Retail 2008 To 2018: A Decade Of Revolutionizing The ‘How’ Of Customer Engagement

Retail TouchPoints

So, I looked back at my digital folders containing articles from 2008 and, not really surprisingly, I found a lot of similarities between the topics we covered 10 years ago and the topics we’re focused on moving into 2018. 
 In a 2008 article focused on 5 New Promotional Trends , we talked about the growing use of in-store digital signage and mobile; social media in marketing communications; and creative pricing strategies. 


Comment on Mcommerce Statistics and Trends in 2019 by Parbrize auto AUDI A4 8K2 B8 2008

CPC Strategy

Everything is very open with a very clear description of. the issues. It was truly informative. Your site is very. helpful. Thanks for sharing!

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Comment on Mcommerce Statistics and Trends in 2019 by Parbrize auto AUDI A4 8K2 B8 2008

CPC Strategy

Everything is very open with a very clear description of the issues. It was truly informative. Your site is very helpful. Thanks for sharing!

Comment on Mcommerce Statistics and Trends in 2019 by Parbrize auto AUDI A4 8K2 B8 2008

CPC Strategy

Everything is very open with a very clear description of. the issues. It was truly informative. Your site is very helpful. Thanks for sharing!

Comment on Mcommerce Statistics and Trends in 2019 by Parbrize auto AUDI A4 8K2 B8 2008

CPC Strategy

Everything is very open with a very clear description of the. issues. It was truly informative. Your site is very helpful. Thanks for sharing!

Comment on Google Smart Shopping: Performance, Pros & Cons, and When to Use by Lunete IRISBUS EVADYS 2008

CPC Strategy

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Magento 1 vs Magento 2: Is the Upgrade Worth the Effort to Replatform?

BigCommerce

The year was 2008. Sony’s Blu-ray HD format seemed poised to replace the DVD. Apple introduced the ultra-thin MacBook Air… Ecommerce Technology

A Deep Dive Into Magento 2 Features, Pricing & More: Is Migrating Really Worth The Effort?

BigCommerce

Magento ecommerce software has been around since the initial version was launched back in 2008. Today, it makes up a… Ecommerce News

A Deep Dive Into Magento 2 Features, Pricing & More: Is Migrating Really Worth The Effort?

BigCommerce

Magento ecommerce software has been around since the initial version was launched back in 2008. Today, it makes up a… Ecommerce News

Retailer’s community fund raising soars past £12m for the first time

TalkingRetail

It generated £1m from retailers and shoppers in the most recent 12 months to push the grand total past £12m since MADL was set up in 2008.

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IGD names new president

TalkingRetail

Coveney has led convenience foods manufacturer Greencore Group since 2008, and previously served as the group’s chief financial officer. The IGD has appointed Patrick Coveney, chief executive of Greencore Group, as president of its board of trustees.

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Warby Parker: How four students turned the eyewear industry on its head

TradeGecko

In February 2008, Neil Blumenthal sprang up in the middle of the night with an idea. Little did he know, his idea was going to change the eyewear industry forever. Case studies Popular Posts

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Recession 2020 – 5 Ways I’m Preparing For The Downturn

My Wife Quit Her Job

In my adult life, I’ve had the misfortune of living through 2 other downturns in 2002 and 2008. Following the 2008 crash, I was determined to not make the same mistake. With the Corona virus pandemic causing mass layoffs and record unemployment, it’s clear that recession 2020 has already begun. This post will outline everything that I’m personally doing to prepare for this downturn. First off, this is my 3rd recession.

Other 160

Adaptable Teams Prevail Over Mythical Retail End Times

Forrester eCommerce

Headlines span the past seven years touting the doom of retail: Bankruptcies Aren't Proxies For Retail Market Health… Retail bankruptcies numbered 20 in 2008, and this year they are tracking higher, but you can still count them on two hands. [1] The press continues to highlight bankruptcies and store closings to support a theory that the entire retail market is in a death spiral. However, neither bankruptcies nor store closings accurately reflect the state of the retail market.

The Future Of Documents: Content Creation Is Ripe For Its Own Digital Disruption

Forrester's Customer Insights

It was sometime in 2008, and people interested in collaboration and “Enterprise 2.0” I remember the first time I saw a Google Doc. on Twitter were circulating a link to a list of like-minded tech professionals. I clicked on the link, and my jaw dropped. The document looked like it was alive.

