Optimizely
DECEMBER 21, 2017
But before you run off, let me tell you about an ecommerce trend that will actually help you better sell to customers and ensure their (undying) loyalty. Contextual commerce harnesses another trend you’ve probably heard a lot about — omnichannel. How can contextual commerce improve loyalty?
Retail TouchPoints
AUGUST 30, 2023
In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.
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Smile.io
JANUARY 27, 2022
DICK’S Sporting Goods and Nike recently announced they would be taking their long-standing business relationship to the next level by partnering on customer loyalty. Customers of DICK’S and Nike can now link their DICK’S’ ScoreCard and Nike Membership loyalty program accounts to unlock exclusive products, events, and offers.
365 Retail
MAY 25, 2021
Brands are putting customer loyalty at risk due to a disconnect between their physical and eCommerce experiences, a new research report by PFS has found. In fact, 21% of respondents reported that online customer service is still not as good as in-store assistance. An omnichannel future based on experientialism.
Retail TouchPoints
JANUARY 5, 2022
But like any hot trend that has garnered a lot of buzz (I’m talking about you, “omnichannel”), there has been confusion about what experiential retail actually entails — and how it can be done successfully. And that could be through downloading the app, signing up for the email list or following the brand on social media.”
Retail TouchPoints
SEPTEMBER 7, 2023
Retailers are tackling pressing issues, from wavering customer loyalty to finding the next channel or platform they need to sell on. To juggle long- and short-term priorities, executives must address key questions, including: How can we prepare for shifts in customer behaviors? What do you want to see? What do you want to do?
Retail TouchPoints
JULY 20, 2022
Experts agree that the supply chain has more impact on the customer experience than ever before. So much impact, in fact, that supply chain snags and delivery delays are the leading cause for wavering customer loyalty. .
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