Mon.Feb 01, 2021

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Social Media Meets Tulip Mania

Forrester eCommerce

It’s a story straight out of the Sherwood Forest, with a stopover in Holland. A determined group of small investors have used the power of social media to punish “the smart money” by pushing the price of GameStop, a widely shorted stock, from $19 to $325 (as of this writing). As the saga continues to […].

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Best SEO Plugins for WordPress

Kissmetrics

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Search Engine Optimization (SEO) can be complicated or overwhelming for the average business owner, but it doesn’t have to be. With a decent SEO plugin for your WordPress website, the process of improving the quality and quantity of website traffic will be a breeze.

SEO 355
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Four Customer Experience and Commerce Trends That Will Define 2021

Retail TouchPoints

The landscape of commerce and delivering customer experience changed dramatically over the past year, as millions of shoppers found health, safety, social distance and remote work taking center stage in their daily lives. Dress clothing retailers such as Brooks Brothers filed for bankruptcy , while athleisure wear boomed. Commerce trends that were on the horizon were suddenly adopted at a brisk pace, including online food ordering, curbside pickup and BOPIS (buy online, pick up in-store).

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January 2021 Research Recap — Cloud And Tech Operations

Forrester eCommerce

Each month, the infrastructure and operations team writes incredible research. As a research director, I get to not only see the final outcome but all of the work and client insights that went into its creation. For those who know me, I am quick to call these out via inquiry calls — but I’d love […].

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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LVMH, L’Oréal Invest in Social Selling Platform Replika

Retail TouchPoints

Social commerce company Replika Software has closed its Series A financing round with an undisclosed amount of funding from the investment arms of luxury house LVMH and beauty brand L’Oréal. Replika’s solution is designed to help brands activate their sales associates and brand ambassadors to sell more effectively online. Replika will use the funding from LVMH Luxury Ventures and L’Oréal Business Opportunities for L’Oréal Development (BOLD) to expand to new brands and industrie

Fashion 289
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Saks.com Spin-Out: Genius Move or Opportunistic Folly?

Steve Dennis

The reports that Hudson’s Bay Co. is planning to split its online and brick-and-mortar operations into two companies, and then take Saks.com public, immediately strikes me as one of the dumbest strategic decisions I have heard in a long, long time. If we have learned anything from the past two decades of retail disruption, it’s that notions of separate physical and digital shopping behavior are increasingly distinctions without a difference.

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Best WooCommerce Themes for the Perfect Online Store Design (Feb 2021)

Ecommerce Platforms

Finding the best WooCommerce themes takes patience and testing to locate the right features and appearance for your brand. However, there's what seems like a never-ending collection of WooCommerce themes online, making it rather difficult to see them all and identify the options that may work. That's why we did the work for you, testing out hundreds of WooCommerce themes and understanding the features that make them stand out.

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ASOS Acquires Topshop Brand Portfolio for $411 Million

Retail TouchPoints

Online fashion retailer ASOS has acquired the Topshop , Topman , Miss Selfridge and HIIT brands from the Arcadia Group for £265 million , approximately $411 million USD. “The acquisition of these iconic British brands is a hugely exciting moment for ASOS and our customers and will help accelerate our multi-brand platform strategy,” said ASOS CEO Nick Beighton in a statement.

Fashion 250
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Co-op to extend robot deliveries

TalkingRetail

Co-op is set to extend its same-day robot home delivery service in Northampton. The emission-free home delivery service, which has been serving the community in and around Wootton Fields (NN4) since November, will roll-out to Co-op’s Barry Road (NN1) store in Northampton on 18 February.

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QVC launches livestream shopping channel on YouTube TV

RetailDive

The shopping network is now available on streaming services with a total of 8 million subscribers, including through Hulu + Live TV and AT&T TV.

Channel 127
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Post Office sells broadband and home phone business

TalkingRetail

Post Office has agreed to sell its telecommunications business to Shell Energy Retail for an undisclosed sum. The telecommunications business supplies around 500,000 customers with home phone and broadband services and has been operated by the Post Office since 2007. Post Office said the deal will enable it to “focus and invest” in its core.

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WooCommerce Product Price: Top 10 Intelligent Strategies To Sell More!

MakeWebBetter

26% of total businesses consider the market and competitors when setting their product prices. Online businesses are close to the limit of their product pricing endurance. To price a product is like planning a balanced diet with all minerals, vitamins, proteins, carbs, fats, etc. A balanced WooCommerce product price includes a perfect combination of price […].

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Family store gets February facelift

TalkingRetail

Loughborough-based Bradley’s Supermarkets is embarking on a four-week programme of redevelopment. The refurbishment, which started out as an expansion of the refrigeration in the 2,600sq ft store, will include new flooring, ceiling and store layout that will see the front entrance move and a kitchen added.

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Dear Manager Mark… Do You Read Forbes? The Hush Blankets Story

Omniconvert

Aaron Spivak talks about the interesting story of Hush Blankets during episode 2 of the Ecommerce Growth Stories. The post Dear Manager Mark… Do You Read Forbes? The Hush Blankets Story appeared first on Omniconvert Ecommerce Growth Blog.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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January 2021 COVID-19 + Ecommerce News Roundup

ROI Revolution

Published February 1, 2021. We’ve been updating our How Coronavirus Is Impacting Ecommerce blog post since last March when the pandemic started taking shape. Read it here and keep it bookmarked to stay up-to-date with all of the latest coronavirus + ecommerce news. 2020 COVID-19 + mobile stats + trends. US consumers spent an average 25 more minutes on mobile devices in 2020 vs. 2019 ( eMarketer ).

