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The Top Skincare Marketing Tips to Boost Your Beauty Brand

Kissmetrics

Once you know your audience, you’ll see how you should talk to them, what issues they care about, what influencers they follow, and where they are on social media. CeraVe, a mass-market skincare line recommended by dermatologists, recently found a new audience in Gen Z consumers, thanks to TikTok.

Marketing 352
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Ecommerce Trends: 147 Stats Revealing How Modern Customers Shop in 2017

BigCommerce

A 2017 point-of-sale solutions survey of 1,164 U.S. 25% sell through Facebook (40% on social media as a whole). The secret to success in 2017 is no longer just get it out there and see how it performs. Almost a quarter of online shoppers (23%) are influenced by social media recommendations.

eCommerce 420
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How to Sell More Products Across Different Social Media Channels

SellBrite

Despite what some may tell you , social media for business is not dead. While it’s true that it is becoming a lot more difficult for businesses and brands to reach social media users organically today, there’s still a lot of value and potential ROI that can be gained from participating on sites like Facebook, Twitter, and Instagram.

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Multichannel selling: explanation, tips, and strategies for 2024

Omnisend

Keep reading, because in this article, you’ll find the benefits and challenges of multichannel selling, along with tips on how to do it right. Similarly, many people turn to social media for finding new brands or products and if you’re not there you’re missing out on a huge opportunity. But first, let’s start with the basics.

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1,018 Brands Disclose Their Holiday Ecommerce Plans: How Do You Stack Up?

BigCommerce

And ultimately, the most innovative and successful of what they do this time of year is what the industry experts and influencers will recommend next year anyway. If brands thought their sales would increase this year (2017), and if so, by how much. 9 Tips + Tricks to Improve Your Holiday Campaigns Right Now. No change: 53.79%.

eCommerce 410
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The 6 Most Effective Types of Social Media Advertising in 2017

BigCommerce

Social media advertising. With social media advertising, you can have consistent sales coming in from the first day your website is live. This is why global social ad spending doubled from $16 billion in 2014 to $31 billion in 2016 and is projected to increase another 26% in 2017. content marketing).

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5 Mistakes Killing Your Retargeting Campaigns (+ a Framework to 10X Increase Their Efficiency in 2017)

BigCommerce

million Americans are planning to use ad blocker in 2017! Show personalized ads in social media feeds (33%). I recommend starting with four methods and tools: Method #1. According to an Infolinks study, 86% of U.S. consumers suffer from “banner blindness.”. Banner Blindness” Stats (via InfoLinks ). No wonder 86.6