Inflow Insights

MAY 1, 2020

Before I became the Director of Marketing at Inflow , I worked at various consumer packaged goods companies that utilized eCommerce as one of their go-to-marketing channels. A classically trained brand marketer, I was able to learn more about digital activations as a part of promoting this channel.

PPC 109

PPC eCommerce Marketing SEO 109

Kissmetrics

OCTOBER 4, 2020

This can include things like marketing channels (search, PPC, content), operations or product data. Or perhaps you may need to leverage data to scale an existing marketing channel. For that reason, your partner should always have a strong, clearly communicated, and logical case for their analysis. A Well-rounded Team.

Technology 283

Technology PPC Channel Marketing 283

Groove

MARCH 24, 2022

We do this by conducting a competitive analysis and identifying the key factors that differentiate your business from the competition. Following the best practices for eCommerce SEO will increase traffic to your site and improve CTR. Then, we develop buyer personas to showcase the purchase intentions of your business’s ideal customer.

BigCommerce 195

BigCommerce B2C eCommerce Marketing B2B 195

BigCommerce

JULY 2, 2018

PPC & organic are a winning combo. We’ve tried to do lots of direct marketing as well as PPC advertising. Improving our SEO is another huge avenue for growth so we can organically get people’s attention. SEO and customer reviews using Yotpo have been the most successful. Create a community.

Social Media 230

Social Media Marketing BigCommerce PPC 230

Omnisend

APRIL 28, 2023

Online sellers can take advantage of local SEO to reach more people. Furthermore, you’ll have cost-effective marketing methods like social media, email marketing, and SEO. You can easily track your performance through various marketing channels. Otherwise, they have access to broader markets. Your brand voice.

Definition 88

Definition Shipping Costs Payment Services Merchant Services 88

Omnisend

APRIL 28, 2023

Online sellers can take advantage of local SEO to reach more people. Furthermore, you’ll have cost-effective marketing methods like social media, email marketing, and SEO. You can easily track your performance through various marketing channels. Otherwise, they have access to broader markets. Your brand voice.

Definition 88

Definition Shipping Costs Payment Services Merchant Services 88

Kissmetrics

FEBRUARY 4, 2021

We offer search engine optimization (SEO), paid search marketing, social media marketing, content marketing, data, analytics, insight, and programmatic advertising. The agency has deep roots in earned and paid marketing, leading companies to grow through social media, video, SEO content, and more. NP Digital Case Studies and Awards.

Marketing 275

Marketing SEO eCommerce Social Media 275

Kissmetrics

AUGUST 22, 2017

He continues in elaborating that, off course, hiring someone who can understand not just the alphabet soup of online marketing – like SEO, PPC, PR and CRO, is important, but so too is realizing that one person cannot do everything. Here’s a helpful chart showing the different layers of expertise for a growth manager’s career.

Management 212

Management SEO PPC Social Media 212

Kissmetrics

OCTOBER 27, 2020

Traditional outbound channels like TV, radio, print, radio, and billboards are there for all to see. Whether traditional or digital channels, the goal with outbound marketing is the same. Like outbound, without a solid strategy to guide its execution, inbound marketing is difficult to turn into a growth channel.

Marketing 291

Marketing Social Media Article SEO 291

Kissmetrics

OCTOBER 26, 2020

A meta-analysis by Bart S. They should also have experience across a broad range of marketing disciplines and channels, including: Analytics Email marketing CRM Content Branding Direct Response Email Marketing automation Market research Mobile Sales SEO PPC Website. You’re going to have two types of customers.

eCommerce 279

eCommerce Shipping Costs Reference SEO 279

AcquireConvert

AUGUST 27, 2020

In-depth competitor analysis is one of the major benefits it provides for both enterprise-level Shopify stores and smaller stores. Using this tool you can: Analyze competitors’ SEO strategies. This can help you emulate the best SEO strategies, find gaps in the market or take advantage of weaknesses in your competitors’ strategy.

Shopify 69

Shopify SEO Payments Merchant Services 69

SellBrite

JULY 28, 2020

However, each model will experience the competitive landscape in a different way, which should affect how sellers approach product research and competitive analysis. Private label sellers, do a qualitative analysis of your competitors. Are their descriptions SEO optimized ? What are the distribution channels?

Shipping Costs 125

Shipping Costs Fulfillment Shipping Subscription 125

Kissmetrics

FEBRUARY 17, 2021

In psychology, this experiment is related to “analysis paralysis,” or the idea that making no choice is better than making a tough choice. If I want to know more about how this will help me, I can scroll down the page to learn more about the domain overview, Top SEO pages, and keyword suggestions. Easy enough.

