Kissmetrics

JANUARY 26, 2021

Video is a powerful marketing tool—it can drive traffic, leads, and (most importantly) revenue. In fact, 78% of video marketers say video directly increases sales. There are currently two ways to place videos on your landing pages or website—link or embed videos. What Does It Mean to Embed a Video?

SEO 259

SEO Blog Improvements Channel 259

Kissmetrics

JANUARY 7, 2022

That’s why improving your website performance is crucial. These are easy to use and provide a list of steps you can take to improve your website performance. Improved conversion rates : Website performance can impact conversion rates because slower load times result in higher abandonment rates. What Is Website Performance?

Improvements 274

Improvements Reference Download SEO 274

lateshipment

SEPTEMBER 4, 2020

Given this reality of modern eCommerce, let’s go over a few ways to improve your website experience in order to satisfy potential customers. Prioritize Mobile Friendliness. It is clearly in any eCommerce platform’s best interest to make a good on-site experience extend to mobile use.

Customer Experience 219

Customer Experience Improvements eCommerce Customer 219

Retail TouchPoints

AUGUST 30, 2023

This annual study of commerce trends benchmarks how 120 retailers and brands perform against more than 200 criteria across web, mobile, in-store and cross-channel experiences. Optimizing customer loyalty is essential for improving the lifetime value of current customers.

Shipping Costs 262

Shipping Costs Improvements Live Chat Retail 262

Ecommerce Platforms

OCTOBER 11, 2021

From YouTube to video on demand (VOD) stores, it's clear that video content has a foothold in the worlds of learning, entertainment, and ecommerce, considering many creators make solid incomes selling tutorials on topics like photography, business, and even unique areas like gardening, romance, and fingernail art.

Payment Services 210

Payment Services Payments Subscription Beauty and Health 210

Kissmetrics

SEPTEMBER 14, 2021

If you follow video marketing trends, you might have noticed an increase in animated videos starring anime-style avatars. VTubers (short for virtual YouTubers) are content creators who use animated avatars and stop motion graphics in their videos, rather than their physical likeness. What Are VTubers? What Do VTubers Do?

Games 231

Games Social Media Channel Marketing 231

Kissmetrics

APRIL 19, 2021

With so many people using mobile devices, however, the chances of people viewing those ads on mobile devices are high. By taking a mobile first ppc approach , you can ensure mobile users have the best experience with your ads and are more inclined to click through to your landing page or website.

PPC 183

PPC Mobile Games Social Media 183

Kissmetrics

SEPTEMBER 21, 2020

In that case, you likely spend a lot of time creating new blog articles, crafting social media posts, or developing video content to keep your audience engaged. With most consumers heading online to search for local businesses, and mobile search on the rise, increased visibility is more critical than ever before. Increased Visibility.

Improvements 363

Improvements Payment Services SEO Information 363

Kissmetrics

OCTOBER 15, 2020

As opposed to a regular pin, which is just the one image or video with a description and link, Story Pins allow you to incorporate multiple pages of images, videos, text, and links. With Story Pins, Pinterest actively encourages fresh new content, so give them what they’re looking for by getting all your images and videos ready.

Improvements 311

Improvements Marketing Social Media Travel 311

Ecommerce Platforms

JUNE 1, 2022

The best video editing software for 2022 will instantly upgrade your video content, and give you the best possible chance of amazing your audience. Over the years, countless companies have released video editing tools intended to support beginners and professionals alike in creating amazing content. Let’s dive straight in.

Social Media 104

Social Media Payment Services Arts Technology 104

Ecommerce Platforms

FEBRUARY 2, 2022

In this Uscreen review, we’ll be taking you on a tour of one of the more popular solutions for video creators looking to create a video on demand business. You can host, distribute, and even monetize your videos all in the same environment, with your own branding. Uscreen is an all-in-one video hosting and management platform.

Payments 104

Payments Payment Services Subscription Live Chat 104

Retail TouchPoints

FEBRUARY 2, 2024

Tapping into Gen AI to Improve Online Shopping Trained on Amazon’s product catalog as well as information from across the web, Rufus can answer customer questions on a variety of shopping needs and products, provide comparisons and make recommendations, all within a conversational context. customers in the Amazon mobile app.

Mobile 285

Mobile Recommendation Technology Customer Experience 285

Korona

DECEMBER 21, 2021

What’s more disappointing than watching your target audience skip your videos immediately? Video creation takes a ton of time, creativity, and energy, making this even more difficult to swallow. . But, of course, video marketing is vitally important to business owners. What Is Video Marketing? . Of course not. .

