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Sustainability Reporting Standards, And Frameworks, And Regulations, Oh My!

Forrester eCommerce

The first reports on the climate impact of organizations under the EU’s Corporate Sustainability Reporting Directive (CSRD) won’t trickle in until 2025 for the 2024 financial year. But that hasn’t stopped independent […]

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Ebay Recommerce Report Finds that Buying Used is Becoming a Lifestyle Choice

Retail TouchPoints

Ebay , the OG of online resale, has released its fourth annual Recommerce Report highlighting what many of us already know anecdotally — that the sale of secondhand goods is growing across categories and channels, especially as economic conditions continue to push consumers to seek out value pricing.

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Hear Ye, Hear Ye … Get Your New AIOps Reports Here!

Forrester eCommerce

We have just published four AIOps-related reports that I’m really excited for you all to finally read and provide feedback on. Read on below to get a synopsis of the three reports. The fourth report […]. It’s been a long time coming, at least in mind anyway, but I’ve finally got some great news to announce.

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Google Analytics eCommerce Reports: Improve CVR

Groove

Google Analytics eCommerce Reports. We're sharing 7 ways you can up your game and utilize Google Analytics eCommerce reports to increase your site's conversion rate: Look at timelines using all time frames. Create & use custom reports. Create & Use Custom Reports. That's why we recommend custom reports.

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Get MACH Ready: Preparing Your Business for Digital Transformation

The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Reports: YouTube Plans South Korean Shopping Channel

Retail TouchPoints

YouTube will launch a live commerce shopping channel in South Korea on June 30, 2023, according to reporting by the Yonhap news agency as well as other publications. The channel, which will debut with approximately 30 brands, will mark YouTube’s first official shopping channel anywhere in the world.

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Five Reasons Why CISOs Should Report To CEOs

Forrester eCommerce

For this research, we examined Forrester data on CISO reporting and organizational structures: CEO- and board-aligned; IT-aligned; and risk-aligned.

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From Data to Decisions: Maximizing Retail Potential With AI

Uncover strategies to: Take a data-driven approach to business Effectively use platform analytics Improve decision-making and forecasting Dive into the report and begin to amplify your data and analytics.

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2024’s Retail Odyssey: Going Small, Artificial, and Augmented!

Speaker: Kelly Goetsch - Chief Strategy Officer at Commercetools | Jason Cottrel - CEO & Founder at Orium | and guest speaker Brendan Witcher - VP, Principal Analyst at Forrester

Join us for a deep dive into Forrester’s Predictions report to get more information on next year’s digital commerce landscape. To stay ahead of the curve, digital leaders are experimenting with less risky initiatives and scaling back on outdated projects that no longer yield impactful results.

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How to Think Through Your Composable Commerce Reference Architecture

Join experts from Orium , commercetools , and Google Cloud for this on-demand webinar and dive deep into the topics explored in the Composable Commerce Reference Architecture report, including advice for how to start prototyping and de-risking a composable transition.

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2020 Database Strategies and Contact Acquisition Survey Report

This report aims to highlight the current state of B2B database and contact acquisition strategies and organizations’ goals to leverage data to fuel their go-to-market strategies in 2020 and beyond. As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance.

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Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes

Those implementing a B2B sales and marketing intelligence solution reported that they have realized 35% more leads in their pipeline and 45% higher-quality leads leading to higher revenue and growth. However, organizations are fighting back - and winning.

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The ABM Benchmark Survey

In a recent survey with Demand Gen Report, we found 59% of experienced practitioners (those with ABM programs more than a year old) indicated their ABM programs are meeting or greatly exceeding their expectations, while only 45% of novices (those with ABM programs less than one year old) could say the same.

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The Forrester Wave™: B2B Marketing Data Providers, Q2 2021

This report shows how each provider measures up and helps B2B marketing professionals select the right one for their needs.

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How to Stay Competitive in the Evolving State of Martech

To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and promote omnichannel marketing.