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Building Connected Commerce in the Age of Loneliness

Retail TouchPoints

As an ecommerce product executive, I believe that my cohort of peers has a social imperative to develop products with human connection in mind. If the social media giants can introduce commerce into their platforms, we can do the reverse by building ecommerce platforms that are conducive to positive interpersonal interaction.

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Social Media Branding Tips from the Experts

Groove

Social Media has become one of the most influential marketing tools used today. Some believe social media branding is as easy as posting photos every once in a while. However, taking the time to develop a social media strategy will help your brand establish longevity and customer loyalty. Is It Important?

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AI Steps into the Retail Arena

Retail TouchPoints

Just as with the acceleration of digital in the dawn of ecommerce, and again during the early days of COVID when companies that took a “wait and see approach” were left far behind, we’re again at a pivotal moment. A common question we get across industries is, “What makes generative AI different from other forms of AI that have come before?”

Retail 249
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The 5 Best Video Enhancing AI Tools for Selling Online [2024 Update]

Groove

Video content AI tools represent the pinnacle of technological innovation, offering an array of advanced features that redefine the boundaries of what is achievable in video production. This can be useful for eCommerce merchants who want to create product videos or social media videos that highlight specific products or features.

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The 5 Best AI Video Tools for eCommerce Brands In 2023+

Groove

Video content AI tools represent the pinnacle of technological innovation, offering an array of advanced features that redefine the boundaries of what is achievable in video production. This can be useful for eCommerce merchants who want to create product videos or social media videos that highlight specific products or features.

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Unraveling Threads: The Hot New Social Network or a Flash in the Pan?

Retail TouchPoints

Since its launch on July 5, Threads has taken the media world by storm. But folks on both sides of the aisle rushed to see what the hype was all about, and the platform gained a staggering 10 million signups in the first seven hours of launch, and 100 million users in just five days. million over the course of a week (July 7-14).

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Capitalizing on Livestreaming’s Growth Potential: Expert Advice for Newbies

Retail TouchPoints

The firm predicts that the livestreaming ecommerce market for the country will total $32 billion by the end of 2023, nearly triple its 2021 size. The firm predicts that the livestreaming ecommerce market for the country will total $32 billion by the end of 2023, nearly triple its 2021 size. And why are livestreams so effective?