71% of retailers invest in AI to attract online shoppers this Christmas as in store sales drop to their lowest levels for a decade

Retail Technology Review

With November reported to have the lowest shopper footfall since the 2008 recession and in store sales predicted to get worse in December, a new in-depth research study into how retailers are gearing up their online customer service this Christmas has found that nearly three quarters are investing in Artificial Intelligence in the call centre, driven by consumer demand and changing shopping habits - saving over 1 in 3 retailers £100,000 or more a year.

Simply Fresh names O’Loughlin as chief operating officer

TalkingRetail

In 2008 he was appointed managing director of Applegreen UK, growing the business to 75 sites, and in 2017 O’Loughlin moved to MFG. Simply Fresh has appointed Michael O’Loughlin as chief operating officer and member of the board of directors. O’Loughlin brings more than two decades of retailing experience to Simply Fresh and Simply Local. This story continues at Simply Fresh names O’Loughlin as chief operating officer. Or just read more coverage at Talking Retail.

P2P lending on a global scale

TradeGecko

The world saw the effects of the 2008 financial crisis, where banks began to impose stricter laws against consumer lending. Quick and simple loans became tough to acquire. Even those with a good credit history found it challenging to acquire loans. As the loan approval processes became longer and the criteria for credit assessment tighter, it opened the door to alternative financing, bringing about the rise of the peer-to-peer (P2P) lending space. Business Growth Small Business

Mr. Potato Head Becomes First Toy Ever Televised

BigCommerce

In 2008 the character also featured as one of the giant helium balloons at Macy’s Thanksgiving Day Parade. Photo: Pixar. Wikia. The iconic Mr. Potato Head toy was first manufactured in 1952. Originally conceived and designed as plastic pieces to be inserted into a real potato, complaints over moldy vegetables soon led to the inclusion of a plastic potato body.

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What can traditional brands do to compete with digitally native vertical brands?

Salsify

of 2016 GDP and saw 20% growth since 2008 according a study from Harvard Business School. Historically, brands that dominated supply chains dominated market share in their category. Think of Kellogg’s, Unilever, P&G -- these are the brands who owned their categories for the greater part of the 20th century. But digital ushered in direct-to-consumer brands called Digitally Native Vertical Brands (DNVB).

How I Did It: Tayse Rugs Maps 3400 SKUs to 9 Channels in 2 Weeks

Salsify

While other furnishing companies met with decreasing sales following the economic crisis of 2008. In the thirteen since Tayse Rugs was founded as a family business in Calhoun, Georgia, the manufacturer and importer of machine-made rugs has quickly gained prominence. Tayse Rugs thrived because consumers wanted to buy low-cost, high quality machine-made rugs. This led to a shift in focus for Tayse Rugs : increase presence across retailers and do it in an efficient, effective way.

Forecasting Uncertainty: Why Scenario A Is Looking More Likely For Some Countries And Scenario B More Likely For Others

Forrester's Customer Insights

The headline was that the world’s real GDP would fall by 3% in 2020, which is a much steeper drop than in the 2008–2009 recession. Last week, the International Monetary Fund (IMF) issued its April World Economic Outlook report. For the purpose of projecting the tech market outlook, the more important numbers are real GDP […]. pandemic

Other 21

Sustainable Finance: Will Your Firm Talk The Talk Or Walk The Walk?

Forrester's Customer Insights

Not only has the 2008 global financial crisis exacerbated economic inequality, it has also caused a massive reputational damage to the […]. There’s no better time than the start of a new decade to take a retrospective look at the past and reflect on what has changed, and what hasn’t. Looking back, the evidence is clear.

L Brands Names New CEO of Victoria’s Secret Lingerie, Appoints Three Other Leaders

Retail Touch

Waters joined L Brands in 2008 as head of the retailer’s international division. She was with L Brands from 2008 to 2012 as the Head of Design for Victoria’s Secret Lingerie and founded UK-based lingerie brand Knickerbox earlier in her career.

Other 52

Seth Goldberg to Take Over as Raymour & Flanigan President

Retail Touch

Seth joined Raymour & Flanigan full-time in 2008 after graduating from Yale University and the University of Pennsylvania Law School. Furniture retailer Raymour & Flanigan , has announced that Seth Goldberg will succeed his father Neil as President of the family-owned business.

PayPal Adds Pay-Later Option in U.S.

Retail Touch

After the 2008 financial crisis, we observed a generational shift away from credit and toward debit,” said Alex Fisher, VP of Retail at Afterpay in the latest Retail Touchpoints Retail Remix podcast. Ecommerce and payments solution Digital River has added a new pay-later option for its U.S.

