From Barcodes to Bytes: Retailers Prepare for Next-Generation UPC
Retail TouchPoints
JUNE 26, 2023
QR codes, which were first put in magazines and catalogs back in the 2010s and were invented 30 years ago, did not catch fire with customers. QR codes also can be linked to a brand’s social media profiles, encouraging customers to follow the brand and stay connected. Who doesn’t want that?
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