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Stitch Fix Chief Merchant: The Style Forecast is ‘an Embodiment’ of the Brand Promise

Retail TouchPoints

“The Style Forecast is an embodiment of the art and science to our approach , fueled by billions of data points that we gather across our experiences and through millions of our clients that we engage with,” said Loretta Choy, Chief Merchandising and Client Services Officer for Stitch Fix during a recent Retail Remix interview.

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‘The Spotify of Fashion’: A Look Inside the New Shopping Platform from the Founder of True Fit

Retail TouchPoints

Described as a “constantly learning fashion marketplace,” the platform combines AI and human curation to present each shopper with a personalized selection of fashions from more than 2,000 participating brands. Brandon Holley, Chief Fashion Officer, Shoptrue That push and pull is evident in the platform they are building.

Fashion 246
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A Modern Retailer’s Guide to Dropshipping Fashion & Apparel: Part 2

Fabric

Welcome to Part 2 of The Modern Retailer’s Guide To Dropshipping Fashion and Apparel. In Part 1, we covered the basics of dropshipping and explored the reasons why every fashion retailer should switch from a traditional retail model to an asset-light dropship model. 5 Tips and Strategies for Dropshipping Fashion and Apparel 1.

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How Retailers like Rothy’s and Shinola are ‘De-Risking’ Product Design with Consumer Data

Retail TouchPoints

Technological innovations have optimized and enhanced almost all areas of the retail organization, from marketing to fulfillment, but the process of bringing products to market has been markedly slower to advance. But these legacy processes don’t work as well as they once did, and COVID made that fact hard to ignore. “A

Consumer 264
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4 Ways Retailers can Leverage Generative AI to Drive Revenue and Productivity

Retail TouchPoints

Unlike traditional AI that is used to detect patterns and make decisions, generative AI models use neural networks that are trained with massive amounts of data to create new and original content — all from just a few typed questions from a person. Retailers have a vast amount of data about customer shopping behavior and purchase history.

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Customer Service in the Metaverse: How Retailers Can Prepare for a Whole New (Virtual) World

Retail TouchPoints

And just as the metaverse will change the way that we shop, communicate and socialize, it will also change how customer service is delivered. Like the physical world, goods and services sold and consumed in the metaverse are not immune to issues that require customer service to solve. Here’s how….

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How Can Data Science Enable You to Have Confidence in Your Creativity?

Dynamic Action

Summary Fashion designers can use data to understand customers, make smarter decisions, and choose aesthetic options. Data science offers predictability and certainty in navigating the evolving fashion market. Investment in analytics allows merchants to focus on creativity and improve decision-making and profitability.