Inflow Insights

JANUARY 24, 2022

With Americans spending an average of four hours a day on social media, it’s increasingly becoming the place customers go to learn about new products and make decisions about what (and whether) to buy. This makes social media critical to the survival of your eCommerce brand.

Social Media 119

Social Media Customer Loyalty Customer Customer Retention 119

Omniconvert

FEBRUARY 13, 2020

We’ve already talked in great detail about customer retention in our previous articles, so today we’re focusing on one niche. The post Customer Retention for eCommerce appeared first on ECOMMERCE GROWTH Blog.

Customer Retention 78

Customer Retention eCommerce Customer Article 78

lateshipment

APRIL 8, 2022

Analysts expect the value of the business-to-customer (B2C) market to reach over $7 trillion in 2030. The continued increase of e-commerce enterprises will make it more challenging for companies to stand out from the rest. Great packaging with your brand on it can influence a first-time customer’s impression of your company.

eCommerce 130

eCommerce Merchant Services Social Media Customer Retention 130

Smile.io

MAY 1, 2023

Customer retention is a key element in making sure your ecommerce business is sustainable and in business for the long term. Without repeat customers, your business won’t have the base it needs to grow. 🛍️ Customer retention is about keeping loyal customers, as opposed to recruiting new ones.

Customer Retention 61

Customer Retention Customer Customer Loyalty Merchant Services 61

GetElastic

DECEMBER 3, 2018

If you run an ecommerce business, then you know how important customer retention is. And getting customer feedback is directly linked to customer retention. In fact, American businesses lose a whopping $62 billion a year due to bad customer experiences. But HOW do ecommerce businesses collect it?

Customer Retention 157

Customer Retention Improvements Customer Social Media 157

FastSpring

OCTOBER 13, 2020

If you love your customers—which I’m sure you do—you want to hold onto them … tight. Yep, we’re talking about customer retention—a business’s ability to keep customers over a period of time. As much as we love new customers, we love repeat customers even more. It sounds simple enough.

Customer Retention 148

Customer Retention Customer Payment Services Subscription 148

Kissmetrics

JUNE 15, 2017

Customer retention. Its goal is to retain as many customers as possible. After all, a loyal customer is worth much more than a new customer. Here’s the problem: companies drive customers away with poor customer retention initiatives (or a complete lack of a customer retention strategy!).

Customer Retention 241

Customer Retention Customer Social Media Customer Loyalty 241

lateshipment

APRIL 26, 2022

The importance of a quality shipping experience in e-commerce cannot be stressed enough. However, major e-commerce businesses leave out shipping in their strategy as they consider the onus of it to be with the shipping carrier. If you want more customers, then they have to expand their strategies as well.

eCommerce 130

eCommerce Shipping Costs Shipping Multi-channel 130

ecomdash

APRIL 23, 2019

We could talk all day about the differences between new customers and repeat customers, but really you only need to know two things: It costs 5x more to attract a new customer than to retain an old one. Repeat customers spend 67% more than new customers. What better way to do that than by using social media?

Social Media 115

Social Media Improvements eCommerce Customer Retention 115

Groove

NOVEMBER 12, 2020

A customer's first impression — better yet, first experience — with a brand often makes or breaks their purchasing decision. Make a great first impression and create a positive experience for your customers by catering to their unique needs. How To Improve Customer Experience: 5 Tips. Understand who your customers are.

Customer Experience 356

Customer Experience Improvements Customer Social Media 356

Omnisend

JANUARY 8, 2024

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Use Omnisend’s powerful email and SMS marketing to create a superior customer experience.

Customer 88

Customer Customer Retention Social Media X-cart 88

lateshipment

JULY 17, 2020

The average conversion rate of eCommerce websites is 2.86%. Running re-targeting ads on social media could do the trick, but if you want to kick things up a notch, here are some techniques and tips to keep in mind. . Why focus on customer retention , and not just increasing the number of new visitors? Think Ahead.

Customer 237

Customer Shipping Costs eCommerce Customer Retention 237

Kissmetrics

JUNE 29, 2021

Customer acquisition is a huge pain point for many business owners. Your goal should be to put together a system that acquires customers almost on autopilot. What Is Customer Acquisition? Customer acquisition is your business’s process of bringing in new customers. What Is the Purpose of Customer Acquisition?