Improvements 52

Improvements Marketing SEO POS 52

Kissmetrics

DECEMBER 12, 2017

I’ll also share actionable tactics on how to improve them and, as a result, your bottom line. Device : Are your users reading your content on a desktop or a mobile device? For example, if a page contains a video, the session duration is tracked until the moment they hit “play.” Content Reach. The result?

Improvements 491

Improvements Marketing Social Media Blog 491

Groove

AUGUST 23, 2023

A study by Think with Google reveals that a one-second improvement in website speed can increase conversions for mobile users by up to 27%. Videos are inherently large files, and when embedded directly on a page, they can delay the loading process. This approach is about understanding and catering to modern shopping behaviors.

eCommerce 195

eCommerce Mobile Merchant Services BigCommerce 195

lateshipment

SEPTEMBER 4, 2020

Given this reality of modern eCommerce, let’s go over a few ways to improve your website experience in order to satisfy potential customers. Prioritize Mobile Friendliness. It is clearly in any eCommerce platform’s best interest to make a good on-site experience extend to mobile use.

Customer Experience 130

Customer Experience Improvements eCommerce Customer 130

Retail TouchPoints

JANUARY 23, 2023

While companies currently interact with customers via multiple channels — mobile devices, desktop computers, email, social media and chatbots — leveraging the metaverse helps companies create immersive and interactive retail experiences for customers. What those advanced interactive features will look like is still under development.

Improvements 208

Improvements Customer Social Media Retail 208

Groove

SEPTEMBER 10, 2020

Creating a unique and seamless online shopping experience is key to driving conversions , and improving the layout of your eCommerce site ? Optimize product pages for mobile. Show them that value, improve your overall website design and create a sense of trust by capturing your products in the best light.

Mobile 370

Mobile Web Design Mobile eCommerce eCommerce 370

Groove

MARCH 4, 2024

Advanced Intuitive Navigation Advanced intuitive navigation changes the way visitors interact with websites, which can significantly improve user experience. Keeping the mobile experience intuitive and easy to use means your potential customers stay engaged. Source: Cordova Outdoors Videos can be used to add style to a website.

Web Design 370

Web Design eCommerce Improvements Presentation 370

MagentoBrain

JUNE 1, 2023

Mobile optimization is crucial for the success of any e-commerce website in today's digital landscape. With the majority of online shoppers using their smartphones to browse and purchase products, having a mobile-friendly user interface is no longer a luxury but a necessity. But why is mobile optimization so important?

eCommerce 52

eCommerce Mobile Payments Payment Services 52

Retail TouchPoints

MAY 8, 2024

In advance of its debut Upfront presentation, the ecommerce juggernaut has introduced three new ad formats that make it easier for viewers to connect and shop with the brands that advertise on its Prime Video content.

Presentation 130

Presentation Information Customer Improvements 130

RTP blog

OCTOBER 28, 2019

By Anson Shiong, Sand Studio From mall kiosks and food trucks to comic cons and trade shows, mobile point-of-sale (POS) systems offer an affordable and easy way for both large enterprises and SMBs to accept payment cards on the go. Having the tablets in kiosk mode can ensure uninterrupted service.

POS 150

POS Mobile Management Payment Services 150

Groove

MAY 20, 2020

In order to see an increase in your eCommerce conversion rate, start by improving the customer experience within your site. Whether you fall below or above this average, increase your CVR by implementing the following tips: Make it mobile responsive. Improve site speed and page load time. Make It Mobile Responsive!

eCommerce 370

eCommerce Payment Services BigCommerce Mobile 370

Retail TouchPoints

DECEMBER 13, 2023

Technology also is significantly enhancing the checkout process, with more retailers adopting self-service kiosks, integrated RFID, mobile POS systems, scan-and-go integrations and frictionless checkout options. Retailers using cashier-based systems also are focusing on updating hardware and software to improve the checkout experience.

Retail 312

Retail Customer Loyalty Social Media POS 312

Retail TouchPoints

MAY 4, 2021

The interactive digital experience uses augmented reality and AI-powered mobile web tools to allow Bobbi Brown customers in the U.S. The new virtual service is available to shoppers via their mobile devices at BobbiBrownCosmetics.com Mondays through Fridays from 10 a.m. ET, and Saturdays and Sundays from Noon to 8 p.m.

