Service Design’s Cocreation Principle: The Secret Sauce For Success
Forrester eCommerce
SEPTEMBER 28, 2021
Co-creation is the service design principle that transforms successful CX initiatives into game changers for organizations.
Forrester eCommerce
SEPTEMBER 28, 2021
Co-creation is the service design principle that transforms successful CX initiatives into game changers for organizations.
Forrester eCommerce
FEBRUARY 28, 2024
Over the last few years, hardware vendors have been pivoting their revenue strategies from a perpetual model to subscription. The subscription model is undeniably here to stay. However, vendors often struggle to make this change effectively, and understandably so.
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Forrester eCommerce
MAY 18, 2020
More and more customer service organizations turn to robotic process automation (RPA) to make agents more effective. The technology offloads repeatable tasks from agents, enforces compliance to process and policy, and allows agents to focus on work that matters.
Forrester eCommerce
OCTOBER 25, 2021
A great digital experience starts with the basics: a strategy for omnichannel engagement; great design; personalized, yet trustworthy, experiences; and, of course, the technology and operations to support it. But to differentiate your company’s digital presence, you will also need to be creative in your approaches and solutions.
Advertiser: ZoomInfo
Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
Forrester eCommerce
JANUARY 26, 2023
On average, companies spend 28% of their technology budgets on technology services. Those budgets have increased by 13% over the past 4 years and for custom software by 20%. And we don’t see this trend slowing. This lively and vibrant sector is both a fast follower of enterprise demand and an instigator, supporter, and sometimes […]
Forrester eCommerce
AUGUST 19, 2020
Customer Service As We Know It Has Changed What is was Customer Service? Support to enable better use of a product or a service. All customer engagement in the post-sales customer journey. A mandatory investment that adds to cost (and this needs optimization to manage revenues). Yes, but no.
Advertiser: ZoomInfo
Download the report to learn more about: The strategies and technologies ABM marketers are using to increase ABM successes Why it’s important to shift toward more targeted, personalized assets How marketers are meeting buyers' demands for self-service journeys Which metrics and marketing KPIs matter across the ABM funnel
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Did you know that 70% of new retail technology fails to deliver expected benefits and can often decrease customer value, service, and experience? This exclusive webinar with Andrew Regan will dive into strategies to empower retail associates for success with new technology. June 14th, 2023 at 9:30am PDT, 12:30pm EDT, 5:30pm BST
Advertiser: ZoomInfo
While B2B research suggests organizations are thriving through successful ABM programs, getting just one campaign off the ground is more difficult than it seems. Wasteful technology and service spending. The benefits of Account-Based Marketing are clear, so what’s holding B2B professionals back?
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