Inflow Insights

MAY 1, 2020

That’s where I got my feet wet with launching PPC ad campaigns, developing SEO strategies, optimizing our websites to increase conversions, and other digital marketing tactics. Example of Innovation in Pay-Per-Click Advertising: Using a Brand’s Audience to Create Strategic Facebook PPC and Google Shopping Campaigns.

PPC 109

PPC eCommerce Marketing SEO 109

Kissmetrics

DECEMBER 18, 2020

We’re losing PPC ad data. This lack of visibility makes it harder to know what’s working and what’s not in PPC. This lack of visibility makes it harder to know what’s working and what’s not in PPC. The problem is that data is crucial to understanding how effective your PPC and SEO campaigns are.

PPC 348

PPC SEO Gifts Definition 348

Kissmetrics

MAY 18, 2021

From there, tactics such as analytics, PPC tracking , heat mapping, and user recordings help read on-site behaviors. Seventy-seven percent of mobile shoppers say they are more likely to purchase from websites that allow them to purchase quickly. Top management controls budget, resource allocation, and sign-offs for your programs.

eCommerce 280

eCommerce SEO Improvements Document 280

GetElastic

SEPTEMBER 15, 2021

Predictive Analytics and Guided Selling: Artificial Intelligence systems allow B2B manufacturers to maximize their existing resources through predictive analytics. Key statistics show: 41% of large companies consider link building as the most difficult SEO tactic ( Source ). billion for SEO services in 2018 alone ( Source ).

B2B 146

B2B eCommerce Customer SEO 146

Kissmetrics

NOVEMBER 4, 2020

At the click of a mouse button, you can install an SEO plugin and open doors to higher productivity levels. I’ve organized the post into three sections – content organizing, on-page SEO metadata and usability analysis, and link building and outreach management. On-page SEO and Usability Analysis. Content Organizing.

SEO 363

SEO Article Social Media Mobile 363

Kissmetrics

OCTOBER 29, 2020

You can focus on: Content marketing SEO PPC Display advertising Email Online video TV commercials Mobile ads Channel partnerships Events Social media advertising Podcasts and radio advertising Print advertising. SEO, PPC, Social media). There are lots of digital marketing channels you can choose from.

Marketing 363

Marketing Document Channel Social Media 363

Inflow Insights

NOVEMBER 14, 2017

We’ve pulled together a variety of resources from around the web to help you have the best holiday sales season ever! Moz has created a helpful Local SEO Holiday Checklist that you can use to make sure your local listings are ready for the holidays. Here at Inflow, we especially want to stress that mobile optimization is crucial!

eCommerce Marketing 68

eCommerce Marketing eCommerce Marketing Magento 68

Ecommerce Platforms

JUNE 22, 2023

Shopify comes with social media and SEO tools built-in for marketing, a comprehensive app store, and its integrated payment processing tools. Startups and business owners can choose from a selection of free and premium themes to bring their site to life, all of which allow for mobile commerce.

Shopify 104

Shopify Payment Services Social Media Shipping Costs 104

Kissmetrics

FEBRUARY 14, 2021

With this plan, you’ll get additional CPU resources as well as a free dedicated IP. Guaranteed resources are the name of the game when it comes to Bluehost’s VPS Hosting options. Guaranteed resources are the name of the game when it comes to Bluehost’s VPS Hosting options. Added security features can only ever be a plus.

Payment Services 291

Payment Services Recommendation Management Books 291

Ecommerce Platforms

MARCH 5, 2023

It allows companies to turn any mobile device into a point of sale system, with the Shopify Retail POS app for Android and iOS. It allows you to accept all payment types, from credit cards to mobile Google Pay and Apple Pay transactions. Shopify POS is all-in-one solution for point of sale software and hardware.

POS 104

POS lightspeed Shopify Payment Services 104

Korona

JANUARY 14, 2021

Use SEO for Franchisors and Franchisees. PPC campaigns. Franchise SEO Marketing. Search engine marketing (SEM) and search engine optimization (SEO) are integral aspects of any successful digital marketing venture. Add local SEO strategies when applicable. Keep Tabs on Franchisees’ Local SEO. Keep It Local.

Marketing 52

Marketing Payment Services Social Media POS 52

Omnisend

APRIL 28, 2023

Online sellers can take advantage of local SEO to reach more people. Furthermore, you’ll have cost-effective marketing methods like social media, email marketing, and SEO. And with mobile commerce , online selling is even more convenient. Invest in SEO SEO involves optimizing your web pages for organic search.

Definition 88

Definition Shipping Costs Payment Services Merchant Services 88

Omnisend

APRIL 28, 2023

Online sellers can take advantage of local SEO to reach more people. Furthermore, you’ll have cost-effective marketing methods like social media, email marketing, and SEO. And with mobile commerce , online selling is even more convenient. Invest in SEO SEO involves optimizing your web pages for organic search.

