Sat.Feb 25, 2023 - Fri.Mar 03, 2023

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Consumer Behavior: Why Shoppers Aren't Buying Your Products | Salsify

Salsify

If a fear of cart abandonment or high return rates are tormenting your organization, here’s a hard truth: It’s not them (consumers, that is); it’s you.

Consumer 147
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Best AI Copywriting Software for 2023

Ecommerce Platforms

With the emergence of artificial intelligence and AI copywriting software, developing content for various use cases has become a walk in the park. At least, that is where it looks like we are headed as AI rapidly improves. While the new technology has a long way to go, these solutions still allow you to fulfill your content development needs on a budget.

SEO 196
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The Best Shopify Themes for Clothing Stores

Ecommerce Platforms

The best Shopify themes for clothing stores can instantly take your ecommerce site to the next level. Shopify themes don’t just enhance the appearance of your site, they can also come with built-in functionality and features, designed to improve user experience. The Shopify marketplace is home to endless apps, plugins, themes, and extensions, especially suited to different websites and industries.

Clothing 104
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Bad Data 101: How Errors Affect Your Business Performance | Salsify

Salsify

Data is a major part of business. It tells you who’s buying your products or services, highlights how your business is doing, and offers a potential glimpse into the future.

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A Blueprint for B2B Commerce

In the B2B space, digital expectations are higher than ever. Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions. Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce.

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The running list of major retail bankruptcies

RetailDive

From Toys R Us to J.C. Penney, many retailers have filed over the past few years. Here’s who has fallen victim since 2017.

Toys 119
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Introducing The Forrester Model To Defend Against Nation-State Threats

Forrester eCommerce

Given years of cyberespionage, attacks on elections, and, more recently, the melding of kinetic and digital warfare in the Russia-Ukraine war, private sector security leaders in all industries must recognize and prepare for more brazen and frequent nation-state cyberattacks.

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446: AI, Massive Job Cuts, The Recession And How To Protect Yourself

My Wife Quit Her Job

In this episode, I discuss my thoughts on AI, the big layoffs in the tech industry and the recession. I’ll also reveal an important project that I’ve been working on that could change your life and your way of thinking. Enjoy! What You’ll Learn Why your job is not as safe as it seems How to achieve financial freedom Why hustle entrepreneurship is not the answer Other Resources And Books The Family First Entrepreneur Sponsors Postscript.io – Postscript.io is the SMS market

Books 288
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What is Frontend-as-a-Service?

Fastr

The frontend of a website is the part that a user or visitor interacts with directly – what they see and experience as they navigate between pages, scroll, and click. “As-a-Service" technologies allow a subscriber to get value out of a packaged offering without having to purchase, assemble, and maintain the individual components to make it run.

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The Landscape of AIOps is Changing

Forrester eCommerce

AIOps is a fast moving and expanding technology arena that organizations big and small are adopting. The breadth of capabilities under the AIOps umbrella is massive and the approach and perspectives for implementing it can be confusing. Understanding which vendor supports your perspective is your first step towards a successful AIOps implementation and this landscape report provides you a starting point.

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Target, Macy’s and Dollar Tree Prep for a Tough Year Despite Holiday Success

Retail TouchPoints

While the 2022 holiday season was an overall success , the specter of a potential recession was clearly looming over the retail industry in the final months of the year. That pressure can be felt in the Q4 2022 results and fiscal 2023 outlooks released by a multitude of retailers this week. Walmart has already warned of an economic slowdown in the coming year, noting that shoppers’ savings rates are about half of what they were during the pandemic.

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How Harry Rosen Turns Targeted Personalization Data into Retail Loyalty

Speaker: Shaunna Bruton and Kailey Holmes

Unlock the potential of customer data to create personalized retail experiences that resonate with your audience. This webinar will explore the critical role of customer data in modern retail, providing you with strategies to collect, analyze, and apply data to enhance personalization. Learn from leading retailers, like Harry Rosen, and experts on how to turn data into actionable insights that drive customer satisfaction and loyalty.

