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The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Kissmetrics

There are an estimated 12 to 24 million e-commerce stores. Most e-commerce store owners have no idea how to effectively market their business. They either try to use the same strategies they use for their brick and mortar store (which will fail) or use strategies meant for blogs: not e-commerce stores.

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5 Ecommerce Marketing Tips to Boost Sales

Omnisend

Optimizing an ecommerce marketing strategy can seem like a daunting task these days. Sure, every ecommerce business is different, but there are certain key areas that, when optimized, are guaranteed to boost the marketing performance and revenues of any retailer, large or small. Reading Time: 8 minutes.

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The Top 7 Fashion Ecommerce Trends (and How to Enable Them)

Omnisend

If ever any industry fully embraced ecommerce, it’s fashion. According to Shopify’s Fashion Industry Report , the fashion industry will reach a whopping $713 billion by next year. That number is largely influenced by the industry’s domineering growth, as indicated by ecommerce fashion industry statistics from Statista.

Fashion 148
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Retail vs Ecommerce: What’s the Difference?

Ecommerce Platforms

Ecommerce stores, on the other hand, are online platforms, where customers can purchase products using credit cards and other digital payment methods, and have them shipped to their homes, or a pickup location. Both retail and ecommerce stores have their own distinctive pros and cons to consider for any entrepreneur.

eCommerce 104
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A Wrap-Up Of Singles Day 2019

RTP blog

Today’s e-Commerce market is oversaturated and many players are losing steam and losing money. Yet Chinese e-Commerce giant Alibaba recorded a whopping $38.4 In this brief wrap-up we dive deeper into how cross-border e-Commerce performed this year. By Franklin Chu , Azoya USA.

eCommerce 195
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Five Ways eCommerce Retailers Can Boost Employee Morale During the COVID-19 Crisis

lateshipment

The eCommerce sector is feeling Coronavirus-induced effects in a big way too. How can eCommerce retailers boost employee morale in these trying times? What are the effects of the Coronavirus pandemic on eCommerce retailing? Effects Of The COVID-19 Pandemic on eCommerce Retailing.

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Coupon or No Coupon: What Should Your Ecommerce Discount Strategy Be?

Optimizely

We’ve all had that moment of jubilation when a coupon code magically appears while we’re browsing items on an ecommerce site. In today’s ecommerce landscape, this insatiable need to snag a discount before placing an order speaks to the price-obsessed consumer mindset today. Shoppers all but expect an incentive to buy.

eCommerce 333