Customer 276

Customer Social Media Customer Retention eCommerce 276

Groove

FEBRUARY 2, 2022

What Is Customer Acquisition? When analyzing customer acquisition vs retention , it’s important to distinguish between the two. First, we have customer acquisition which involves all of the steps that an eCommerce or brick and mortar business takes to attract new customers and convince them to purchase.

Customer 150

Customer Customer Retention Merchant Services PPC 150

ChannelAdvisor

FEBRUARY 27, 2023

It’s the same with your e-commerce strategy. We’ve put together 10 of the most common and important e-commerce metrics to watch, as well as a guide to help you better understand your brand analytics. What Are E-Commerce KPIs? Why Are E-Commerce KPIs Important? But the right mix of metrics?

eCommerce 52

eCommerce X-cart Shipping Costs Payments 52

ChannelAdvisor

FEBRUARY 27, 2023

It’s the same with your e-commerce strategy. We’ve put together 10 of the most common and important e-commerce metrics to watch, as well as a guide to help you better understand your brand analytics. What Are E-Commerce KPIs? Why Are E-Commerce KPIs Important? But the right mix of metrics?

eCommerce 52

eCommerce X-cart Shipping Costs Payments 52

Retail TouchPoints

MARCH 27, 2023

The retailer will tap into Reveal’s Visit Local solution to measure incrementality from paid social and programmatic campaigns, create and activate custom audiences based on places consumers shop and understand store-level analytics such as visitor volume, frequency and competitive analysis. ” .

Books 280

Books Customer Retention Social Media Mobile 280

Algopix

APRIL 14, 2024

In the fast-paced world of eCommerce, where trends evolve overnight and consumer behavior shifts at the drop of a hat, the role of marketing leaders is more crucial than ever. These visionary individuals not only navigate the ever-changing digital landscape but also set the pace for innovation, disruption, and success in the eCommerce sphere.

eCommerce Marketing 114

eCommerce Marketing eCommerce Marketing Toys 114

GetElastic

SEPTEMBER 15, 2021

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. With the disruption of COVID-19, new trends have emerged, and the eCommerce landscape is transforming. Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers.

B2B 146

B2B eCommerce Customer SEO 146

lateshipment

NOVEMBER 8, 2023

E-commerce sales have been explosively growing. This way customers know what they can expect. For starters, branding focuses on very materialistic things like color, theme, logo, aesthetics, and creates an image of how a particular brand should be perceived by a customer. There is a free returns option also.

eCommerce 130

eCommerce Social Media Gifts Definition 130

Groove

SEPTEMBER 5, 2023

In an eCommerce context, visual branding is a brand's unique style or online look. Visual branding is like an eCommerce merchant’s storefront window. It builds a connection with visitors that converts them into repeat customers with higher customer lifetime values (CLTV). What's Visual Branding?

eCommerce 195

eCommerce Social Media Arts Consumer Electronics 195

Retail TouchPoints

AUGUST 15, 2022

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Top data-related challenges include: . Stand Out Beyond Free Shipping .

Customer Loyalty 221

Customer Loyalty Customer Retail Shipping Costs 221

Retail TouchPoints

JULY 14, 2021

The pandemic has taken the entire ecommerce sector to unprecedented heights , and this trend will only continue. Using ecommerce platforms like Shopify , Wix or SnapBlooms is a no-brainer for small shops, but before signing on to one, you must know your niche industry and the available ecommerce solutions.

eCommerce Platforms 257

eCommerce Platforms Payment Services eCommerce Small Business Retail 257

Algopix

JULY 13, 2023

Welcome to our comprehensive guide on the best eCommerce CRM systems. In today’s competitive online marketplace, effectively managing customer relationships is crucial for the success of any eCommerce business. What Is a Customer Relationship Management System? Why is CRM Important for eCommerce Businesses?

Payment Services 78

Payment Services eCommerce Management Customer 78

Retail TouchPoints

JUNE 23, 2022

This is also the ideal time to review the online customer journey, because consumer expectations for ecommerce convenience and personalization are higher than ever, based on the findings of ClearSale’s 2021 State of Consumer Attitudes on Ecommerce, Fraud & CX survey. Personalize Your Back-to-School Marketing.