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Case Study: How B2B Brand Southwire Drives Results at Scale | Salsify

Salsify

For nearly seven decades, Southwire Company, based in Carrollton, Ga., has made wire and cable. Southwire is now one of North America’s largest wire and cable producers with an expanding product catalog that includes utility products, portable and electronic cords, original equipment manufacturer (OEM) wires, contractor equipment, and hand tools.

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YouTube Cross-Network Reports: Understanding Video’s Impact on Your Customer’s Path to Purchase

ROI Revolution

Published February 1, 2021. Understanding your customer’s journey across different networks, campaigns, and ads has never been more vital, especially following the ecommerce boom of 2020. 80% of people say they switch between online search and video when researching products to buy. This means that a last-click attribution model alone does not accurately reflect customers’ cross-network paths to conversion.

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How Pit Viper got Instagram famous and then sales tax compliant

RetailDive

Fast eCommerce growth means more sales tax responsibilities, so finding the right sales tax compliance partner and solution is essential.

eCommerce 105
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Rich’s expands Baked distribution to Spar in Scotland

TalkingRetail

Bakery brand Rich’s is expanding the distribution of its Baked range to Spar stores in Scotland. The brand will now be delivering the range to 108 company-owned Spar stores in Scotland from 3 February, via wholesaler CJ Lang & Son. The range was initially available in selected CJ Lang sites last summer, but the new.

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Where to run a store now

RetailDive

The pandemic has changed some consumer habits for the long term, and that alters the retail landscape.

Consumer 122
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RIA 2020 winner: Newcomer of the Year

TalkingRetail

Enya McAteer set to work on improving staff relationships at Mulkerns Spar Jonesborough after joining the team as a part-time supervisor following a year spent working in London as a trainee manager at Lidl. She implemented new policies and dealt with uniform issues, absences, and staff behaviour. She launched incentives for the 20-strong team, running.

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Toys R Us closes its last 2 US stores just over a year after re-launch

RetailDive

The stores were part of a joint venture with b8ta to re-launch the beloved retail brand and provide a marketing platform for toymakers.

Toys 108
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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WooCommerce Marketing Strategies: 7 Techniques For Your New Store (And Related Plugins)

MakeWebBetter

Creating and managing an online store is as tough as rock climbing and when you are leading an online business without any marketing strategy, it’s like climbing the rock without any safety gear. Hard work and risk-taking are ideals to keep in business but you are already implementing both by default when you are new. […]. The post WooCommerce Marketing Strategies: 7 Techniques For Your New Store (And Related Plugins) appeared first on MakeWebBetter.

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Bestway and Red Bull launch soft drinks tool

TalkingRetail

Red Bull has partnered with Bestway Wholesale to create an online tool to help retailers maximise sales. The digital consultancy tool takes retailers through a simple step-by-step process, first asking for the store’s geographic location, followed by the chiller size – either via pre-suggested measurements or bespoke entry, followed by submitting the number of facings.

Retail 75
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Nike exec jumps to Crocs

RetailDive

Emma Minto had various leadership roles at the athletic powerhouse for 16 years, and makes the leap as demand for comfy footwear soars.

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NFRN backs The Sun’s Jab Army campaign

TalkingRetail

The NFRN is backing The Sun’s Jabs Army vaccine campaign, which is recruiting volunteers to help with the rollout of the Covid-19 vaccine. The steward volunteer roles form a key part of the Covid-19 vaccination team, guiding people on-site and helping the vaccination process run safely and efficiently by ensuring social distancing and identifying people.

Retail 72
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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January 2021 Amazon News Roundup

ROI Revolution

Published February 2, 2021. New Store Link in Sponsored Brands Video Ads . We’re excited to share information on a new Amazon Sponsored Brands feature. We’ve found that mobile placements for Sponsored Brands Video ads now include a clear link to the Amazon Store. This link appears under the product preview and reads “Shop the brand name Store on Amazon.”.

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South Devon c-store secures new owner

TalkingRetail

Kingswear Village Stores, located in Kingswear in South Devon, has been bought by local resident James Norvill for an undisclosed sum. The store has traded under the ownership of Chris and Ella Gadd for the past 17 years and they will now retire. Norvill plans to close the store and redevelop the site, before reopening.

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Will the demise of the third-party cookie crumble quality marketing?

Liveintent

Our president, Brian Silver, had a message for brands and publishers when he spoke on a panel hosted and moderated by One World Identity: It’s time to be proactive about the impending demise of the cookie and the pivot toward a first-party world. “January of this year, when Google said they were eliminating the third-party cookie from Chrome [within two years], that really started the clock ticking,” Silver said. “We’re really encouraging people to wake up and begin

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Consumer confidence edges towards near-record lows

TalkingRetail

Consumer confidence fell by a further percentage point to -17% in the fourth quarter of 2020, new research reveals. The latest Deloitte Consumer Tracker found that all measures of confidence were below year-on-year comparisons, with the exception of personal finances, with ‘health and wellbeing’ and ‘children’s education and welfare’ categories reaching historic lows.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.