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Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

If you are only engaging the user at the point of sale, you’re not actually addressing all of their needs. For example, take expectant parents looking to purchase a car seat. For example, was a large cohort of shoppers acquired with a steep Cyber Monday discount you’re unable to offer right now?

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IoT in Retail: Top 5 Use Cases and Real-Life Examples

Retail TouchPoints

Connecting the world of physical objects into a smart network, IoT technology brings new business opportunities for retailers and provides data-driven insights for decision-makers. This article explores popular and non-trivial use cases and examples of how IoT tech can help retail companies. from 2023 to 2030.

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Pandemic Shifts Shine a Light on Importance of Modern Point of Sale

RetailMinded

Did you know that point of sale systems date back to 1879 when the first one was invented by American shopkeeper James Ritty. Using mobile, for example, became increasingly popular. POS and customer order management technologies have transformed how customers have shopped and likewise, how retailers can support them.

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Lowe’s Employs RFID, Blockchain to Combat Retail Theft

Retail TouchPoints

Called Project Unlock , the new technology combines low-cost RFID chips and IoT sensors to activate power tools at the point of purchase while also creating a secure, publicly accessible and anonymized record of legitimate purchases on the blockchain. Visualization of how Project Unlock RFID tags will work.

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Creating A Frictionless Shopping Experience With Technology And Data

RTP blog

With technology that creates a seamless shopping experience and insights from your data. Technology That Transforms The right application of cutting-edge technology not only improves the shopping experience — it helps drive revenue and build trust with your customers. Rebecca Minkoff is an especially fascinating example.

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How Does a POS System Work? 5 Common Point of Sale Questions

Korona

A point of sale system used to be a cash register that simply took account of the sales of the day and organized the bills into sections. The current main function of point of sale systems remains the same. However, with today’s technology, these systems provide so much more. What is POS equipment?

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Unlocking Commerce: The Win-Win of Dynamic Currency Conversion

Retail TouchPoints

DCC is an optional service offered at the point of sale, allowing customers to view the cost of their purchases in their home currency. Consumers, on the other hand, should compare rates at the point of sale with those provided by their card issuer to ensure they are getting a good deal.