Sat.Feb 18, 2023 - Fri.Feb 24, 2023

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What Does Shipped Mean? What it Means When Your Order Has Shipped

Ecommerce Platforms

What does “shipped” mean? For the most part, many of us can assume an order that has “shipped” is no longer sitting in a warehouse waiting to be picked and packaged. However, the shipped status can also be somewhat ambiguous. It doesn’t provide us with much information on the surface about when we’ll receive an item. This can lead consumers incorrectly assuming that their parcels will soon be “out for delivery”, when they’re actually still thousands of miles away.

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How Livestream Shopping Channels the Power of Influencer Marketing

Retail TouchPoints

Brands have long recognized the power of celebrities to influence the buying decisions of consumers. But the advent of reality TV, followed by the creation and growth of social media networks, have given rise to an entirely new breed of individuals that expanded, and in some ways transcended, the definition of celebrity. This new breed of individuals has become known as “influencers,” and as their measurable popularity and influence grew, brands quickly lined up to incorporate them into targeted

Channel 358
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How Consumers are Responding to Inflation in 2023

IntelligenceNode

2020 and 2021 saw a whirlwind of changes in retail spending habits amongst shoppers. In 2020, consumers took time to adapt to the changes brought about by the pandemic, slowing. The post How Consumers are Responding to Inflation in 2023 appeared first on Blog.

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Shopify vs BigCommerce vs Square Online (2023) – Which is Best for You?

Ecommerce Platforms

Finding the best ecommerce platform for your online store can be a lengthy process. With so many on the market, all promising essentially the same thing, with slightly differing USPs, it’s hard to know where to start or what to look for. That’s why we’re zoning in on three bigger-named ecommerce platforms: Shopify , BigCommerce , and Square Online.

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A Blueprint for B2B Commerce

In the B2B space, digital expectations are higher than ever. Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions. Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce.

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Aldi Adds On-Demand Delivery Options Through DoorDash

Retail TouchPoints

Aldi has entered a partnership with DoorDash to offer on-demand grocery delivery from nearly all 2,278Aldi locations across 38 states. Customers can shop for fresh produce, meat, seafood, dairy, bread, household essentials and even home goods through the ALDI Finds collection. Shoppers can place their orders through the DoorDash app or website. All participating Aldi stores will be available on DashPass, DoorDash’s membership program, which will offer subscribers free delivery on orders of $35 o

Supplies 269
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2022 Breaches And Fines Offer Lessons To Security Leaders

Forrester eCommerce

2022 didn’t let up on the security incidents – according to Forrester’s 2022 Security Technographics Survey, 74% of security decision makers experienced at least one data breach at their firm in the previous twelve months.

More Trending

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Rebates vs Discounts: What’s the Difference?

Wiser

The prices you set can affect the number of sales you get, your profits, and even your brand perception. That’s why it’s so important to make the right pricing decisions for your business. Two popular choices when forming your pricing strategies are rebates and discounts. Both are incentives for shoppers to make purchases. But they aren’t the same thing.

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What Does the Future Hold for Malls? Design Visionaries Share Their Predictions

Retail TouchPoints

The shopping mall’s identity crisis has been an oft-discussed topic in the retail industry. Even beforethe pandemic, the narrative focused on how malls were navigating the rise in online shopping and the associated fall in foot traffic. During the pandemic, focus shifted to ways shopping malls were attempting to make shopping faster, easier and safer for consumers with curbside services offerings and other omnichannel capabilities.

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The Future Of Banking Requires Tech-Driven Innovation

Forrester eCommerce

Over three quarters of banks are increasing their spending on emerging technologies, creating the potential for hype and fear of missing out. Forrester identified nine emerging technologies that should be on the list of every bank, either now or later. We then organized them according to when firms can expect return on investment and provided details about the technologies and their use cases.

Banking 370
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Why Consumers Are Shopping on Mobile Phones Inside Stores | Salsify

Salsify

It’s never been more important to highlight product quality online. With digital experiences becoming a major deciding factor — even for in-store shoppers — customer loyalty is tied to how well a brand presents itself online through a variety of touch points.

