and adapting to new technologies and trends. One of the latest developments in this sector is the use of ChatGPT and other innovative technologies such as AI (artificial intelligence), AR (augmented reality), and VR (virtual reality) to create seamless omnichannel shopping experiences.

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Klaviyo vs. MailChimp: Features, Pros & Cons

Groove

Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. This tool makes it easy for eCommerce merchants to grow their contact lists, personalize user experiences and communicate more effectively with customers. Real-Time Customer Data.