Customer Retention 303

Customer Retention Article Marketing Other 303

MagentoBrain

JUNE 15, 2023

It should include a detailed description of your business, market research and analysis, financial projections, and marketing and operational strategies. Consider factors such as your budget, marketing channels, and messaging. For instance, search engine optimization (SEO), content marketing, and social media marketing.

Payment Services 52

Payment Services Shipping Costs eCommerce Social Media 52

Ecommerce Platforms

MARCH 26, 2020

If you want to get the most out of your online ecommerce business, then you need to know how to do everything from buying your own domain name, to establishing a SEO strategy for digital growth via Google and other search engines. Competitor analysis can be a tricky thing when you start your digital business.

Shipping Costs 228

Shipping Costs Payment Services Merchant Services Payments 228

Inflow Insights

MAY 3, 2019

However, if you are doing the work of optimizing your data feed frequently , this can work in your favor as you are showing up for only the most relevant searches at a fraction of the cost of PPC search ads. Most segments you create in Google Analytics to do analysis can be turned into an audience. Say you sell Levi’s blue jeans.

Merchant Services 76

Merchant Services Shipping Costs Recommendation PPC 76

ROI Revolution

MARCH 30, 2023

Here are a few examples of consumer brands we’ve partnered with that have achieved their goals around profitability and cross-channel strategy wins. A Facebook campaign had the greatest potential to drive seasonal success, but the brand had never utilized this channel before. Explore the story in the case study.

Channel 78

Channel eCommerce Fashion SEO 78

Omnisend

OCTOBER 5, 2021

This was to diversify across a number of channels—particularly Google shopping, Facebook ads, and organic search. Paid search, paid social, and SEO together to drive up ongoing revenue and return on investment for e-commerce brands. Not only that, it depends on the different channels that you have. It’s super easy.

Merchant Services 78

Merchant Services eCommerce Multi-channel Improvements 78

Omnisend

OCTOBER 5, 2021

This was to diversify across a number of channels—particularly Google shopping, Facebook ads, and organic search. Paid search, paid social, and SEO together to drive up ongoing revenue and return on investment for e-commerce brands. Not only that, it depends on the different channels that you have. It’s super easy.

Merchant Services 78

Merchant Services eCommerce Multi-channel Improvements 78

Ecommerce Platforms

SEPTEMBER 16, 2020

When you consider the stats below, it's no wonder ecommerce owners want to use the best Shopify SEO apps: Last year, Google was responsible for just shy of 75% of all global desktop traffic. 70% of marketers believe SEO is more effective than PPC. The Best Shopify SEO Apps. Plug in SEO. Let's dive in!

SEO 104

SEO Shopify Marketing eCommerce 104

ROI Revolution

APRIL 12, 2022

28% of marketers use automation in their PPC advertising efforts. Performance Max offers new automation and inventory insights on top of a foundation of Smart Shopping and Local campaigns, including the ability to access all of Google’s ad inventory across channels from one campaign. But SEO isn’t only for low-budget brands.

Marketing 172

Marketing Social Media White Paper SEO 172

Inflow Insights

DECEMBER 8, 2021

Today, it’s not enough to conduct a single search engine optimization (SEO) audit to analyze your business’s digital health. With ever-changing SEO standards, eCommerce brands today must be continuously updating and maintaining their sites throughout the year. PPC Metrics. Technical SEO Audit. Table of Contents.

Improvements 106

Improvements Marketing PPC SEO 106

Kissmetrics

JANUARY 31, 2018

They’re among the highest-priced PPC terms, for instance, reaching up to around $40-50 bucks a click. At the very end, you’ll be able to take these tips and instantly increase your own PPC campaigns. PPC is one of my favorite marketing tactics. There’s a trick I use to shortcut keyword research for SEO. Thankfully!

PPC 197

PPC Information Other Customer 197

Inflow Insights

NOVEMBER 15, 2021

Manually chasing down product data from Google Analytics across sources, marketing channels, and date ranges can be a laborious, time-consuming process. Sheets #3–4: Google PPC – Top Products & – Top Product Categories. Fortunately, there is a better way. Sheet #5: Google Shopping – Top Products.

PPC 112

PPC eCommerce Download Supplies 112

Inflow Insights

NOVEMBER 12, 2019

Most eCommerce founders and management teams aren’t PPC experts. As a result, eCommerce PPC management often gets delegated to a 3rd party. The question is, who should that 3rd party eCommerce PPC consultant be? We’ve written this post as the definitive guide for choosing your best PPC hiring option.

