Remove 2025 Remove Consumer Remove Marketing Remove Multi-channel
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Alibaba Leverages the Metaverse to Offer ‘Multi-Dimensional Interactions’ to Luxury Customers

Retail TouchPoints

With China set to become the world’s largest luxury market by 2025 , Alibaba is intent on building out the immersive digital experience on its Tmall Luxury Pavilion to capture those consumers. Today 96% of Chinese consumers shop online-offline, or cross-channel.

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Drew Barrymore Joins Grove Collaborative as Sustainability Advocate

Retail TouchPoints

The certified B Corp retailer, which has a goal of being 100% plastic-free by 2025 , will deploy Barrymore for its first multi-channel brand campaign, “Wish-cycling,” which seeks to debunk the myth that plastic recycling can provide a solution to the environmental crisis plastic represents.

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How Rebecca Minkoff is Feeding her Risk-Taking Addiction

Retail TouchPoints

Rebecca Minkoff: Our anniversary is technically February of 2025, but being that the fashion industry is always a season ahead, we’re going to start messaging it and talking about it this September. RTP: It’s an exciting opportunity, because there is such a hunger for nostalgia for both older and younger consumers.

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Harnessing the huge marketing potential of subscription services

365 Retail

Subscription services really took off in 2020 thanks to a combination of lockdown driving online shopping, consumers’ desire to save money, and the innate convenience of the subscription model. 45% of consumers streamed live television at least weekly, up from 20% in 2017. . billion by 2025. The subscription phenomenon.

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How Outdoor Brands Can Sustain the Pandemic Boom

ESW

As a result, people flocked to the great outdoors like never before and outdoor brands with DTC channels saw revenues skyrocket. With brick-and-mortar stores shut down, consumers flocked online for outdoor gear. Reports show 87% of outdoor consumers consider sustainability when purchasing a product and are willing to pay more for it.

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Yes, Virginia, There are Other Marketplaces Besides Amazon

Retail TouchPoints

With growth projected to continue at 20%-25% YoY, that number is set to reach $5 trillion by 2025. The site has become a de facto search engine for many consumers, with 53% of shoppers in the U.S. That’s a lot of zeros, and an opportunity that is becoming increasingly hard to ignore. Selecting the Optimal Marketplace Mix.

Other 147
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How Luxury Brands Are Responding To COVID Tension With Innovation

Retail TouchPoints

For the luxury category, the pandemic’s impact has been multi-faceted, raising the stakes for brands to have larger conversations around how the “luxury experience” is defined and created for an evolved consumer base. Trend 1: Evolving Consumer Priorities Could Depress Luxury Spending. trillion in current exchange rates.

eCommerce 256