Mobile 148
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How Harry Rosen Turns Targeted Personalization Data into Retail Loyalty

Speaker: Shaunna Bruton and Kailey Holmes

Unlock the potential of customer data to create personalized retail experiences that resonate with your audience. This webinar will explore the critical role of customer data in modern retail, providing you with strategies to collect, analyze, and apply data to enhance personalization. Learn from leading retailers, like Harry Rosen, and experts on how to turn data into actionable insights that drive customer satisfaction and loyalty.

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How Long Does Aliexpress Shipping Take? Your Simple Guide for 2023

Ecommerce Platforms

If you’ve ever purchased something from the world-renowned merchant, this is a question you’ve probably asked before. It’s not just a common question for consumers either. Dropshipping companies and ecommerce retailers also want to know when they can expect to get packages to their customers. Unfortunately, it’s difficult to get a straight answer to the question.

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CNBC: To Fight Inflation, Walmart CEO Seeks to Keep Private Label Prices Low

Retail TouchPoints

Walmart CEO Doug McMillon wants the retailer to do its part in fighting inflation by keeping prices on its private label products down, according to CNBC. McMillon told Jim Cramer, host of the business channel’s Mad Money , that the company is “not participating in a recession if there is one.” Additionally, McMillon would like Walmart’s brand partners and suppliers to “step forward” and lower prices on their own, but whether they do or don’t he wants “to play a role in helping get prices down.

Other 276
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Align Around Your Customers To Power Growth In Today’s Economic Climate

Forrester eCommerce

Outdated, short-term growth strategies that focus on extracting value from customers will fail. To succeed, companies must build, run, and continually optimize a customer-obsessed growth engine.

Customer 366
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Consumer Research Shows Shoppers Worldwide Want an Omnichannel Experience | Salsify

Salsify

Much has been made about the omnichannel approach as a way to improve the shopper experience and streamline the purchase process. And new research backs up this common sense assertion with hard data.

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Innovation Fest: Summer of AI

Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.

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How to Use Exit Detect Technology to Reduce Cart Abandonment

UpSellIt

When it comes to conversion optimization and combating cart abandonment, time is money. If you interact with your shoppers too late, you lose the sale. But if you interact with them too soon, you’re just interrupting the shopper journey and causing frustration. In either case, you’re losing revenue — all because of poor timing! That’s where Exit Detect technology comes in.

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Ikea Taps Meta’s Tech for New In-Store AR Game in Sweden

Retail TouchPoints

Ikea ’s marine-focused Blåvingad toy line is the inspiration behind a new interactive AR experience — Lilla Äventyret (The Little Adventure) — that launched in 21 Ikea stores across Sweden on Feb. 13, 2023. Designed to make children’s time in the store more enjoyable and get more people to care about keeping our oceans clean, the game was developed in partnership with Meta and Stockholm-based immersive tech company Warpin Reality using Meta’s Spark AR technology.

Games 280
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Welcome Audrey Chee-Read, Forrester’s Principal Analyst Covering Consumer Behavior

Forrester eCommerce

Understanding consumer behavior is the underpinning of effective B2C marketing strategies. Some of the best CMOs aren’t only culture-reflectors but culture-makers — both in the brand stories they tell and the brand experiences they create. Simply put, they champion their customers every step of the way.

Consumer 364
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Bath & Body Works chases sales and profits by slashing costs, leaving the mall

RetailDive

Under a new CEO and amid a tussle with an activist investor, the retailer has hired outside advisers to find ways to expand margins and boost earnings.

Retail 121
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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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The Color Attribute in Google Shopping (Including Practical Tips)

Store Growers

Last Updated on February 24, 2023 Sometimes, users know exactly what they are looking for in a product available on Google Shopping. Especially for apparel items, product features like color can help convert potential customers. In this article, we’ll explore how you can configure the color attribute in your Google Shopping product feeds, including formatting tips and troubleshooting common issues.

Apparel 91
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Glossier Kicks Off First Retail Partnership with Debut at U.S. and Canada Sephora Stores

Retail TouchPoints

Glossier will launch its products at 600 Sephora stores in the U.S. and Canada as well as online and on the Sephora app. The partnership was first announced in July 2022 as part of Glossier’s expansion into brick-and-mortar under CEO Kyle Leahy, who was appointed in May 2022. Glossier displays at Sephora stores will include Glossier’s iconic pink hue, standing out against Sephora’s black and white aesthetic, as well as the wavy tray tester system found at flagship Glossier stores.