Mobile 279

Mobile Recommendation Improvements Consumer 279

SellBrite

AUGUST 16, 2019

In the last few years, a lot of traditional content marketing has transitioned to video. Since the introduction of YouTube, businesses have started to create their own channels to increase brand awareness, share product information, generate traffic, and boost consumer engagement through video marketing. Video is Here to Stay.

eCommerce 101

eCommerce Social Media Information Blog 101

RIS News

NOVEMBER 29, 2023

Predrag Ozmo, director of sustainability at Ball Corporation, discusses how the company is collaborating with partners to mobilize value chains, drive decarbonization, and measure and improve the sustainability of aluminum packaging.

Mobile 64

Mobile Improvements 64

Retail TouchPoints

MAY 8, 2023

While optimizing budgets in times of financial uncertainty makes sense, such times also provide smart marketers with easier opportunities to improve market position. And this recommendation makes sense, as research from video creator Wyzowl found that 73% of consumers prefer to watch a video to learn about a product or a service.

Marketing 312

Marketing Technology Social Media Recommendation 312

RTP blog

OCTOBER 5, 2017

3, 2, 1 — Gone Shoppers are demanding a shorter journey from discovery to purchase, and this couldn’t be more relevant for the mobile consumer. 3, 2, 1 — Gone Shoppers are demanding a shorter journey from discovery to purchase, and this couldn’t be more relevant for the mobile consumer. Test where your buy button is. Is it intuitive?

Mobile 150

Mobile Consumer Retail Channel 150

365 Retail

MAY 30, 2023

As digital natives, Gen Z – those aged 10 to 25 – have been surrounded by technology, social media, mobile devices, and the internet their entire lives. So, as this tech-savvy generation continues to consume the most content, what do they really look for in a mobile app?

Mobile 73

Mobile Social Media Technology Information 73

365 Retail

JANUARY 28, 2022

What role does video play in a digital marketing agency? Digital marketing agencies in particular have quickly embraced videos. Video is an ideal medium for agencies with employees working in different regions and time zones. Video Helps Digital Marketing Agencies in these 10 Ways. Lead generation action.

Marketing 57

Marketing Social Media Mobile Multi-channel 57

Retail TouchPoints

APRIL 12, 2023

The Home Depot has named Melanie Babcock to the new position of VP, Retail Media+ and Monetization, responsible for providing improved supplier experiences while driving new sources of ad revenue, profitability and sales. Babcock joined the retailer in 2013 and most recently served as VP of Integrated Media, helping to launch Retail Media+.

Retail 354

Retail Improvements Channel Marketing 354

Optimizely

FEBRUARY 21, 2017

Customers who shop on mobile do so with a different mindset than they do on any other channel. Research has shown that shoppers increasingly use mobile for early-stage browsing and discovery, then will switch to a different device to actually complete the purchase. mentality that many customers have while shopping on mobile (i.e.

Mobile 150

Mobile Retail Social Media Presentation 150

Retail TouchPoints

SEPTEMBER 14, 2022

Ahead of the holiday season, Walmart is adding new tools to support its mobile and online shopping with enhancements including: New styling features; Expanded Spanish-language search; An updated registry platform; and Inclusive functions for shoppers using SNAP and EBT. in a statement.

Gifts 264

Gifts Mobile Customer Experience eCommerce 264

retailnext

OCTOBER 15, 2019

A great way to generate new and lasting business relationships is by exploring different marketing strategies, including video marketing. With video predicted to account for 80 percent of all web traffic by the end of 2019, the significance of this marketing tool for retailers cannot be overstated. Improve Customer Service .

Marketing 59

Marketing Retail Social Media Mobile 59

Algopix

MARCH 25, 2024

By integrating multimedia elements such as images, videos, and enhanced text, EBC enables brands to narrate their story, showcase product features, and evoke emotions effectively. Through engaging imagery, impactful videos, and compelling narratives, brands can forge a deeper connection with consumers, fostering trust and loyalty.

eCommerce 116

eCommerce eCommerce Platforms Mobile Consumer 116

Retail TouchPoints

APRIL 5, 2023

Each store will continue to operate in its traditional retail capacity but also will empower associates to enhance the digital experience through the introduction of a new selling tool and mobile POS system. GNC has partnered with Salesfloor to bridge GNC.com with in-store associate coaching to create an omnichannel social selling experience.

Omnichannel 264

Omnichannel POS Mobile Operations 264