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#TBT: Service Merchandise Was the OG Multi-Channel Shopping Experience

Retail TouchPoints

We’re seeing big players experimenting with similar, more modern takes on this multi-channel shopping experience. Target, for example, has really doubled down on a multi-channel shopper strategy of offering a diverse mix of physical and digital shopping options. Omnichannel approaches like Target’s are not insular.

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Gap, Reliance Retail Partner to Sell Brand in India

Retail TouchPoints

as its official retailer across all channels in India. The long-term franchise agreement will allow Reliance to introduce Gap’s latest offerings through a mix of exclusive brand stores, multi-brand store expressions and digital commerce platforms. has named Reliance Retail Ltd. Financial terms of the deal were not disclosed. “We

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Best Live Chat Apps for Shopify (June 2021)

Ecommerce Platforms

Huge range of omnichannel conversation options. If you’re looking for a comprehensive omnichannel messaging solution, LiveChat is the perfect pick for you. This makes it a good pick if you want to create a consistent chat experience across all channels. Integrates with various channels. AI and human-agent interaction.

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American Eagle Plans up to 250 Store Closures, Looks to Aerie for Growth

Retail TouchPoints

Shares of American Eagle Outfitters (AEO) were up today following the retailer’s 2021 investor meeting, where the company outlined plans to close at least 200 largely mall-based American Eagle locations while at the same time expanding its Aerie brand. billion for 2023, with operating margins expected to expand to 10% in the same timeframe.

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Former Target, Macy’s Execs Join Bed Bath & Beyond Marketing Team

Retail TouchPoints

Reath joins Bed Bath & Beyond from Macy’s, where he was a senior marketer with responsibility for data-led, integrated omnichannel marketing designed to build affinity and loyalty for the brand across multiple customer segments.

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Nordstrom Takes Stake in Topshop Brands, Launches Joint Venture with ASOS

Retail TouchPoints

ASOS acquired the Topshop brand portfolio from Arcadia Group in February 2021. . Now, Nordstrom will have the exclusive multi-channel retail rights for both brands in all of North America, including Canada, and own a minority stake globally. Nordstrom has been the exclusive distributer of Topshop and Topman in the U.S.

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The Best Sendinblue Alternatives (Dec 2021)

Ecommerce Platforms

There’s also the option for omnichannel marketing via SMS, and Sendinblue also has its own convenient WordPress plugin. Depending on your chosen package, you’ll have access to all kinds of bonus features to enhance your day-to-day operations and improve your chances of conversions. Suitable for omnichannel marketing. Pricing ??.