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FTC’s ‘Click-to-Cancel’ Proposal: A Step Forward for the Negative Option Model

Retail TouchPoints

So-called “negative option” services are a controversial yet time-tested method of doing business. Under this model, a customer signs up for a subscription service, typically as part of a free trial offer. The customer is then charged on an ongoing basis unless they explicitly cancel the service in question.

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Everything You Need to Know About WooCommerce Payment Gateways

SellBrite

The average rate of cart abandonment among shoppers is 69.8%, and of the reasons given, 6 out of 10 are related to payments, according to Baymard Institute. Many sellers focus on providing a seamless shopping experience through an easy-to-use interface and swift customer support. What are WooCommerce payment gateways?

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Order cancellation emails: a guide for ecommerce success in 2023

Omnisend

Cancellation confirmation messages present a golden opportunity to reconnect with customers. They can also reduce cancellations and strengthen customer relationships. Here’s why cancellation confirmation emails are indispensable: Facilitate returns. This retains customer interest while increasing the value of the order.

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eCommerce UX: How Website Design Affects Conversion Rates

Groove

In this comprehensive blog post, we'll explore how graphic design and UX intersect to create a high-converting eCommerce website, covering topics such as creating visually appealing websites that also offer a great user experience, designing with eCommerce metrics and KPIs in mind, and balancing branding with UX recommendations.

eCommerce 195
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The SMS Marketing Trends to Watch in eCommerce

GetElastic

As tech trends move towards customer demand and the adoption of an omnichannel experience , the technology consumers use to move through the buying journey becomes quicker, less intrusive, and is most likely done from a mobile device. Send Payment Confirmation Source: semaphore.co Source: Messageiq.io Source: Repay.com 5.

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Order cancellation emails: a guide for ecommerce success in 2023

Omnisend

But savvy online retailers know that cancellation confirmation messages present a golden opportunity to reconnect with customers. They can also reduce cancellations and strengthen customer relationships. Here’s why making the most of your cancellation confirmation emails can be invaluable: Facilitate returns.

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Best E-commerce Checkout Page Practices to Boost Conversions

lateshipment

Consider this scenario: a customer walks into a brick and mortar store, picks the items they need, proceeds to the billing counter to checkout but finds the process complicated or inefficient. The same scenario can happen to a customer who is shopping at your e-commerce store.

eCommerce 130