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Omnichannel Retail Index Spotlights 4 Investment Areas

Retail TouchPoints

OSF Digital’s Digital Strategy team (formerly known as FitForCommerce) developed the 2022 Omnichannel Retail Index (ORI) to establish a benchmark for current practices and, most importantly, provide a set of actions and recommendations for the future. Loyalty programs. In 2019, retailers adopted only 57% of mobile best practices.

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IKEA Partners With Google Cloud to Enhance Omnichannel and Customer Service Capabilities

Retail TouchPoints

IKEA has partnered with Google Cloud to improve it technological capabilities, including the implementation of AI and machine learning tools, upgrading omnichannel capabilities and exploring new customer service offerings.

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Blue Yonder Launches Three Microservices Aimed at Improving Forecasting

Retail TouchPoints

Blue Yonder has introduced three SaaS-based Commerce microservices, with the goal of helping retailers navigate global supply chain disruptions, demand forecasting and omnichannel ordering habits. It focuses on planning and positioning secondary and tertiary assets.

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Omnichannel Retail Strategies Explained & Simplified

UpSellIt

In today’s competitive landscape, embracing an omnichannel retail strategy has become essential for businesses to thrive. Read on to explore the key elements of an omnichannel retail strategy and how it can benefit your business. What is Omnichannel Retailing? What is Omnichannel Retailing?

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Think Omnichannel to Help Your Business—and Your Shoppers—Succeed

Wiser

This means that any businesses that aren’t already creating an omnichannel experience are lagging behind. What Is an Omnichannel Retail Strategy? An omnichannel strategy focuses on creating a seamless experience for shoppers. Your shoppers are already operating at an omnichannel level, even if your business is not.

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Ikea Launches Gen AI-Powered Design and Shopping Tool

Retail TouchPoints

Consumers can use ChatGPT to describe their specific home design needs and receive customized recommendations, for example, “Show me a cozy living room layout for a small apartment with the use of sustainable materials.” omnichannel presence in April 2023 , the same month the retailer debuted a virtual interior design service

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Spring 2020 Release: Improve Campaign Performance and Enrich Customer Profiles

Optimizely

SMS & MMS Expansion Since April, you’ve had the opportunity to roll out your SMS Marketing strategy or create omnichannel campaigns by complementing your emails with text messages. You’ll gain access to additional tracking capabilities with Zaius’ URL shortener that we highly recommend you use with SMS touchpoints.