BigCommerce

AUGUST 17, 2017

Here are 9 influencer marketing examples from multi-million dollar brands, exactly what they did, why it works and more. For example, Natori promoted their line of sports bras through fitness influencer Sarah Dussault. For example, you could say something like, “We thought you’d like to try our new product”.

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Ecommerce Platforms

JANUARY 13, 2022

Convenience is the name of the game for online subscriptions. Many online consumers even seek out dozens of subscription offerings to streamline everything in their lives, from cooking to cleaning, and razors to gift giving. In this article, we'll explain why it's so beneficial to sell using a subscription model.

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FastSpring

DECEMBER 3, 2020

Essentially, that’s the beauty of subscription business models. Subscription businesses get to profit from recurring purchases, and customers benefit from long-term savings and convenience. In a recent study , Zuora found that 71% of adults across 12 countries have subscription services. What is subscription marketing?

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FastSpring

MARCH 9, 2022

In this article, we’ll show you examples from a variety of SaaS pricing pages. Note: FastSpring offers advanced subscription management services that support free trials, monthly and annual paid plans, proration, discount management, and more. 7 SaaS pricing page examples. LanguageTool: Customize subscriptions.

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GetElastic

DECEMBER 8, 2021

Subscriptions based solutions are a great example of this in action, offering predictable revenues for the selling organisation, whilst increasing options for buyers that drives affordability and positively impacts loyalty. PYMNTS.com say “The luxury car subscription market is set to grow by 71% by 2022”. Renewal processes.

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Subscription Payment Services B2C Payments 78

Smile.io

JANUARY 4, 2024

What is onsite marketing Onsite marketing examples What is onsite marketing? Examples of targeted onsite promos: A message with a link to a product a customer viewed but left without buying (appears only to that customer). Also, you’ll be able to make product discovery quick and easier for customers, ultimately increasing sales.

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FastSpring

NOVEMBER 18, 2020

According to Statista , there are millions of apps available for download across each of these platforms: Yet in August, Epic Games took aim at Apple’s App Store, claiming that their commission cut was unacceptable. Yet the undertones of Epic Games’ argument is what really matters here. What’s at stake for Epic Games and Apple?

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Games Merchant Services Payment Services Payments 124

Kissmetrics

JANUARY 13, 2022

Gamification in marketing involves leveraging game-like elements to promote your business. A great example is adding scratch-off tickets to email marketing campaigns. Games encourage people to interact with your brand and create a real relationship. Playable Games. Games of Chance. Makes You More Interesting.

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Retail TouchPoints

OCTOBER 24, 2023

Accepting the reality that “not many people care about insurance,” Alyson Griffin, Head of Marketing for State Farm, shared that the brand has embraced the “Jake from State Farm” persona, who actively engages with consumers (especially Gen Z) on TikTok and has even popped up at a Kansas City Chiefs game next to Travis Kelce’s mom. “We

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GetElastic

AUGUST 27, 2021

In a recent webinar, Monetizing Content in a World of Digital Disruption , we covered a number of examples from across industries of innovative ways to leverage eCommerce best practices to get paid for digital products and content. For example, the software is free, but the company makes money on services and/or sister products.

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Kissmetrics

APRIL 13, 2021

Whether you plan to charge for downloads or use subscription services to generate income, your app will never be profitable without a monetization strategy. For example, if you choose to use in-app purchases, you need to figure out how and when these will be triggered in your user experience. Spotify, for example, offers a $9.99/month

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Retail TouchPoints

NOVEMBER 1, 2023

For example, many online transactions are “card-not-present,” which has less security than a physical card swipe. Consider a family who submits a credit card into a family gaming console. The kids are then able to make some in-game purchases without the parents knowing. But friendly fraud will also grow as the market expands.

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Retail TouchPoints

SEPTEMBER 21, 2022

Examples already include the virtual world Decentraland, as well as the gaming metaverses Sandbox and Roblox. For example, customized branded wallets can invite customers to earn or purchase tokens and NFTs directly from the brand they have been following on social media for years.