Definition 88

Definition Shipping Costs Payment Services Merchant Services 88

ROI Revolution

JUNE 3, 2020

PPC + SEO = SERP domination. Combining PPC and SEO will boost your site traffic and brand awareness in both the long and short term. Good PPC maximizes your immediate return and optimizing your SEO consistently increases your brand authority over time. Tracking and measuring your SEO and PPC campaigns.

PPC 88

PPC SEO Automotive Mobile 88

ROI Revolution

JANUARY 3, 2020

Omnichannel refers to providing a seamless, positive experience across all channels: desktop, mobile, app, and brick-and-mortar. Each episode is packed with insights for retailers and lead gen in B2B and B2C that cover a range of services, including PPC, Social Media, SEO, CRO, and Amazon Advertising. . Listen instantly here!

Marketing 78

Marketing Social Media Food and Beverages Omnichannel 78

ROI Revolution

APRIL 12, 2022

Google dominates even more on mobile, with 93.3% of the mobile market share for search engines. Mobile accounts for over two-thirds of total paid search ad clicks. As of 2020, US mobile paid search ad spend came in at $32.6 As of Q4 2021, just 26% of Bing search ad clicks come from mobile.

Marketing 172

Marketing Social Media White Paper SEO 172

ChannelAdvisor

JULY 11, 2017

AMS offers pay-per-click (PPC) ad solutions to help vendors reach new customers and drive sales. This PPC keyword-based ad program gives 1P sellers additional promotion. These keyword targeted cost-per-click (CPC) ads appear at the top of the first page of search results on desktop and mobile. Amazon Sponsored Products.

Multichannel 45

Multichannel Marketing Merchant Services PPC 45

Kissmetrics

FEBRUARY 18, 2021

Ubersuggest is an all-in-one SEO tool that provides keyword analysis, competitive analysis, and SEO data. Most of the competitive analysis tools on this list focus on SEO, social, or paid ads. This is a simple tool that allows you to save web pages for later to read on your computer, mobile phone, or even Kindle.

Social Media 351

Social Media SEO Blog PPC 351

eCommerceFuel

JUNE 7, 2023

Ranking products on Amazon relies on three things: Traffic to your Amazon listing The conversion rate of said traffic Reviews (positive reviews, of course) That is the secret sauce of Amazon SEO. A basic list, but it’s the fundamentals of Amazon Search Engine Optimization (SEO) where most sellers go wrong.

SEO 34

SEO PPC Recommendation Improvements 34

BigCommerce

NOVEMBER 28, 2017

mobile and iOS v. Niche PPC Strategies. Mobile Orders Surpass 50%. Mobile orders have surpassed desktop orders on all Cyber Week days except for Cyber Monday. In 2017, 47% of orders were from Desktop devices while 53% were from Mobile devices –– almost the exact inverse! Cyber Week 2017 Mobile v.

BigCommerce 415

BigCommerce Merchant Services Food and Beverages Small Business Retail 415

Groove

NOVEMBER 6, 2018

Search Engine Optimization (SEO). PPC Campaign. Search Engine Optimization (SEO). This is where search engine optimization (SEO) comes into play. eCommerce SEO tactics strive to improve how your online store ranks in search engines to increase the number of potential leads visiting your site. PPC Campaign.

eCommerce 256

eCommerce PPC SEO Social Media 256

Inflow Insights

SEPTEMBER 16, 2019

We’ve noticed that many eCommerce companies are hopeful that the resources they put into live chat are helping to increase sales. How does chat perform on different marketing channels SEO, PPC, email, etc.? Test Chat on Mobile to Maximize Conversions from Smartphone Shoppers. Mobile (smartphone): 2.25%.

Live Chat 69

Live Chat eCommerce Mobile Conversion Optimization 69

Inflow Insights

DECEMBER 8, 2021

Today, it’s not enough to conduct a single search engine optimization (SEO) audit to analyze your business’s digital health. With ever-changing SEO standards, eCommerce brands today must be continuously updating and maintaining their sites throughout the year. PPC Metrics. Technical SEO Audit. Table of Contents.

Improvements 106

Improvements Marketing PPC SEO 106

BigCommerce

DECEMBER 13, 2017

Brands should also invest in SEO optimization especially for Amazon as it’s a highly competitive environment for pricing, descriptions, reviews, and alternative products. That, combined with great reviews and optimized SEO you’ll have a winning strategy. Amazon listings can be SEO’d.

