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How to Keep Your Loyalty Program Members Engaged Long-Term, Even After the Holidays

Retail TouchPoints

In fact, 61% of consumers have joined a loyalty program to get discounts for holiday shopping. For retailers, the challenge isn’t getting consumers to enroll in loyalty programs, but keeping them enrolled and engaged after the holidays are over. . It’s no longer just a nice-to-have — it’s an expectation for consumers.

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You’ll Like Us When We’re Green: How Retailers Demonstrate Sustainability Through Track and Trace

Retail TouchPoints

Today’s consumer is more educated than ever — and although they’re savvy about comparing prices and hunting down the best deal, that’s not the only reason they’re “window shopping.”. Whether they’re buying in-store or through an ecommerce platform, consumers will take the time to find brands that align with their personal values.

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DTC Brands Forge Unique Paths to Growth

Retail TouchPoints

As many direct-to-consumer brands are learning, there is no one-size-fits-all strategy for growth. As the concurrent shift toward consumer privacy and away from third-party cookies continues, brands are going to have to intelligently leverage data to better understand their consumers and forge more strategic (and unique) paths to growth.

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7 Must-Know Clothing Dropshipping Suppliers for Fashion Retail Brands

Fabric

At the same time, consumer behavior is changing. When a customer buys an item from the retailer’s online store, the supplier ships the product directly to the consumer on the retailer’s behalf. Drop-shipping will increase substantially. Drop-shipping will increase substantially.

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Black Friday 2020 In-Store Traffic: An Expected Result in an Unexpected Season

Retail TouchPoints

It’s only since 2013 that Thanksgiving Day shopping started to become an event, and judging from the fact that it has only contributed 1.5% This shift by the consumer was intentional: they told us that they wanted to find less crowded stores to support better social distancing. Yes, retail almost lost all traffic from last year.

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How E-Commerce Retailers Are Winning With Agility

RTP blog

This advantage is likely to increase as younger consumers, who are digital natives, account for more of the market. Fashion Weeks have not mustered a response to the social media influencers, and even fast fashion retailers are not capable of pivoting their production from one style to another at the speed consumers want.

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5 Ways to Leverage Customer Support For Holiday Season Success

lateshipment

A staggering 40% of customer support issues are Shipping, Delivery, and Returns related issues occurring in the post-purchase phase of the customer journey. My son is very disappointed that you can’t deliver his jersey on-time for his first @NHLFlyers game, even though I paid for 2-Day shipping. The verdict is clear.

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