Groove

APRIL 30, 2020

As social media branding has evolved to the point of necessity, you're only hurting your business and your brand if you aren't taking advantage of it. Social media is an opportunity to humanize your brand and give customers a glimpse into your company's personality. Humanizing Your Brand Through Social Media.

Social Media 293

Social Media Channel SEO Marketing 293

Kissmetrics

OCTOBER 5, 2020

The power of social media as a marketing and advertising channel is hard to deny. 42% of all Internet users use social networks to find more information about brands. Plus, 27% of UK and US users say they discovered new brands via social media ads this year. (It higher win rates and 18.1% Increase Brand Awareness.

Social Media 363

Social Media B2B Document Information 363

Groove

JULY 22, 2021

There are a variety of marketing strategies out there for businesses to utilize, but there’s one in particular that consumers encounter each and every day: advertising on social media. Benefits of Advertising on Social Media. Establish A Social Media Presence. Reach A Wider Audience.

Social Media 284

Social Media Merchant Services eCommerce Marketing Customer Loyalty 284

Kissmetrics

SEPTEMBER 29, 2020

Social media marketing is essential for any business. billion social media users worldwide and, for most of us, social media is part of our everyday lives. What this means is, if you want to reach your target audience, social media is the place to do so. There are now 3.8

Social Media 331

Social Media Marketing B2B eCommerce 331

Retail TouchPoints

NOVEMBER 27, 2023

With sleek packaging, an assortment of fun colors and luxurious scents, Touchland sanitizers are equal parts helpful and enjoyable, creating a lot of creative opportunities on social media. Our target demographic is so wide, and we always think of our customer as someone who isn’t just trying to fulfill a need.

Social Media 239

Social Media Gifts Omnichannel Consumer 239

lateshipment

MAY 30, 2023

While the COVID-19 pandemic did slow the economy down amidst a lot of problems, it also led to an e-commerce surge and accelerated digital transformation by 5 years. But if you’re wondering “ There are a lot of options like email and SMS marketing, why particularly focus on social media?”

Social Media 130

Social Media Technology eCommerce Shipping Costs 130

Forrester eCommerce

FEBRUARY 1, 2021

A determined group of small investors have used the power of social media to punish “the smart money” by pushing the price of GameStop, a widely shorted stock, from $19 to $325 (as of this writing). It’s a story straight out of the Sherwood Forest, with a stopover in Holland. As the saga continues to […].

Social Media 374

Social Media Financial Services Customer Experience Management 374

Groove

DECEMBER 9, 2019

Social Media has become one of the most influential marketing tools used today. Some believe social media branding is as easy as posting photos every once in a while. However, taking the time to develop a social media strategy will help your brand establish longevity and customer loyalty.

Social Media 343

Social Media Customer Loyalty Marketing Consumer 343

Kissmetrics

JANUARY 31, 2022

There are an estimated 12 to 24 million e-commerce stores. Most e-commerce store owners have no idea how to effectively market their business. They either try to use the same strategies they use for their brick and mortar store (which will fail) or use strategies meant for blogs: not e-commerce stores.

eCommerce Marketing 263

eCommerce Marketing eCommerce Social Media Marketing 263

Kissmetrics

SEPTEMBER 13, 2021

Watching a social media or marketing documentary gives you insights you never get in a class and spells out the pros and cons better than any course ever could. The Social Dilemma. Additionally, it examines the effects of social media on people’s mental health and how it affects society as a whole. The Great Hack.

Social Media 287

Social Media Technology Marketing Arts 287

Forrester eCommerce

JANUARY 29, 2021

Social media is ubiquitous, from social networks to forums to brand-created communities to messaging apps. Brand marketers shouldn’t be asking if their consumers are on social media, but rather, “Do they want to hear from my brand?”

Social Media 539

Social Media Consumer Marketing B2C 539

Kissmetrics

NOVEMBER 25, 2020

Running an e-commerce store is a lot of work, but you already know that. That’s where e-commerce automation comes in. E-commerce automation is the magic sauce to free you from the mundane. What is E-Commerce Automation? In sales, customers with empty carts can receive a reminder message.

eCommerce 336

eCommerce Shipping Costs Live Chat Shopify 336

Forrester eCommerce

JANUARY 24, 2024

Social media platforms are under fire for their failure to protect children against a wide range of issues, including mental health concerns and sexual exploitation. This will be the main topic at a January 31 US Senate hearing, where the CEOs from Meta, X, TikTok, Snap, and Discord will testify on what they’re doing — […]

Social Media 242

Social Media B2C Marketing Customer 242

Ecommerce Guru

NOVEMBER 10, 2020

The e-commerce market is more competitive by the day, and to develop a loyal customer base, e-commerce organizations need to understand innovative ways to establish relationships with their customers. Web traffic is the most important segment for any e-commerce sector, and yet it is the most challenging one.