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Shipping Insurance Guide for Small Parcel Shippers

lateshipment

Did you know that over 50 million parcels are shipped in the U.S. each day? But not all of these parcels successfully make their way to their destination. Studies show that 1-in-5 parcels are lost, damaged, or stolen in transit. Large businesses that ship out thousands of parcels can both afford the costs of these issues and have systems in place to recover such costs.

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SaaS Companies: Four Signs You’ve Outgrown Stripe

FastSpring

When you’re using a DIY payment solution like Stripe, making it work for your business falls on your developers. From testing out plugins to setting up new payment methods, maintaining Stripe can be very time-consuming. What if, instead of spending so much time making your payment stack work for you, your developers could focus on your product? This is one of the primary reasons why growth expert Fred Linfjärd encourages SaaS companies to consider using a merchant of record instead of a DIY solu

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It’s Time To Move To A Business-Value-Aligned Tech Stack — Introducing The Strategic Technology Selection Guides For Enterprise Leaders

Forrester eCommerce

This series helps technology and digital business leaders think beyond traditional software selection methods and master the fundamentals.

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Carhartt, Hanna Andersson Highlight Product Durability with New Resale Programs

Retail TouchPoints

Two new entrants into the world of resale, Carhartt and Hanna Andersson , serve very different consumer segments, but both are highlighting the same brand attribute with their resale programs — their products’ durability. Premium workwear brand Carhartt has partnered with Trove to launch its resale program, Carhartt Reworked , which the brand said expands on its “legacy of building durable gear with the highest quality materials.

Clothing 303
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Innovation Fest: Summer of AI

Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.

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9 Steps to Set up Your HubSpot CRM for Nonprofits

MakeWebBetter

Setting up HubSpot CRM is quite challenging. Especially for nonprofits as they operate differently. Unlike usual businesses, they use different pipelines, their reports vary, their products aren’t the same and their workflows are poles apart. Thus, it is important to have a set up manual so you can get started [.] The post 9 Steps to Set up Your HubSpot CRM for Nonprofits appeared first on MakeWebBetter.

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Why Customers Make Impulse Buys & What It Could Mean for Your Business

Wiser

How many times have you walked into a store with a list and left with a cart full of last-minute purchases? We’ve all done it. Whether it’s a fun sale you didn’t know the store was having, or you made the age-old mistake of grocery shopping while hungry, impulsive purchases are a common occurrence for most shoppers. In fact, according to a study done by Invesp , 84 percent of shoppers have made impulse purchases.

Customer 145
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Zero Trust Comes Into The Mainstream In Europe

Forrester eCommerce

Until recently, discussions about Zero Trust (ZT) in Europe focused on the what and why. The last year has seen a significant shift in the market, and organizations have now begun focusing on the how. European organizations see significant value in adopting Zero Trust and have taken steps to prioritize adoption.

Marketing 195
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Instacart Connects Retailers to Small Business Owners with Launch of Instacart Business

Retail TouchPoints

Instacart will expand its delivery capabilities beyond the consumer space with the launch of Instacart Business, a B2B service aimed at helping small businesses. Instacart Business will connect business owners with retailers representing 1,100 national, regional and local retail banners with a combined 80,000 stores across more than 14,000 cities in the U.S. and Canada.

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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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The Power of Sequential Retargeting for Ecommerce: How to Boost Conversions and Maximize ROI

Ecommerce Platforms

The first time the customer sees your product, they might not trust you. Sure, they’re interested, but they’d rather get to know you first. But ecommerce shops aren’t so easily discouraged. They use retargeting on Facebook, Google Ads, and other online channels to reintroduce themselves to their potential customers. And it’s great. For customers, it means they’ll get targeted ads based on what they actually like.

eCommerce 118
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Amazon closes, cancels more warehouses as cost-cutting persists

RetailDive

The e-commerce giant canceled, closed or delayed 99 facilities in its U.S. fulfillment network, according to a firm tracking the company. Amazon disputed its findings.

eCommerce 129
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Need To Hire A Low-Code Developer? Look For These Three Things

Forrester eCommerce

More Low-Code Development Requires More Low-Code Developers As low-code platform adoption and use rises, the need for low-code developers continues to grow. While Forrester recently argued that embracing low-code can mitigate the general shortage of developer talent, hiring a low-code developer remains tricky.

