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Announcing The First Forrester Wave™ Covering Cross-Channel Campaign Management Solutions In Asia Pacific

Forrester eCommerce

Following up the previously published Now Tech report, I’m excited to announce that The Forrester Wave™: Cross-Channel Campaign Management In Asia Pacific, Q2 2021 is now live.

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How Real-Time Customer Data Is Powering Retail’s Transformation

Retail TouchPoints

Join us live on January 21st, 2021 at 2:00 PM ET. Retailers have a lot more customer data than before but also are engaging with customers on new channels at significantly higher volume. See how Tresure Data can help deliver real-time, personalized engagement. Learn more at: www.treasuredata.com/retail.

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Data Will be Key to Retail Success in 2021

Retail TouchPoints

Even with new vaccines potentially coming on the market in the months ahead, it’s likely the trends we’ve seen in 2020 will continue into 2021. Real-time data is the key for 2021. Businesses that can identify customers’ needs and preferences and meet them in the moment will pull ahead of the pack.

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Top 2020 Retail Challenges and How To Future-Proof for 2021

Retail TouchPoints

growth rate in 2021 after most economies come out of full lockdown and continue to contain the virus, and start distributing vaccines. In 2021, the overall picture is gloomy: rising unemployment and subsequent low consumer confidence are projected to lead to a drop in consumer spending. However, IMF projects a 5.4%

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What to Expect in the Inbox in 2021

Retail TouchPoints

Since the start of the pandemic, companies have had to make an aggressive shift to an all-digital marketing approach, with email being the go-to channel. That’s why we predict retailers will increase authentication efforts in 2021; and inbox providers agree. Increased efforts to protect — and better manage — customer data.

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Batteries Plus: Customer Data and Store Expertise Power Sweeping Digital Transformation

Retail TouchPoints

The company rebranded as Batteries Plus Bulbs in 2012 in an attempt to expand its appeal but then reverted back to just Batteries Plus in 2021 (although it does still sell light bulbs).

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[eCommerce Trends 2021] 6 Insights to Increase Sales and Customer Loyalty

lateshipment

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . You can also focus on the channels where your customers go the most and sell to them there.