Social Media 138

Social Media eCommerce Marketing eCommerce Marketing 138

lateshipment

JULY 31, 2023

There’s fierce competition everywhere, especially in the e-commerce industry. Every e-commerce business has a unique value proposition that comes out from meticulously analyzing market gaps and caters to every need of the customer. Essential free e-commerce marketing tools to outshine your competitors 1.

eCommerce 130

eCommerce eCommerce Marketing Marketing Social Media 130

lateshipment

OCTOBER 16, 2023

As a brand, do you have social media handles? Every brand has a social media handle which establishes its presence online and communicates with its customers from a social standpoint. Posting regularly on social media also informs the customer about what the brand has been doing.

Social Media 130

Social Media Subscription Channel POS 130

Kissmetrics

JULY 8, 2021

There’s a ton of advice about using Instagram as an effective online marketing tool, but it can be challenging to scale your e-commerce brand on Instagram if you are a new brand without many followers yet. Why Is Instagram a Powerful E-Commerce Tool? 10 Ways to Grow an E-Commerce Brand on Instagram.

eCommerce 362

eCommerce Shipping Costs Social Media Customer Experience 362

Forrester eCommerce

JANUARY 19, 2022

In 2021, US-based social media platforms such as Facebook, Instagram, Snapchat, TikTok, and even Twitter piled on user shopping features, paving the way for 61% of US online adults under 25 years old saying that they’ve completed a purchase on a social network without leaving the website or app.

Social Media 370

Social Media Customer 370

lateshipment

FEBRUARY 22, 2024

Frequent Shipping and Delivery Challenges and How You Can Overcome Them High Shipping Costs Skyrocketing shipping costs are the most frequent challenge for both e-commerce merchants and customers. A not-so-fun fact is that shipping is arguably one of the biggest cost-centers for any e-commerce business. Here’s how.

eCommerce 130

eCommerce Shipping Costs Shipping Merchant Services 130

Kissmetrics

FEBRUARY 11, 2021

Pop-up shops are a fantastic opportunity for brands, both big and small, to connect with customers and drive sales. Physical pop-up shops are ideal for e-commerce brands to experiment with a physical store without fully committing to a permanent location. 5 Examples of E-Commerce Pop-Up Shops. billion brand.

eCommerce 288

eCommerce Toys Social Media Fashion 288

Kissmetrics

DECEMBER 22, 2020

To have a successful e-commerce platform, you have to pay to play. How Using Social Media Influencers Can Grow Your E-commerce Brand. Influencer marketing is the practice of working with well-known social media users to grow your brand. E-commerce is a highly competitive market.

eCommerce 356

eCommerce Payment Services Marketing Shopify 356

Forrester eCommerce

MAY 18, 2022

Have you thought about whether your audiences use social media to interact with your brand, and in which part of the customer lifecycle they use in social media? Our recent survey found that Chinese social users are super active and show greater acceptance of social media.

Social Media 195

Social Media Customer Marketing 195

lateshipment

JULY 12, 2022

Creating a positive experience via great customer service impacts how your audience perceives your business. It not only impacts your existing customers but influences your prospective customers as well. Negative comments from dissatisfied customers could drive potential customers to your competition.

eCommerce 130

eCommerce Customer Customer Experience Social Media 130

Kissmetrics

FEBRUARY 4, 2021

We’re well into the digital age, and e-commerce stores are more prevalent than ever. While online stores tend to have fewer expenses, e-commerce overhead can quickly add up. What Are E-Commerce Overhead Costs? You can divide your e-commerce overhead into three different categories: 1.

eCommerce 275

eCommerce Shipping Costs Payment Services Reference 275

lateshipment

JULY 25, 2022

Customers are no longer just interested in low prices, fast shipping, and free returns have constantly been the three must-haves for an online business to make the cut in today’s market. They want e-commerce brands to treat them with the proper experience that can lead them to shop again. Which is not the case.

