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Meet Izola: Accelerating Forrester’s GenAI Future

Forrester eCommerce

Izola synthesizes Forrester’s research to enable clients to move faster on their top priorities and have more informed conversations with Forrester experts who apply and contextualize Forrester insights to their business-critical initiatives.

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Mastering Hybrid Meetings Is A Critical Priority

Forrester eCommerce

Employees are overwhelmed with meetings: Back-to-back meetings; poorly run meetings; and just flat-out too many meetings. The frequency of meetings increased by 13% during the first year of the pandemic and leaders tell us those meetings were sticky – they never fell off of calendars.

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513: Meet The Man Who Makes Millions Teaching Millennials About Money With Bobby Hoyt

My Wife Quit Her Job

What You’ll Learn How to create content that […] The post 513: Meet The Man Who Makes Millions Teaching Millennials About Money With Bobby Hoyt appeared first on MyWifeQuitHerJob.com. So instead of just saying yes, I invited Bobby to come on the pod because the man is killing it online.

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Meet The New Analyst Covering Enterprise Transformation

Forrester eCommerce

Meet Manuel Geitz, the new analyst covering Enterprise Transformation, Innovation and Strategy. His core interest is in the execution of change.

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The Foundations of Composable Commerce at Scale

Part 1 looks at how brands use headless and composable commerce platforms to meet evolving consumer and business needs. This easy-to-follow e-book can be leveraged at any stage of your composable journey, from planning to implementation to optimization.

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Meet Andrew Cornwall, Forrester’s Newest Mobile/AD&D Analyst

Forrester eCommerce

It’s a pleasure to meet you. I’m sure this is a huge relief to previous newest analyst David Mooter, who’s no longer required to bring the (virtual, COVID-safe) coffee and donuts to team meetings. I’m the most-recently-hired analyst on Forrester’s application development research team. I […].

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Meet The Winners Of The Inaugural Customer Obsession Awards

Forrester eCommerce

Meet the Enterprise and Leadership Award winners. We’re elated to announce the winners of the inaugural Customer Obsession Awards.

Customer 195
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How ZoomInfo Helps Overcome the Top Pain Points of Inside Sales

How can sales organizations meet the buyer along the journey at the perfect time? With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”. Download this eBook to find out!

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

More meetings. Longer sales cycles. Increasingly discerning buyers. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer.

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100 Pipeline Plays: The Modern Sales Playbook

Meet your modern sales playbook - See how high-performing sales and marketing teams increase pipeline year-over-year. For the first time, we’re sharing the winning plays that took us from scrappy startup to a publicly traded company. Use our proven data-driven plays to grow your pipeline and crush your revenue targets.

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Cold Calling Tips and Tricks

In fact, less than 2% of today’s cold calls actually result in meetings, and 63% of sales professionals say it’s what they dislike most about their jobs. In recent years, cold calling has become synonymous with rejection and failure.

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Inriver Webinar Featuring Forrester: Are You Ready for the Future of PIM?

Speaker: Brooke Cunningham, CMO at inriver

Join our guest speaker, Chuck Gahun, Principal Analyst, Forrester in conversation with Brooke Cunningham, Chief Marketing Officer, inriver and Johan Boström, inriver Co-Founder & Chief Customer Ambassador, to learn about the expanding role of PIM and how to prepare for new product journey demands.

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The Impact of Direct Dials on Sales Productivity

Leveraging the latest industry research, this eBook highlights the impact of direct dial phone numbers on sales productivity with the goal of empowering reps to have more conversations with prospects, and consequently, schedule more meetings, increase opportunities, and close more business - fast.

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The Pragmatic Path to Composability: Creating Efficient Commerce Systems

Speaker: Jason Cottrell and Brian Walker

But over time, one vendor was no longer enough to meet a brand’s needs, so they added, and added, and added— and now it's essential that these vendors work well together. Composable commerce helps meet these demands, but you've seen companies try complex approaches that ended up not working well.

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The ABM Benchmark Survey

In a recent survey with Demand Gen Report, we found 59% of experienced practitioners (those with ABM programs more than a year old) indicated their ABM programs are meeting or greatly exceeding their expectations, while only 45% of novices (those with ABM programs less than one year old) could say the same.