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Social Media Meets Tulip Mania

Forrester eCommerce

A determined group of small investors have used the power of social media to punish “the smart money” by pushing the price of GameStop, a widely shorted stock, from $19 to $325 (as of this writing). It’s a story straight out of the Sherwood Forest, with a stopover in Holland. As the saga continues to […].

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TikTok Aims to ‘Transform Indonesia’s Ecommerce Sector’ Through Partnership with Tokopedia

Retail TouchPoints

In early October, Indonesia dealt TikTok a blow when it banned ecommerce on social media. Now, just two months later, TikTok has entered a strategic partnership with Indonesian ecommerce firm PT GoTo Gojek Tokopedia (GoTo) that gives TikTok a controlling stake in one of the biggest shopping platforms int the country, Tokopedia.

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Stopping Ecommerce Fraud: How Technology can Help

Retail TouchPoints

According to one report , the total cost of ecommerce fraud to merchants will exceed $48 billion globally in 2023, from just over $41 billion in 2022. Because fraudsters are becoming more sophisticated and have more opportunities as the ever-growing ecommerce boom drives waves of shoppers online. Why is this happening?

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5 Tips to Improve Retail Pay-Per-Click Results

Retail TouchPoints

In grocery ecommerce alone, online revenues are expected to account for more than 13% of total category sales by 2026. Lee Wilson has been leading digital services since the early 2000s and is currently the Service Operations Director at Vertical Leap. The fact is, PPC works on many ad networks, not just Google Shopping.

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How to Use LinkedIn Insights in an Actionable Way

Kissmetrics

The data provides you with information regarding their location, skills, occupation, and data about other people they like and follow on social media. The industry insights section provides you with data on certain industries, such as healthcare and financial services.

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59 Productivity Hacks for Online Small Business Owners

BigCommerce

There are a lot of ecommerce resources that are publicly available. Let’s say that you are a solopreneur that has to handle emails from customers, packaging and shipping products, and marketing via your social media networks. Need some simple graphic design help for a logo, PPC banner or social media ad?

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#RIC21 Provides 8 Real-World Answers to the Question ‘What do Consumers Really Want?’

Retail TouchPoints

AR and 3D modeling are going to revolutionize ecommerce because they give an interactive, immersive and really sharp user experience,” predicted Matt Maher, Founder of M7 Innovations. Want more proof? According to a report from Shopify, merchants see a 250% increase in conversions when using 3D product image models instead of 2D images.

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