PPC 92

PPC eCommerce Management Seminar 92

Ecommerce Platforms

MAY 24, 2023

Albert can work with popular digital marketing channels, including Google, Facebook, Instagram, and Bing. This lets you use the platform’s AI-based capabilities across multiple channels, including popular search engines and social media platforms. Through Semrush, you can research new keywords to target within your SEO campaigns.

Marketing 118

Marketing Payment Services SEO Social Media 118

Omnisend

JANUARY 23, 2023

And the ROI of email marketing is still impressively high in 2023, compared to other channels. Search engine optimization They’ll thoroughly research your products, understand your target audience, and create a targeted SEO strategy that complements your email marketing strategy.

Marketing 166

Marketing Social Media SEO PPC 166

Ecommerce Platforms

OCTOBER 22, 2018

SEO was quite straightforward back then. Then everyone started joining the SEO bandwagon as the web grew. SEO is now more complicated than ever before. Thankfully, there are numerous AI engines on the web built to handle the SEO heavy lifting. At the top after SEO is paid advertising. But, let’s face it.

Marketing 116

Marketing Social Media SEO PPC 116

Inflow Insights

JUNE 9, 2020

It’s not enough to do a single comprehensive “SEO Audit” to analyze the digital health of a business. Technical SEO Content Audit PPC Audit Analytics & Tracking Audit Conversion Rate Optimization Audit. Here are some general metrics that should be included: SEO Metrics. PPC Metrics. Technical SEO Audit.

PPC 82

PPC Marketing SEO Shipping Costs 82

BigCommerce

OCTOBER 4, 2017

This is the most complete guide to ecommerce SEO on the web – period. Despite the fact that SEO has the highest ROI of any ecommerce marketing campaign, most online shops are put together with little to no consideration of search engines. Grab a coffee, lock the door, and settle in… it’s time to learn ecommerce SEO.

SEO 419

SEO eCommerce Gifts Blog 419

Ecommerce Platforms

MARCH 10, 2021

It all started with SEO: Semrush was built as an SEO suite, and the overall digital marketing mainly came down to Google algos that were quite straightforward at the time. Then, as the web and competition grew, everyone started jumping on the SEO bandwagon. Now, what does this imply exactly?

Social Media 104

Social Media SEO Shipping Costs eCommerce 104

Algopix

AUGUST 14, 2019

Their virtual assistants can help with anything related to content writing, website development, graphic design, video creation, social media management, and SEO. Channel Supply Experts. Channel Supply Experts are specialized in maintaining and growing Amazon Businesses. www.channelsupplyexperts.com. eStore Factory. SellerSmile.

eCommerce 74

eCommerce Merchant Services Shipping Costs Shopify 74

Ecommerce Platforms

JULY 31, 2019

Well, I bet that’s a no-brainer since we’re all crazy about SEO. It’s pretty evident that ecommerce relies greatly on SEO. And SEO, come to think of it, is now a thing thanks to the exceedingly-growing levels of competition between ecommerce websites. Google is not entirely about SEO. Fair enough. But, here’s the thing.

Leisure 127

Leisure SEO Beauty and Health Mobile 127

Store Growers

MAY 26, 2019

If they look at that traffic sources report for one of their competitors and see they get 75% through organic search, it could mean there is potential in this channel. There are a ton of keyword/PPC tools that specialise in giving this competitive research information. SEMrush – solid PPC tool with international support.

PPC 102

PPC Outdoor Information Article 102

Inflow Insights

SEPTEMBER 16, 2019

In our conservative analysis for a client selling specialty pen kits, we saw overall conversion rates lift by 3.84% with a 6% overall lift in revenue once we implemented live chat on their store. How does chat perform on different marketing channels SEO, PPC, email, etc.?

Live Chat 69

Live Chat eCommerce Mobile Conversion Optimization 69

Lemonstand

AUGUST 30, 2018

From software companies to online versions of brick-and-mortar stores, when it comes to marketing, everyone is headed towards one goal: make sure the channels they are using drive maximal conversion. PPC specialists who work with e-commerce are always struggling to create relevant, compelling, and appealing ads. How this data can help.

eCommerce 80

eCommerce Electronics Shipping Costs Clothing 80

BigCommerce

JUNE 27, 2017

By checking for commonly searched phrases and applying SEO techniques, you can match at least the most popular keywords to the content of your product page. Are they just the ones that have an ad or PPC campaign linked to them? Quantitative analysis can further enhance your product pages. Category page.

eCommerce 258

eCommerce Information Shipping Costs PPC 258