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Zebra Technologies Appoints New CEO and Executive Board Chair

Retail TouchPoints

Zebra Technologies has named Chief Product and Solutions Officer Bill Burns as its next CEO and board member, effective March 1, 2023. Burns, a 30-year technology veteran, joined Zebra in 2015 as the company’s SVP of Enterprise Visibility and Mobility, and was promoted to the product and solutions chief role in 2018.

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How Natori Used AI to Sharpen Retargeting and Achieve a 943% ROAS

Retail TouchPoints

The technology has built up five years of data-optimizing ad performance on the Natori product offering, which allows the Albert solution to analyze, in real time, which creative elements deliver the greatest conversions for each product and user segment. Natori factory (photo courtesy Natori) “We’re very design-driven,” he said. “A

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Vera Bradley Names Chief Growth Officer to Drive Pura Vida’s Next Stage of Development

Retail TouchPoints

Andrews joins Pura Vida from Party City where she was Head of Ecommerce and Digital Operations and led the company’s re-platforming, which resulted in a 60% increase in site conversions. Prior to Party City, she served as CIO and Chief Digital Officer of UNTUCKit ,and has also held positions at Tadashi and babystyle.

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Retail technology for building recession resilience

iVend

iVend Success Stories iVend’s retail technology enables retailers to build resilience. Recessions have a tendency to widen the chasm between those retailers who are effective operators with inbuilt resilience, and those who can get by in good times, but struggle when the going gets tough.

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Inside Natori’s Transformation from High-End Wholesaler to Omnichannel Brand

Retail TouchPoints

The designer fashion brand launched its own ecommerce operation in 2008, at a time when many other high-end specialty labels were still turning up their noses at digital. But come 2006, 2007 we really started to see that loyalty go away, and the bigger piece of it was [that] fewer people were going into department stores overall.

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BJ’s Wholesale Club Names Interim Leader President and CEO

Retail TouchPoints

Eddy joined BJ’s in 2007 and assumed the role of EVP and CFO in 2011. Prior to joining BJ’s, Eddy served multinational manufacturing, technology, retail and consumer products companies as a member of the audit and business advisory practice of PwC. In 2018, he added Chief Administrative Officer to his title.

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What Main Street Can Learn from Wall Street: Retail Businesses Should Look to the Trading Floor for Inspiration

Retail TouchPoints

Retailers need to envision a future where managers will operate more like stock traders on the trading floor, orchestrating marketing, merchandising and digital levers to manage category profitability. Working in an algorithm-powered retail business requires developing a new operating model and mindset.

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