Customer 195
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Best Buy Shutters Up to 30 Larger Stores as it Shifts Omnichannel Operating Model

Retail TouchPoints

Best Buy is planning to evolve its operating model with a greater emphasis on smaller stores as the retailer plans to close 20 to 30 large-format stores, implement eight experiential store remodels and open approximately 10 additional outlet stores over the coming year. The retailer plans to invest $200 million in capital expenditures for both these physical store changes and routine store resets and maintenance, down from about $300 million last year.

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Optimizing Frontend Delivery in Composable Commerce: The Buy vs Build Decision

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Shopify vs Pietra: Which is Best for Your Business?

Ecommerce Platforms

Shopify vs Pietra: Which tool should you be using to build your online store? These days, it’s easier than ever for a would-be entrepreneur to start setting up their own presence online. You don’t necessarily need a lot of coding knowledge or initial capital to dive in, thanks to the presence of endless store-building tools, built for beginners. Shopify currently stands as perhaps the most well-known store building tool on the market today.

Shopify 104
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Amazon expanding same-day delivery service

RetailDive

The retailer plans to respond to customer demand for fast delivery by growing its fulfillment center footprint, but that could mean added fees.

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CX APAC 2023: Bold Focus

Forrester eCommerce

Create A Customer-Obsessed Growth Engine To Thrive In Tough Times Today, the world is more challenged than ever as a series of health, environmental, socioeconomic, and geopolitical crises have pushed uncertainty to extreme levels. This systemic disorder and uncertainty exposed a lack of customer focus in many organizations.

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Victoria’s Secret Looks to Build ‘Lifelong Relationships’ with New Combined Loyalty Program

Retail TouchPoints

Victoria’s Secret & Co. (VS&Co)is piloting a new combined loyalty program for Victoria’s Secret and Pink that will allows customers to earn rewards when shopping both brands, regardless of their payment method. Called “ The VS & Pink Collective ,” the new loyalty program is being tested with 30% of current Victoria’s Secret and Pink customers in select states across the U.S., ahead of the program’s full rollout later this year.

Gifts 297
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How To Craft Your Perfect Retail Tech Stack

Speaker: Jason Cottrell and Brian Walker

The era of all-in-one platforms is over. Now, retail success depends on integrating a blend of diverse technologies to thrive. As customers and stakeholders expect agility and innovation, how can you meet these expectations efficiently without stumbling into complexity? Explore a customer-centric approach to navigating digital transformation in retail.

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signNow: Here’s All You Need to Know About the eSignature Platform’s Developer API

Ecommerce Platforms

If you're after a detailed signNow review, you're in the right place. However, if you don't have time to trawl through this entire blog post, here's the bottom line up front: In short, signNow is a popular document management and eSignature tool that provides the tools businesses need to negotiate their contracts more efficiently. While it offers over 100 native integrations, its developer API is even more powerful.

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Best ChatGPT email marketing prompts [+ ecommerce examples]

Omnisend

Reading Time: 6 minutes Looking for the best ChatGPT prompts for your email marketing campaigns? You’re in the right place. In this guide, you’ll learn how to: Improve your email marketing with ChatGPT Boost your open rates with autogenerated subject lines Generate fresh marketing ideas to keep your campaigns engaging Optimize your prompts to better connect with your audience Fine-tune your messaging with ChatGPT-generated examples Ready to harness the power of ChatGPT and take your

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Get A Head Start On The National Cybersecurity Strategy

Forrester eCommerce

This blog outlines Forrester’s existing Security & Risk research to help organizations navigate, manage, and prepare their organizations for the implications of the National Cybersecurity Strategy.

Blog 195
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Ebay VP on the Platform’s Competitive Advantage: ‘We Don’t Compete with our Sellers’

Retail TouchPoints

When Ebay debuted in 1995, it and Amazon were pretty much the only game in town. Fast forward 28 years and Amazon and Ebay are still the two largest marketplaces in the U.S. — albeit in a vastly more crowded landscape. Not only have a slew of new marketplaces launched, but big-name retailers like Walmart , Target and most recently Michaels are adding their own marketplaces.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.