BigCommerce

SEPTEMBER 21, 2018

38% of marketers call affiliate marketing one of the top customer acquisition methods. Examples of Affiliate Program Payouts: Direct Sales. Aside from organic ecommerce SEO which can take time, you’ll probably need to invest in paid traffic on Google or Facebook (and advertising costs continue to rise). Here’s the good news.

eCommerce 344

eCommerce Customer Retention Payments Management 344

Omnisend

FEBRUARY 16, 2021

Gamification increases customer engagement and sales. Augmented reality tricks, old-school lottery, or gamified loyalty programs can help you to get customers’ attention and have them perceive your brand with long-term positive feelings, resulting in better engagement and additional sales. What is gamification in marketing?

Marketing 179

Marketing Gifts eCommerce Games 179

lateshipment

OCTOBER 12, 2023

E-commerce shipping is the last part of the pre-purchase customer journey before the buy button is clicked. E-commerce shipping is the last part of the pre-purchase customer journey before the buy button is clicked. Free shipping, duh 90% of customers would shop online more often if free shipping is offered.

Shipping Costs 130

Shipping Costs Shipping eCommerce Marketing 130

Optimizely

MAY 15, 2018

In this session, you can learn about the latest developments in social commerce, the technologies that underpin these advancements, and how you best take advantage of this to help improve your customer retention strategies, and expand your business. 10:30 AM – 11:00 AM. Hit Your Target with Smart Social Ad Campaigns.

Internet Retail 321

Internet Retail Magazine Customer Retention Online Retail 321

Retail TouchPoints

AUGUST 15, 2022

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Despite their investments, there are a few gaps and opportunities for improvement.

Customer Loyalty 197

Customer Loyalty Customer Retail Shipping Costs 197

Retail TouchPoints

APRIL 4, 2024

Retail media experienced massive growth in 2023 and shows no sign of slowing in 2024. But even as retail media networks have proliferated , ad buyers still are limited in how many they can participate in. The culprit? A lack of standardization across the retail media ecosystem.

Retail 252

Retail X-cart Banking Definition 252

Kissmetrics

DECEMBER 2, 2021

Google Analytics 4 was designed to be the latest generation of web analytics platforms—providing a base for marketers around the world to effectively analyze important customer usage metrics. The latest generation of Google Analytics sells itself as focused on customer privacy. That’s not all, however. GA4 has an array of new metrics.

Events 339

Events Social Media Improvements Customer 339

Kissmetrics

AUGUST 20, 2021

Commercial advertisements are one of the best ways to encourage customers to buy your products, and understanding the psychology behind why certain purchasing decisions are made will help influence your advertising approach for higher conversion rates. Any persuasive commercial ad should have one goal: to get their customers to do something.

Social Media 289

Social Media Customer Shipping Costs Improvements 289

Smile.io

FEBRUARY 12, 2024

  Email marketing has the potential to foster the customer journey and build rapport like no other marketing endeavor can. Let’s explore five steps for using email to nurture interest and win customer loyalty.    Leverage social media and ad campaigns. Loyalty & Reward Program Insights from Smile.io

eCommerce 78

eCommerce Marketing Customer Loyalty Multi-channel 78

Kissmetrics

APRIL 28, 2021

You can reach new customers, track your results, and manage your budget. Humanizing your brand can give you a competitive edge and improve customer retention. It shows you’re taking a customer-centric approach, and you understand your buyers. Humanizing Your Brand Gives a Customer-Centric Approach.

PPC 195

PPC Customer Retention Social Media Recommendation 195

Smile.io

MAY 1, 2023

Customer retention is a key element in making sure your ecommerce business is sustainable and in business for the long term. Without repeat customers, your business won’t have the base it needs to grow. 🛍️ Customer retention is about keeping loyal customers, as opposed to recruiting new ones.

Customer Retention 60

Customer Retention Customer Customer Loyalty Merchant Services 60

Algopix

APRIL 14, 2024

His leadership has enabled the company to specialize in creating customized marketing solutions that significantly improve client engagement and profitability in a highly competitive market. His leadership has guided the company to create compelling and user-friendly websites that drive sales and improve customer interaction.

eCommerce Marketing 113

eCommerce Marketing eCommerce Marketing Toys 113

Retail TouchPoints

JULY 1, 2021

No, of course not; we still need them in place for various legitimate reasons, i.e., ensuring drug companies do not take advantage or lie to their customers or overstep consumer privacy civil rights. Take advantage of compliant customer appreciation and loyalty programs. This coincides with the decades-long U.S. Here is the problem.

