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Bringing Experiential Retail into the Open Air with Events and Technology

Retail TouchPoints

As the pandemic fades and the thermometer climbs, more and more people want to get out and find an escape from the pressures of inflation — and outdoor spaces are positioned to provide great, flexible experiences that can fill the bill.

Events 238
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How to Grow Your Online Business In 21 Steps – The Complete Checklist

Ecommerce Platforms

Build a persona around your company through music, characters, a brand “face,” or even a specific voice in your content (like quirkiness in blog posts and on social media accounts). What about social media marketing that shows your products in action, prompting others to desire those same experiences? Go to the top.

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Top 10 Selling Items on Facebook Marketplace in 2023

MagentoBrain

It is integrated into the Facebook social media platform, allowing users to easily discover, buy, and sell items from other Facebook users in their area. Facebook Marketplace is a convenient and user-friendly platform that offers a wide audience, easy navigation, no listing fees, trustworthiness, and personalized recommendations.

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You’re Not Doing Enough with Your Ecommerce Newsletter

Optimizely

There are a lot of recommendations for newsletter best practices out there, including: Subject lines. This can include product recommendations, coupons to encourage customers to complete purchases they have abandoned, or CTAs to engage on social media. Invitations to follow your brand on social media.

eCommerce 150
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Influencer Marketing Basics: Using Social Stars for Your Ecommerce Marketing

Omnisend

Influencer marketing is a type of social media marketing that uses product mentions, endorsements and testimonials from influencers (more about them in a moment). A social media influencer has a dedicated online following and is considered an entertainer, relatable or an expert (or any combination of all three).

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7 Strategies for a High-Growth Ecommerce Referral Program

SellBrite

Customers won’t recommend your service just because you ask them to; you need to show them the value you provide and leverage it in your ecommerce referral program. Promoting their referral program via social media and modal pop-ups in Basecamp accounts. Not all referral programs are created equal.

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22 Digital Marketing Trends Shaping the Ecommerce Landscape in 2020

Ecommerce Platforms

Search for outdoor and sports items has grown by 164 percent to over 400 percent. These categories are Food and Groceries, Sports and Outdoors, and Home and Garden. For example, in the Home and Garden category, searches for outdoor toys gone up 400 percent, and garden chairs have gone up 300 percent. Social media traffic has 2.13