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Next Phase of Wish Turnaround to Focus on Reducing Shipping Costs

Retail TouchPoints

As discount shopping app Wish continues its comeback effort , parent company ContextLogic outlined its plans for 2023 at a summit for its merchants — including a major overhaul of the platform’s shipment pricing structure in order to bring down shipping costs for customers.

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Dr. Squatch Focuses on Shipping Experience to Drive Global Growth  

Retail TouchPoints

From its funny viral videos to its quirky logo featuring a pipe-smoking, tie-wearing Sasquatch, the personal care brand Dr. Squatch has broad appeal. To combat this, companies should “look beyond a single-carrier and utilize multi-carrier shipping experiences. However, shipping costs for the brand were only slightly above 2019 levels.

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Kroger Doubles Ship Assortment Via 3rd-Party Marketplace

Retail TouchPoints

For Kroger , the expansion of its Ship e-Commerce assortment through a third-party marketplace is the latest example. Starting this fall, more than 50,000 additional items will be available to Ship customers across multiple categories including natural and organic, international food, specialty items, housewares and toys.

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Holiday Schedule 2023: Marketing Calendar and Shipping Deadlines

lateshipment

Thus, in this blog, we’ll explore why early preparation is necessary and in order to help you get started, provide you with a comprehensive holiday schedule in the form of a marketing calendar and information on shipping deadlines for the 2023 season. Building excitement and anticipation among your customers takes time.

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8 Steps To Creating Engaging Video Email Marketing Campaigns for Your Retail Business

lateshipment

Video email marketing is an efficient way to engage your users on a personal, individual level, and yet so many retail businesses don’t make the most of this email marketing strategy. The trick with video email marketing is not relying on traditional marketing approaches. So what is it that businesses are getting wrong? Be Concise.

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How to Increase E-commerce Conversion Rates Through Video Marketing

lateshipment

It’s time to include quality video content in your e-commerce website and marketing process. Also, videos can help you attract more potential customers and build your brand apart from encouraging them to shop. Here are ways you can use videos in your existing practices and maximize conversions as a result. Ready to get started?

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2020 Holiday Marketing Calendar and Shipping Carrier Deadlines Retailers Must Know

lateshipment

Shipping carriers are already straining their capacity due to social distancing norms and supply-chain restrictions. Retailers, on the other hand, will need to put in efforts from their end to survive and have a good holiday season run. Shipping Carrier Events and Deadlines. Important eCommerce Events.

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