Shipping Costs 414

Shipping Costs Marketing Merchant Services SEO 414

BigCommerce

NOVEMBER 2, 2017

The importance of mobile and social optimization ( 89% of smartphone usage is spent on social media apps! ) AdWords/PPC: The strategy of paid placement across the web to earn net new traffic and re-capture visitors who bounced. In my mind, there have been three major phases in SEO. high converting traffic). Let’s dive in.

eCommerce 420

eCommerce Social Media BigCommerce Mobile 420

BigCommerce

OCTOBER 4, 2017

This is the most complete guide to ecommerce SEO on the web – period. Despite the fact that SEO has the highest ROI of any ecommerce marketing campaign, most online shops are put together with little to no consideration of search engines. Grab a coffee, lock the door, and settle in… it’s time to learn ecommerce SEO.

SEO 419

SEO eCommerce Gifts Blog 419

Kissmetrics

MARCH 2, 2021

Investors are more interested in providing the company with the resources it needs, partners are more committed to growth, and the company can use the improved profit margins to pass the value to its customers for a greater market position. How You Can Measure CAC. Now, this is where marketing gets philosophical.

Customer 350

Customer eCommerce Multi-channel Channel 350

Inflow Insights

JUNE 9, 2020

It’s not enough to do a single comprehensive “SEO Audit” to analyze the digital health of a business. Technical SEO Content Audit PPC Audit Analytics & Tracking Audit Conversion Rate Optimization Audit. Here are some general metrics that should be included: SEO Metrics. PPC Metrics. Technical SEO Audit.

PPC 82

PPC Marketing SEO Shipping Costs 82

Kissmetrics

JANUARY 10, 2022

Migration has the possibility to derail your site’s performance, traffic, and other metrics , so you need to treat it as a major project and assign the resources (and budget) it deserves. IT experts, SEOs, designers, analytics teams; they’ll all have invaluable opinions and advice on how to get it right—but also explain what can go wrong.

SEO 252

SEO Improvements PPC Social Media 252

Groove

NOVEMBER 6, 2018

Search Engine Optimization (SEO). This is where search engine optimization (SEO) comes into play. eCommerce SEO tactics strive to improve how your online store ranks in search engines to increase the number of potential leads visiting your site. Improving site formatting on mobile devices. PPC Campaign.

eCommerce 150

eCommerce PPC SEO Social Media 150

Ecommerce Platforms

JULY 31, 2020

There are many ways to do this – investing in high-converting marketing campaigns, developing SEO strategies, improving your web design, etc. Top Tip: To ensure your agency boasts this kind of knowledge, ask whether they have any materials or resources they've compiled. Benefits of Hiring an Ecommerce SEO Agency.

eCommerce 118

eCommerce Web Design SEO Beauty and Health 118

Ecommerce Platforms

JULY 31, 2019

Well, I bet that’s a no-brainer since we’re all crazy about SEO. It’s pretty evident that ecommerce relies greatly on SEO. And SEO, come to think of it, is now a thing thanks to the exceedingly-growing levels of competition between ecommerce websites. Google is not entirely about SEO. Fair enough. But, here’s the thing.

Leisure 127

Leisure SEO Beauty and Health Mobile 127

ROI Revolution

MAY 20, 2020

If you can only provide promotional incentives for a short time, publish ad copy, extensions, and display ads in paused status to enable quickly when your PPC account starts to feel the pressure of increased ad depth and rising CPCs. April 2020 Industry Updates: Amazon’s Coronavirus Journey & Mobile’s Decline. Know Your Devices.

PPC 144

PPC Mobile B2B Shipping Costs 144

ROI Revolution

JANUARY 25, 2023

Niki Morock, SEO Content Manager The biggest theme in 2022 from an SEO perspective is that helpful content is king! Keywords are still important for SEO, and Google can understand them within context better now than ever thanks to MUM and BERT. Drive downloads to your mobile app from your website.   Nobody likes a pop-up!

eCommerce 78

eCommerce Social Media SEO Payments 78

ROI Revolution

MAY 4, 2020

The average click-through rate on PPC ads has increased on Google Search, Display, and Shopping campaigns since February – with Search seeing the highest jumps. If you want to take your SEO and PPC efforts to the next level, register here ! But in fact, mobile search traffic has been down an average of 24% since February.

eCommerce 97

eCommerce Social Media Games Supplies 97

Ecommerce Platforms

AUGUST 20, 2019

SEO and content strategy support. There are countless free resources on the HubSpot website intended to make you a better marketing expert. You can attract visitors to your funnel by publishing content that's approved for SEO through the blogging tool, capture leads with a landing page, and design automated workflows with the free CRM.

Marketing 134

Marketing Live Chat Social Media SEO 134

Ecommerce Platforms

JULY 29, 2020

Mobile optimized themes. Built-in tools for SEO and marketing. There’s more to running a successful online business than learning how to manage your inventory and resources. There’s also the option to create checkouts that are specifically designed for mobile responsiveness. Quick and easy mass updates.

lightspeed 177

lightspeed POS Payment Services Shipping Costs 177