eCommerce 147

eCommerce Management Shipping Costs Customer 147

lateshipment

JULY 31, 2023

The holiday season is nearing and e-commerce businesses are gearing up to make the most of it. Get a head start with proven SEO techniques that enable you to get to your customers first and help you increase traffic and ultimately sales. 6 Effective Seo Techniques To Drive E-Commerce Traffic This Thanksgiving Weekend 1.

eCommerce 130

eCommerce SEO Social Media Blog 130

Kissmetrics

NOVEMBER 20, 2020

High-quality video content is a great way to showcase products professionally in an e-commerce store. If you’re not sure about product videos for e-commerce, or you don’t know where to invest your money, then free video editing software is a great place to start experimenting. But don’t get overwhelmed!

eCommerce 360

eCommerce Subscription Demo eCommerce Platforms 360

Retail TouchPoints

JANUARY 12, 2024

As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. Social commerce value will keep on growing. The value of social commerce continues to grow rapidly and is shaping the future of online retail. E-sellers will leverage social channels more than ever.

Social Media 267

Social Media Beauty and Health Multichannel eCommerce 267

Groove

JUNE 15, 2021

Maintain consistent website traffic, reach potential new customers and drive conversions with PPC advertising. Social media advertising is the fastest-growing segment of paid advertising, with spend expected to top $47.9 PPC Advertising on Social Media & Google. Integrate Paid and Organic Social Media.

Social Media 221

Social Media PPC Improvements Reference 221

lateshipment

OCTOBER 30, 2023

However, e-commerce post-purchase issues are nothing out of the ordinary, especially during times like the Holiday Season. The impact they bring is catastrophic — wrecking customer experience, straining customer support teams, and ultimately threatening profit margins.

eCommerce 130

eCommerce Shipping Costs Shipping Customer Experience 130

lateshipment

JANUARY 23, 2023

With new e-commerce stores springing up around the internet every other day, the competition is getting more fierce than ever. The challenge is to not only attract customers but be able to make them repeat purchases from the store. With this in mind, all the e-commerce companies are utilizing every possible way to gain shoppers.

eCommerce 130

eCommerce Social Media Events Other 130

Groove

AUGUST 13, 2020

But how can eCommerce brands guide online shoppers through the buyer's journey and push them along the path to purchase? In this blog, we're exploring 5 strategies to help you create a positive eCommerce customer experience. eCommerce Customer Experience: Tips & Strategies. Engage with social media followers.

Customer Experience 326

Customer Experience Customer eCommerce Social Media 326

lateshipment

NOVEMBER 11, 2021

In this article, we’ll be putting our focus on BFCM, the biggest time of the year for e-commerce retail, where they look forward to maximizing their Holiday season sales. The crisis has become the biggest stumbling block e-commerce businesses would ever face in history. Why is Customer Support Imperative During BFCM 2021?

eCommerce 130

eCommerce Customer Shipping Costs Social Media 130

Kissmetrics

MARCH 29, 2021

If you run an e-Commerce brand, there’s a good chance you have an Instagram account. How long should E-commcerce companies spend writing their best Instagram bios? 10 Best Instagram Bios for E-commerce Businesses. How to Create the Best Instagram Bio for Your Ecommerce Business. Haus Laboratories.

eCommerce 338

eCommerce Toys Clothing Social Media 338

Kissmetrics

NOVEMBER 18, 2020

If you ever plan on finding investors, partners, or employees for your e-commerce startup, you’ll need to know how to create a business plan. In this guide, I’m breaking down step-by-step everything you need to know about creating a powerful e-commerce business plan. What is an E-Commerce Business Plan?

eCommerce 278

eCommerce PPC Operations SEO 278

lateshipment

APRIL 23, 2023

My perception of building an e-commerce brand looks fun. All you need is to create a specialized domain with your brand name, work with different teams like marketing, sales, and customer experience to understand how you can further attract customers, sell not just products but something that brings out your own identity, etc.

eCommerce 130

eCommerce Shipping Costs Merchant Services Customer Experience 130

Kissmetrics

SEPTEMBER 23, 2020

A chatbot for e-commerce gives you the power to engage with new, existing, and potential customers with real-time, text-style messaging, without actually providing (and paying for!) Through carefully scripted conversations, your brand can provide your customer base with support, information, and resources 24/7.

eCommerce 265

eCommerce Information Recommendation Customer 265