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Is Selling on Amazon the Cure for High Customer Acquisition Costs?

Retail TouchPoints

With its new “Amazon antidote,” a multi-faceted Amazon distribution strategy, the company has helped brands see an average lift of 88% on the site within the first year. Reis: I think the sooner brands recognize that although this isn’t always a clean environment, it is a very real channel for them because that’s where the consumer is.

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From Obligation to Opportunity: Make Compliance Your Biggest USP

Retail TouchPoints

Rapid consumer adoption of new payment technologies and ecommerce, accelerated by the pandemic, led to demand for seamless and secure payment flows through every channel. Compliance is much more multi-faceted than being up to date on which regulations are in effect in different markets.

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How to Sell & Ship Perishable Goods Online

Groove

By offering your perishable products directly to consumers outside of your existing in-person sales channels, you will earn new brand champions without sacrificing profit margins to middle-men and chain grocery stores. In eCommerce, brands are constantly searching for new ways to make their products accessible to new markets. Shipstation.

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How Natori’s Direct-to-Consumer Ecommerce Strategy is Accelerating Brand Growth

BigCommerce

As the director of ecommerce for Natori, a leading fashion brand, I’ve spent the last several years developing our direct-to-consumer channel. Expanding our direct-to-consumer channel has successfully served our customers in new ways, but it has been a challenge and a learning process every step of the way. and internationally.

Consumer 174
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5 Steps to Grow Your Ecommerce Business with Email Marketing

Smile.io

Email marketing surpasses all other marketing channels in driving purchases.   List-building tools  Use a multi-pronged approach to feed your list growth engine. Purchasing one violates the core tenet that email marketing is a permission-based channel.   Trust equals sales.

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Cars, Wine, Trees — COVID-19 Proved Once and For All that You Can Sell Just About Anything Online

Retail TouchPoints

Even pre-COVID, so much of the beginning, top-of-funnel car-buying exercises already happened online,” said Katie Currall, VP and Account Manager at Material in an interview with Retail TouchPoints. The numbers speak for themselves: Online sales of alcohol in the U.S. were up 80% last year, approaching $5.6 One of their biggest hang-ups?

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Why Product Packaging Design is Important to Ecommerce Success

SellBrite

The authors created a strategy canvas exercise that’s designed to help businesses figure out where there’s an opportunity to stand out. The result of the exercise is a value curve showing the level at which competitors in your industry meet each factor in comparison to your business.

eCommerce 139