Payment Services 288

Payment Services eCommerce Payments Retail 288

Kissmetrics

MARCH 29, 2018

Tom Robertshaw ( @bobbyshaw ) is an Ecommerce Evangelist at Space 48, an award-winner ecommerce consultancy for forward-thinking retailers. It can be easy lose ourselves in the chronic battle of customer acquisition. This tells us there’s a huge opportunity to increase customer retention rates further to support revenue growth.

Customer Retention 205

Customer Retention Customer eCommerce Merchant Services 205

Korona

MARCH 25, 2022

Given that the probability of an existing customer returning to purchase something at your store is 60-70% compared to the 5-20% chance of converting a new customer, it’s no surprise that eCommerce brands are prioritizing customer retention. 7 Ways to Improve Customer Loyalty. Social media engagement.

Customer Loyalty 98

Customer Loyalty eCommerce Customer Social Media 98

Algopix

OCTOBER 21, 2023

In the fast-paced world of eCommerce, success is often determined by the ability to adapt, optimize, and make data-driven decisions. But with a myriad of data points to choose from, how do you know which eCommerce KPIs are the most important for your business? Revenue by Traffic Source: Knowing where your customers come from (e.g.,

Shipping Costs 119

Shipping Costs eCommerce Customer Retention Social Media 119

Wiser

NOVEMBER 1, 2023

Unfortunately, when it comes to eCommerce, it’s not uncommon for potential customers to leave a retailer’s site without actually making a purchase. The goal is to motivate customers to return to the website and complete their purchase. The benefits of remarketing are substantial for established retailers.

Customer 146

Customer Customer Retention Shopping Carts Conversion Optimization 146

Retail TouchPoints

FEBRUARY 8, 2023

Until the cost of digital advertising comes down, retailers can focus on new customer acquisition and retention tactics that won’t break the bank. of internet users use ad blockers mostly because the ads are either irrelevant or flat-out annoying, so there’s a high probability that you’re missing out on reaching potential customers.

Social Media 244

Social Media Retail Customer Retention Consumer 244

Retail TouchPoints

JUNE 22, 2020

The program offers shoppers multiple point-earning opportunities for purchases made on its web site as well as through referrals, birthday and welcome bonuses and sharing on social media. Customers also can access free shipping, samples, birthday gifts and a tier-based rewards program to accelerate their point-earning capability.

Customer Retention 135

Customer Retention eCommerce Social Media Gifts 135

AcquireConvert

AUGUST 2, 2020

As one Shopify blog post points out , a small change in customer retention can significantly boost a store’s revenue. The example shows two stores that have 100 customers purchasing a $10 item every month. So, what can you do to keep customers around? Strategy #1: Focus on making your customers happy.

Customer Retention 36

Customer Retention Shopify Customer eCommerce 36

Retail TouchPoints

MAY 8, 2024

Ecommerce sales are expected to hit $6.3 Despite this macro growth, ecommerce site abandonment remains a big issue for all brands, regardless of their size or product category. Additionally, overall ecommerce conversions decreased by 5.5%. per visit.

Merchant Services 226

Merchant Services eCommerce Channel Mobile 226

Omniconvert

JULY 23, 2019

Our mission is to provide insights and ideas from world-class professionals on the topic of growth and to cut through the noise of so-called marketing tips and tricks, revealing the money-making strategies behind e-commerce.

Social Media 74

Social Media eCommerce Channel Marketing 74

Ecommerce Platforms

AUGUST 29, 2022

The best loyalty apps for Shopify are an excellent way for business leaders to improve the lifetime value of their customers. After all, returning customers are one of the most important assets an ecommerce company can have. Shopify apps can help with everything from SEO to email marketing, and customer service.

Shopify 210

Shopify Customer Merchant Services Shipping Costs 210

Smile.io

MARCH 12, 2020

Customer retention is the key to fostering truly loyal customers. These customers make more purchases than one-time shoppers, promote your brand to their networks, and become your best brand advocates. If customer retention wasn’t already on your mind, it needs to be! Promote your new product releases.

Customer Retention 46

Customer Retention Customer Beauty and Health Subscription 46

Omnisend

MAY 14, 2021

Driving people to your ecommerce site and convincing them to make a purchase is becoming much harder with the proliferation of brick-and-mortar store closings and growing number of online shopping options. Each stage of the ecommerce customer journey has its opportunities. What Is an Ecommerce Journey? Awareness.

eCommerce 78

eCommerce Customer Social Media Customer Retention 78