Retail 261
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Leverage Data In Your Sales Strategy To Win 2023

Forrester eCommerce

Attention, sales leaders! In case you missed it, to win in 2023, your reps must leverage digital selling tactics and listen to buyer signals. Today’s buyer is empowered and increasingly reliant on self-discovery through digital experiences.

Marketing 281
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Use case examples for Pandas profiling in real-world data analysis projects

Canonicalized

Pandas is an open-source data manipulation and analysis library for Python. It provides a wide range of tools and functions for handling and processing data, making it an essential tool for any data analyst, scientist, or engineer. Pandas provides a fast and efficient way to work with structured data, including reading from and writing to […] The post Use case examples for Pandas profiling in real-world data analysis projects appeared first on Canonicalized.

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Optimizing Frontend Delivery in Composable Commerce: The Buy vs Build Decision

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Product Description Attribute In Google Product Feeds: The Complete Guide

Store Growers

Last Updated on February 23, 2023 Merchants and advertisers are always on the lookout for methods that will help them gain more exposure on Google Shopping. One such method is strategically configuring the product description attribute. In this piece, we discuss the product description attribute in Shopping feeds – what it is, how it affects the performance of your product ads, and Google’s formatting requirements for this attribute.

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Bath & Body Works Faces Growing Activist Pressure Despite Adding 2 Board Seats

Retail TouchPoints

Activist investor Daniel Loeb will launch a boardroom challenge against Bath & Body Works through his hedge fund Third Point. The retailer recently added two new directors in an effort to address Loeb’s concerns regarding the direction of the company, including how it is handling governance, capital allocation and executive pay, but the investor is seeking even more action.

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Ranking and Prioritizing Channel Partners: To Tier or Not To Tier?

Forrester eCommerce

Based on evolving B2B buyer needs and preferences, investing and collaborating with your channel partners is becoming increasingly prevalent and important. That said, it is unwise and unrealistic to support all partners in your ecosystem equally. Aligning resources to engage and enable the right ones is crucial.

Channel 195
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Wayfair’s net loss tops $1.3B in 2022

RetailDive

The online home goods retailer saw its customer base contract even further despite increased advertising spend during the period.

Customer 123
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How To Craft Your Perfect Retail Tech Stack

Speaker: Jason Cottrell and Brian Walker

The era of all-in-one platforms is over. Now, retail success depends on integrating a blend of diverse technologies to thrive. As customers and stakeholders expect agility and innovation, how can you meet these expectations efficiently without stumbling into complexity? Explore a customer-centric approach to navigating digital transformation in retail.

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The Beginner’s Guide to Manual CPC in Google Ads

Store Growers

When it comes to paying for clicks, there’s quite a disagreement between advertisers on choosing between Manual CPC and automated bid strategies in Google Ads. And this doesn’t come as a surprise considering Google’s role in “educating” advertisers. According to Google, automated bidding is superior to Manual CPC as it “takes much of the heavy lifting and guesswork out of setting bids to meet your performance goals.” But in reality, it means giving up co

Article 91
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75% of Shoppers See Positive Potential for AI, so Retailers Must be Ready for an AI-Driven Future

Retail TouchPoints

The AI revolution is here, and customers already expect to benefit from the convenience it promises to deliver. Widespread interest in and acceptance of AI in all of its forms — particularly among younger shoppers — means that it’s not a matter of when customers will accept the technology but how retailers should react to it. Even though 45% of consumers expressed a lack of understanding of how AI technology is being implemented, 75% believe there is potential for AI to have an impact on custome

Retail 262
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Safety Shouldn’t Mean Censorship: Maintain Section 230 And Incentivize Moderation

Forrester eCommerce

If a party guest made a racist comment at the dinner table, would you blame the host? What if the host remained silent and did nothing to stop the guest? How about if the host gave that guest a microphone?

Customer 195
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How Propel Agency helps increase brand sales by 40% with Omnisend

Omnisend

Reading Time: 5 minutes Robert Edney remembers a time before Shopify. “I was in Vancouver working within a full service digital creative agency and we had an up-and-coming fashion brand approach us to work on their Shopify store. They were one of only 15,000 Shopify stores back in 2011,” he recalls. “At that time, we’d never heard of Shopify at the agency, but they were doing great sales, utilizing industry-leading integrations and the platform was groundbreaking compared to Magento, which is wh

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.