Customer Loyalty 179

Customer Loyalty Customer X-cart Customer Retention 179

Smile.io

JANUARY 23, 2023

The food and beverage industry is extremely competitive, but once you can lock in a customer to pledge loyalty to your products, you can start building brand loyalty. According to some DTC (direct-to-consumer) insights, the average retention rate for DTC food brands is around 31%. “Customers are stoked, to say the least.

Food and Beverages 85

Food and Beverages Social Media Customer Loyalty Reference 85

FastSpring

OCTOBER 13, 2020

If you love your customers—which I’m sure you do—you want to hold onto them … tight. Yep, we’re talking about customer retention—a business’s ability to keep customers over a period of time. As much as we love new customers, we love repeat customers even more. It sounds simple enough.

Customer Retention 148

Customer Retention Customer Payment Services Subscription 148

Smile.io

MARCH 20, 2024

Customers no longer simply appreciate being rewarded for their business—they expect it. In a highly saturated market, customers have endless choices of brands to support. The challenge for ecommerce brands is retaining customers and encouraging authentic customer loyalty.

Shipping Costs 77

Shipping Costs Shopify Customer Loyalty Merchant Services 77

Email Audience

DECEMBER 6, 2023

It’s more than just a trend; it’s a powerful tool that can significantly improve your email marketing campaigns. By adding elements of fun, challenge, and rewards into your emails, you can create a deeper connection with your audience, drive long-term customer engagement, and ultimately raise conversion rates. Challenges.

Games 59

Games Books Mobile Improvements 59

Smile.io

APRIL 6, 2023

Let’s say you noticed your business wasn’t acquiring as many new customers as you expected, and you want that to change. Well, believe it or not, one of the most sustainable ways to improve your customer acquisition cost is through customer retention. What is Customer Retention, and Why is it Important?

Customer 96

Customer Customer Retention Blog eCommerce 96

Kissmetrics

SEPTEMBER 8, 2020

New customers: Local businesses obviously need customers; that’s not the problem here. It’s the fact that local companies have a huge amount of competition for a limited set of customers in their area. They need to dominate local search if they want to close new customers consistently.

SEO 271

SEO Multi-channel Mobile B2B 271

Sailthru

APRIL 27, 2023

In addition to lost revenue and diminished customer satisfaction, bad data can cripple an IT department and negatively impact your sales teams. According to data scientists, it takes $1 to verify records, $10 to clean it, and $100 if you do nothing. Third-party data can be inaccurate and alter customer profiling data.

Customer Retention 78

Customer Retention Omnichannel Improvements Customer Data 78

Kissmetrics

NOVEMBER 8, 2017

Your team just clinched another new customer. Communication plays a critical role in fostering customer loyalty. For a business to thrive, it must provide customers with long-term value that translates into repeat purchases and, thus, increases the customer’s lifetime value to the company. That’s great news.

Shipping Costs 224

Shipping Costs Recommendation Marketing Customer Loyalty 224

Smile.io

AUGUST 25, 2023

Loyalty programs are one of the best ways to build your brand community—the ultimate retention tool for businesses in any industry. From a branded explainer page, clever VIP tier names, and on-theme language such as “Rewards Designed For You”, customers know the loyalty program is closely aligned with the brand values.

Customer Loyalty 77

Customer Loyalty Beauty and Health Customer Food and Beverages 77

Kissmetrics

APRIL 2, 2021

The best demand generation strategies consider every step in the buyer’s journey, from the first time someone interacts with your company, to the moment they become a customer. Demand generation is vital as it helps position you differently with potential customers. Overview of Demand Generation. Why is Demand Generation Important?

Information 260

Information Marketing B2B Customer 260

Omnisend

MAY 14, 2021

Reading Time: 10 minutes. A solid understanding of the ecommerce customer journey and how to make it work in your favor is paramount to attracting customers and developing brand advocates. Each stage of the ecommerce customer journey has its opportunities. The 5 Stages of an Ecommerce Customer Journey. Awareness.

eCommerce 78

eCommerce Customer Social Media Customer Retention 78

Omnisend

DECEMBER 22, 2021

Let’s look at an example to understand the difference between these two concepts. For example, when you refine the quality of your traffic, your conversions might increase. These metrics can include customer lifetime value and subscription rates. This can be for promotions, customer care, or retargeting.