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FastSpring

SEPTEMBER 17, 2019

Subscription-based businesses are awesome! While the recurring revenue part is true and awesome, retaining customers and creating a sustainable subscription-based business model can be super tricky. To determine if your pricing model is hurting or helping your subscription business, look at your price-page conversion rate.

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FastSpring

FEBRUARY 9, 2021

Classic examples of this include products like razor blades for razors and toner cartridges for printers. Video game consoles require video games, controllers, and accessories for the player to enjoy the full gaming experience. Three Saas Captive Product Examples. This is also called by-product pricing.

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Accessories Payment Services Subscription Payments 80

FastSpring

FEBRUARY 9, 2021

Classic examples of this include products like razor blades for razors and toner cartridges for printers. Video game consoles require video games, controllers, and accessories for the player to enjoy the full gaming experience. Three Saas Captive Product Examples. This is also called by-product pricing.

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Accessories Payment Services Subscription Payments 78

GetElastic

MARCH 9, 2022

In our latest webinar Monetizing Content in a World of Digital Disruption I covered a number of examples from across industries of innovative ways to get paid for digital products and content. While I encourage you to check out the replay for all the juicy details, this post recaps the various business models represented by the examples.

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Payments Magazine Micropayment Games 78

FastSpring

OCTOBER 25, 2023

FastSpring provides an all-in-one payment platform for SaaS, software, video game, and digital goods businesses, including VAT and sales tax management, payment localization, and consumer support. For example, if February shows a percentage of 90%, that means it is 10% lower in sales compared to the monthly average.

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Retail TouchPoints

NOVEMBER 1, 2023

For example, the member pricing has gone completely mad in the UK, everyone’s doing it, but it’s still very mass-marketing-oriented. For example, we do a lot of work with Asda in the UK, and they just launched a campaign for their first-ever loyalty program a year ago. How do you navigate them to the right place faster?

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Kissmetrics

APRIL 9, 2021

One of the most popular VOD services is Netflix, which started as a DVD mailing service and kept ahead of the game by adopting streaming early. This method is best suited to subscription-based businesses. For example, fitness coaches can use VOD platforms to offer monthly subscriptions for on-demand fitness classes.

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Payments Subscription Payment Services Consumer 242

Smile.io

MARCH 12, 2020

Take Onyx & Oak for example: they have a dedicated section on their homepage for “New Arrivals” and give customers the chance to sign up to receive brand updates right on that page. Lock-in customers with subscriptions A surefire way to retain your customers is to lock them in with a subscription-based business model.

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Smile.io

MARCH 12, 2020

Take Onyx & Oak for example: they have a dedicated section on their homepage for “New Arrivals” and give customers the chance to sign up to receive brand updates right on that page. If you offer a loyalty program to your customers, you’re already one step ahead of your competitors in the customer retention game.

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Customer Retention Customer Beauty and Health Subscription 46

Wiser

OCTOBER 11, 2023

For example, Amazon and eBay. An example would be a software company selling business tools to other companies. An example would be a freelancer selling their skills to businesses. Below, we’ll delve into the detail of each model, highlighting their unique features, advantages, and drawbacks.

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FastSpring

APRIL 18, 2024

Why It’s So Important to Optimize Pricing for Local Markets (With Examples) Simply put, when buyers are more comfortable with what they’re seeing on a checkout page, they feel much more comfortable buying — and that’s when your conversion rates go up. Research competitor price points. Talk to potential customers about perceived value.

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Payments Presentation Merchant Services Payment Services 78

365 Retail

JANUARY 3, 2024

Viewers can participate through live chats, donations, subscriptions and even influence the direction of the content in real time. Interactive Gaming Platforms The gaming industry has been at the forefront of interactive experiences, constantly pushing boundaries. These games are playable on any device.

