How to Keep Your Loyalty Program Members Engaged Long-Term, Even After the Holidays
Retail TouchPoints
JANUARY 18, 2022
In fact, 61% of consumers have joined a loyalty program to get discounts for holiday shopping. For retailers, the challenge isn’t getting consumers to enroll in loyalty programs, but keeping them enrolled and engaged after the holidays are over. . It’s no longer just a nice-to-have — it’s an expectation for consumers.
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