Folgers Advertises the Intangible

BigCommerce

Folgers was subsequently sold for $3 billion in 2008, and in 2009 the popular ad was somewhat less successfully reimagined. The biggest challenge with advertising food and drink is really conveying its essential features to an audience –– taste and smell. Earlier ads from Folgers took place in exclusive restaurants where the coffee was secretly switched with Folgers’ product.

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L Brands Names New Victoria’s Secret President, Reiterates Spinoff Plans

Retail Touch

Waters, who joined L Brands in 2008 as head of its international division, had been named CEO of Victoria’s Secret Lingerie in November 2020. L Brands , parent company of Bath & Body Works and Victoria’s Secret , has promoted Martin Waters to CEO of the latter retailer.

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Here's Your Holiday Marketing Checklist

Retail TouchPoints

She joined Wpromote in 2008 to bring her expertise as an e-Commerce and paid media guru to the table and challenge Wpromote clients to succeed. By Marissa Allen, Wpromote With marketers already preparing for the 2017 holiday season, digital marketing firm Wpromote has outlined the most important steps to implement or consider before it’s too late.

Ethical Ecommerce Interviews: QWSTION on Creating Their Own Sustainable Fabric

Ecommerce Platforms

I founded QWSTION with four of my friends back in 2008. Way back in 2008, if you had a functional bag it’d look like you’d just come from a mountain when you entered a business meeting! This is the second in a series of interviews with ethical online entrepreneurs: we hope they’ll be helpful and inspirational for anyone trying to find their way in business. Let us know your thoughts in the comments below! Our second interviewee is Hannes Schoenegger, co-founder of QWSTION.

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In A Holiday Daze With All The Retail Holiday Days

Retail TouchPoints

This year there already are more than 225 retailers participating in this promotional day that started in 2008. By Debbie Hauss, Editor-in-Chief Black Friday. Cyber Monday. Small Business Saturday. Sofa Sunday. Singles Day. And what about Free Shipping Day ? To me it’s all become too much. It feels like almost every day, starting before Halloween, is some special holiday shopping day. It just doesn’t feel “special” any more.

Caleres to Close 133 Naturalizer Stores, Bring in New President of Famous Footwear

Retail Touch

The continued turnaround effort will be overseen by Caleres veteran Michael Edwards, who has been with the company since 2008 and most recently served as SVP of Digital Commerce, Planning, Allocation and Stores.

Continued Convergence Of Analytics Products And Services

Forrester's Customer Insights

I’ve been watching this trend with great curiosity (and first wrote about it in 2008). On the one hand, software product vendors are slowly but surely migrating from just selling products to selling solutions — and solutions always require professional services. IBM led the trend when it acquired PwC Consulting in 2002. For the last few […]. advanced analytics analytics applications big data IT consulting

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From Backyard to Business: The Empowered Marketer Goes to the Maker’s Mixer

Zaius

She founded the Vermont-based company back in 2008 from the back of her college classroom, and slowly grew the cozy line of ski-inspired headwear and accessories through organic growth and a dedication to social media. Last week, The Empowered Marketer went to a very special event: the Maker’s Mixer in Portsmouth, New Hampshire. Unlike big ecommerce events we’ve attended in the past, this was a smaller, more intimate event with some really exciting brands all based in the New England area.

CEO Neil Lustig Shares Sailthru Growth Story on Nathan Latka’s Podcast

Sailthru

Sailthru was founded in 2008 as a way to engage with consumers by connecting with them as human beings, rather than marketing segments. Nathan Latka describes himself as a different kind of entrepreneur , one who eschews “rah rah positivity” and dives right into the data. A recent guest on his Top Entrepreneurs Podcast, Sailthru CEO Neil Lustig had the opportunity to tell the world how much we’ve grown over the past 10 years.

Caleres to Close 133 Naturalizer Stores, Bring in New President of Famous Footwear

Retail Touch

The continued turnaround effort will be overseen by Caleres veteran Michael Edwards, who has been with the company since 2008 and most recently served as SVP of Digital Commerce, Planning, Allocation and Stores.

Impact of Coronavirus on the eCommerce Industry – Positive or Negative?

Elsner

The Organisation for Economic Co-operation and Development (OECD) has declared that the coronavirus outbreak poses the biggest threat to the global industry since the 2008 financial crisis. COVID-19. We all know this has been affecting the health of a number of people. It has already stirred the travel and tourism industry, sports industry, and many more. Is it bothering the eCommerce Industry too? Let’s see the highlights on the situation of the eCommerce industry.