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Retail TouchPoints

OCTOBER 24, 2022

You’re building a large, loyal fan base as well as your subscription program, and you’re aggressively marketing online and social media. If your DTC brand is like Kettle & Fire, you’re probably good at marketing, and with a product that solves problems for consumers, your brand will grow strong for the first five years.

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Retail Beauty and Health Subscription Games 182

Ecommerce Platforms

JANUARY 17, 2022

Using game theory and AI, he app helps sellers optimize their Amazon store by automatically and constantly repricing your products on Amazon to get you the buy box at the highest possible price to maximize profits. Game theory is employed by Seller Snap, but initially, it was invented by John Nash in the 1950s.

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Games Subscription Merchant Services Fulfillment 197

Ecommerce Platforms

NOVEMBER 21, 2022

These solutions can be game changers if you’re considering starting an online business or want to improve your current workflows. 3 months Revolut Premium subscription trial. » For example, with Signnow, you can ensure all your contracts, invoices, and documents are signed on time from the convenience of one place. Start : Nov.

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Kissmetrics

MARCH 12, 2021

For example, if your goal is to build an app that offers workout and diet recommendations, take the time to download similar apps and read their reviews. For example, games are often monetized by ads and in-app purchases, while dating apps generally charge a monthly subscription fee.

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Payments eCommerce Payment Services Subscription 321

Smile.io

APRIL 30, 2024

It can be a game-changer for businesses also looking to improve their marketing ROI and increase customer retention rates. Some examples of this behavior include visiting the brand's website often or spending a long time on specific product pages. After all, they encourage customers to renew their subscriptions before they expire.

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Retail TouchPoints

MARCH 31, 2022

For example, soda drinkers remain extremely loyal to their beverage of choice, with some research tracking brand loyalty at over 95% in this category that continues to buck the trend. The bottom line is that these changes in behavior are changing the game for marketers and market researchers.

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Marketing Online Retail Information Consumer 272

CPC Strategy

APRIL 26, 2024

More streaming services are entering the game each year, more marketers are investing more budget in streaming TV , and subscribers are on the climb globally. of that population will pay for subscription OTT services. [23] adults say they get news, at least sometimes, from podcasts [45] Gaming & eSports Streaming Statistics 31.6

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Kissmetrics

MARCH 17, 2021

For instance, they love gaming. Indeed, two-thirds of Gen Z males describe gaming as a core part of their personal identity. Or, as consulting firm McKinsey puts it : As access becomes the new form of consumption, unlimited access to goods and services (such as car-riding services, video streaming, and subscriptions) creates value.

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Lemonstand

JUNE 14, 2018

To inspire you to hone your own, below, we’ve analyzed the unique brand voices strategies of three successful subscription eCommerce businesses. Stitch Fix is a popular clothing ecommerce service for men and women that offers both a subscription service and one-off purchase model. Stitch Fix Brand Voice. Image credit: Stitch Fix).

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Subscription eCommerce Clothing Fashion 51

FastSpring

FEBRUARY 11, 2020

But rather than having the distributor handle the billing, the companies have created their own system for their subscriptions. And companies like Epic Games have taken matters into their own hands and made uber-popular game Fortnite only available for download on their website and in the Samsung Store. Wrapping Up.

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Store Growers

JULY 2, 2023

So, if you’re not into the Google ads game, you’re missing out on many potential site visitors. For example, when you’re turning the pages of a magazine, you’ll notice full-page ads that sell apparel or accessories. For example, let’s try the “Call to action” tool. Well, the phrases on the ads are copywriting.

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Subscription Article Social Media Blog 91

lateshipment

SEPTEMBER 12, 2023

BFCM Scratch and Reveal Campaign Walmart utilized social media in the game. It’s a great example of how creative marketing techniques can enhance the shopping experience and drive sales. Forever 21 came up with this BFCM campaign called “Scratch and Reveal”, where shoppers usually play to get a coupon.

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