X-cart 78

X-cart eCommerce Shopping Carts Shipping Costs 78

Email Audience

SEPTEMBER 29, 2023

Your marketing campaigns work like well-oiled machines. You can’t tailor your funnel without clarity on your target customer and business goals. A marketing funnel is a framework that maps out the customer journey to the desired action. Desired actions may include buying something or becoming a loyal customer.

Marketing 52

Marketing Social Media Customer Retention Customer 52

Kissmetrics

JUNE 14, 2017

Your customers are everywhere. They are learning about your products from display ads, researching your brand on social media, and signing up for your email campaigns to get the latest product updates. That’s why it’s important to map out how your business engages with customers across several channels.

Channel 226

Channel Customer Jewelry Customer Data 226

Smile.io

AUGUST 1, 2022

Retention messages are just a great sales pitch⁠—they make customers feel unique and appreciated. Your customers, especially those who come back, are worth their weight in gold. The good news is that you're probably already using two powerful channels to retain customers⁠—email and SMS.

Merchant Services 73

Merchant Services Marketing Payment Services Omnichannel 73

Kissmetrics

JANUARY 20, 2021

It also happens to be the linchpin of any successful marketing campaign. That’s because the results of an organic campaign tend to snowball. This means that when more people engage with your content, it adds context to your campaigns. Reason 2: Reduce the Cost Per Click of Paid Campaigns. Not any more. Absolutely.

Social Media 363

Social Media Blog Marketing Other 363

Smile.io

APRIL 15, 2024

Whenever a brand reconfigures its loyalty program, there’s cause for worry amongst its most loyal customers.   That’s because rewards program changes devalue the points currency more often than not, making them less enticing to loyal customers. PetSmart is one of the leading pet supplies brands on the market.

Social Media 73

Social Media POS Gifts Events 73

Liveintent

DECEMBER 2, 2019

It remains the most powerful way to reach target audiences, and is the go-to platform for both customers and marketers. Brands can then use email to reach customers with personalized content, gather feedback through surveys, and send alerts about products that are relevant to their interests. In fact, customers appreciate it.

Marketing 103

Marketing Shopping Carts Customer Retention Social Media 103

Omnisend

MAY 8, 2023

Reading Time: 14 minutes One of the greatest misconceptions about follow up emails is that your potential customers or customers will get agitated by seeing multiple emails coming from you. We’ll discuss the best practices and some great examples of such subject lines too. But that’s far from the truth. And guess what?

Webinar 88

Webinar Marketing Customer Other 88

Kissmetrics

SEPTEMBER 4, 2017

One that your company can – and should harness the power of, in order to drastically increase your customer acquisition and retention. It’s the skill of observing what your prospects and customers do and have done in the past, using this to predict what they will do, want and need in the future. Is it down to luck? Your Leads.

Social Media 222

Social Media Download Customer Marketing 222

SellBrite

JUNE 7, 2017

Savvy business owners know that customer retention is worth its weight in gold. The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead.

Customer Loyalty 161

Customer Loyalty Social Media Customer Customer Retention 161

RetailMinded

FEBRUARY 18, 2023

With the retail eCommerce domain growing increasingly competitive, businesses have realized that the costs of acquiring new customers are significantly higher as compared to the costs of retaining existing customers. Did you know that the cost of attracting a new customer is five times more than the cost of retaining the existing one?

Social Media 52

Social Media Customer Retention Subscription Retail 52

CPC Strategy

MARCH 11, 2024

Example: Samsung TV Plus, exclusive to Samsung Smart TVs, contrasts with Tubi, which is accessible across devices with a simple app download. According to an eMarketer forecast , nearly a third of the U.S. population will be free ad-supported streaming TV (FAST) viewers by 2027, accounting for a total of 114.5 million viewers.

Channel 92

Channel Subscription Marketing Presentation 92

SellBrite

SEPTEMBER 21, 2017

Even though it’s meant with the best intention, customers get uncomfortable when they know the salesperson is just trying to push a sale. Email isn’t just a way to get people to buy stuff—it’s a way for you to make meaningful connections with your customers by showing that you understand their interests.

eCommerce 102

eCommerce Marketing Multi-channel Customer Retention 102