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Prime Day 2021 Expands Small Business Focus and Sets the Stage for Back-to-School

Retail TouchPoints

Prime Day 2021 will officially span June 21 and 22, featuring more than 2 million deals across categories including fashion, electronics, toys, home décor and automotive. small business products and brands from June 7 through 10. small business products and brands from June 7 through 10.

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Zara, eBay and Lee Launch Programs to Bolster Resale in the UK and the U.S.

Retail TouchPoints

Zara and eBay are advancing resale in the UK with two new initiatives: the launch of Zara Pre-Owned, and partnership with the British Fashion Council to launch the Circular Fashion Innovator’s Fund, respectively. eBay Boosts Six Circular-Focused Small Businesses. Additionally, Lee is launching the Lee Archives in the U.S.

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Holiday Season Marketing Calendar and Shipping Deadlines [2021]

lateshipment

A sigh of relief for retailers and huge expectations for retailers towards the Holiday season as the eCommerce industry has looked good so far in 2021. However, with no such leash on the spending capacity, total US Holiday retail sales in 2021 are predicted to rise 2.7% billion, accounting for a record 18.9%

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H&M NYC Flagship Spotlights ‘Buy From a Black Woman’ With Holiday Events

Retail TouchPoints

Fashion retailer H&M is providing a high-profile platform to Black women-owned businesses with the Buy from a Black Woman Holiday Market at its Times Square flagship. Kicking off on Small Business Saturday, Nov. cities spotlighting local businesses.

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What to Expect in 2022: 3 Strategies That Should be Top of Mind for Retailers 

Retail TouchPoints

In conversations with retailers, technology partners and industry veterans in my network, several points have stood out. One area of investment by retailers is a shift to buy online, pick up in-store (BOPIS), which was called “table stakes” by one retailer insider I talked with. Alternative Supply Chain Options.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Updated August 5, 2021. Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. of all retail sales ( eMarketer ).

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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

Last updated March 2, 2021. Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. Growth rates will begin to normalize in 2021, but consumers will continue spending more time on social media than they did before the pandemic. February 11 update.

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