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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customersloyalty is no longer confined to programs and points.

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Guarding the Retail Fortress: Cybersecurity Challenges and Network Interruption Risks

Retail TouchPoints

In the last several years, retailers have increased the speed with which they have built online and mobile app presence. Cyberattacks and network outages can disrupt operations and erode customer loyalty. Retailers can further reduce risks by: Procuring cyber liability insurance coverage to transfer some of the risk.

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Beyond Shopping: How Retailers can Turn Stores into Experiential Hubs

Retail TouchPoints

Despite the surge in online shopping, physical stores remain essential for retailers, providing a space for customers to interact with products and build deeper brand connections. A well-designed store can create a memorable brand experience that strengthens customer loyalty.

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What’s in Store for Grocery in 2022?

Retail TouchPoints

Long-term, I predict that ultra-rapid delivery of fresh produce from geographically strategic farming operations will become the de facto market model, decentralizing production and personalizing product assortments. The supply chain crisis means an out-of-stock crisis for grocers, and empty shelves means unhappy and disloyal customers.

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2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

Despite expectations of a modest economic downturn, this period presents an opportunity for businesses to optimize their operations, improve marketing strategies and enhance their technological infrastructure.

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How to Evolve and Personalize in the Digital Marketplace Economy 

Retail TouchPoints

Businesses of all sizes can provide subscription-based services to their customers, offering add-ons and integrations from third-party vendors. Customers benefit from being able to pay as they go for the technology they are consuming. T-Mobile, for example, offers Netflix along with connectivity services, all in one bill.

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The New Toolkit for Supply Chain Agility

Retail TouchPoints

So much impact, in fact, that supply chain snags and delivery delays are the leading cause for wavering customer loyalty. . While some companies are actively investing in internal, verticalized operations, others are shifting to third-party manufacturing and nearshoring to effectively (and profitably) respond to demand.

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