RTP blog

OCTOBER 15, 2018

However, the biggest hurdle, one which makes this shining moment of truth dull, is the “introvert” approach of retailers in collecting their customers’ data. Why Should Retailers Collect Customer Data? Understanding customer needs deeply, and accepting it to be the new norm, is the prime reason to collect data.

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Customer Data Customer X-cart Retail 150

Groove

MARCH 5, 2024

Businesses such as Benchmark Groups that are focused on analytics, customer data, and user behavior will get better results with Klaviyo. Klaviyo For eCommerce stores, Klaviyo is superior in terms of being a data-driven automation and email marketing platform because integrations are real-time and offer data backfill.

Live Chat 300

Live Chat eCommerce Platforms WooCommerce Shopify 300

Algopix

JULY 22, 2023

To gain valuable insights into customer behavior, sales patterns, and marketing performance, eCommerce entrepreneurs must rely on advanced analytics and reporting tools. This article explores some of the best analytics and reporting tools available for eCommerce businesses, helping them make informed decisions and drive growth.

eCommerce 99

eCommerce eCommerce Analytics Social Media eCommerce Platforms 99

Retail TouchPoints

MARCH 30, 2021

Zalora will leverage the Algonomy real-time Customer Data Platform (CDP) to unify customer interactions and activate personalized experiences online, as well as on mobile and via email, for customers in all seven countries where it operates.

Mobile 246

Mobile eCommerce Accessories Apparel 246

Retail TouchPoints

DECEMBER 15, 2022

Also, it is not enough for marketers to just ‘know’ their customers; it is important for them to be one step ahead and predict what they need and how they will behave. In the current scenario, what customers expect from brands is often changing in a dynamic manner. Factors Driving the Need for Real-Time CDP.

Multi-channel 234

Multi-channel POS Customer Data Mobile 234

Ecommerce Platforms

MARCH 14, 2022

Mobile POS systems are all the rage right now, and as we head into 2022, their adoption rate is only going to increase. Mobile POS systems aren’t new, but they have grown in popularity considerably in the past couple of years. Mobile POS systems aren’t new, but they have grown in popularity considerably in the past couple of years.

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POS Payment Services Mobile Payments 197

Retail TouchPoints

FEBRUARY 17, 2021

Reward Your Most Loyal Customers. Loyalty programs offer another tool to track buying behavior and gather customer data while also driving additional revenue. This type of one-to-one proactive outreach about highly relevant topics is effective in driving return visits and sales of high-margin full-price items.

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Customer Data Marketing Customer POS 238

Retail TouchPoints

AUGUST 1, 2023

This downturn persisted even as ecommerce evolved into a mobile-first business over the decade. Smart merchandise and assortment decisions driven by the voice of the customer and aimed at profitability. Simply reviewing historical and present sales data won’t cut it. In 2019, it declined to 6.7% and modestly rebounded to 8.6%

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Retail Shipping Costs eCommerce Consumer 245

RTP blog

MARCH 2, 2018

But amidst all the talk about the customer experience has to be a conversation about big data — specifically the fact that retailers need to rely on analytics as their No. 1 driver in bolstering the customer experience. right when a prospective customer walks by a restaurant at 9:30 a.m.?

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Customer Experience Customer Supplies Point of Sale 150

RTP blog

JULY 21, 2017

By Prachi Gupta, July Systems How to keep track of the connected customer - that’s the challenge of a modern retailer. Back in the day, it was not uncommon to find customer data stored in different databases in the finance, sales and marketing departments. Well, the web analytics software was indeed a data generating factory.

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Customer Retail Arts Technology 150

Retail TouchPoints

JANUARY 2, 2024

Since the pandemic, seven in 10 consumers have used mobile devices and apps for shopping, and it’s not just millennials and Gen Z; Gen X and baby boomers are 68% and 56% more likely, respectively, to use their mobile device to make purchases than they were a few years ago. of ecommerce sales in 2024. of ecommerce sales in 2024.

Improvements 244

Improvements Retail Mobile Customer Experience 244

GetElastic

DECEMBER 7, 2017

. “Since these newer forms of checkout-less shopping can happen within merchant controlled environments, in-store experiences can be blended with online and mobile experiences. ” Video analytics can now monitor what you buy, and what you return to the shelf or leave in your basket.

Payment Services 133

Payment Services Merchant Services Customer Data Customer 133

GetElastic

DECEMBER 7, 2017

“Since these newer forms of checkout-less shopping can happen within merchant controlled environments, in-store experiences can be blended with online and mobile experiences. This not only has advantages for loyalty, but can provide valuable data for several other purposes including target marketing and reducing shopping cart abandonment.”.

Payment Services 133

Payment Services Merchant Services Customer Data Customer 133

Retail TouchPoints

MARCH 1, 2024

The retailer “will be removing physical media and updating our mobile, digital imaging, computing, tablets and smart home departments,” said Barry. “We Barry noted that Best Buy’s wealth of first-party customer data gives it an advantage in its personalization efforts, particularly with its mobile app. “We

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POS Omnichannel Mobile Improvements 272

Retail TouchPoints

MARCH 5, 2024

First-party customer data. The most important component of building an RMN is first-party data — a dataset of all your customers’ shopping habits and preferences. The first step on the path to building your own RMN is to establish mature systems for collecting, segmenting and utilizing your data.

Retail 261

Retail Customer Data Channel Arts 261

UpSellIt

MARCH 13, 2024

Optimizing for Mobile Responsiveness In today’s mobile-first landscape, optimizing website design for mobile responsiveness is essential for delivering a seamless user experience across devices. Upsellit’s Coupon Experience monitors coupon activity to optimize your coupon strategy.

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Marketing Gifts Recommendation Clothing 129

Retail TouchPoints

JULY 28, 2020

Data will come from the 6th edition of the Salesforce State of Marketing report, which surveyed nearly 7,000 global marketing executives. In the previous edition of the State of Marketing Report, the median number of customer data sources for marketers was projected to jump from 10 in 2017 to 15 in 2019 — a 50% increase in just two years.

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Webinar Consumer Marketing Consumer Goods 226

Retail TouchPoints

MARCH 9, 2022

The rest are at risk of losing customer loyalty, brand affinity and revenue. A recent study found that 83% of retailers say they cannot leverage customer data to its full potential. AI works best when it plays well with data from your key business data sources. Identifying the Right Use Cases.

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Retail Customer Data Customer Experience Social Media 303

Retail TouchPoints

FEBRUARY 27, 2024

In the last several years, retailers have increased the speed with which they have built online and mobile app presence. With this evolution into digital sales and the increased use of data mining, retailers are facing unprecedented challenges in digital security.

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Payment Services Retail POS Operations 264

Retail TouchPoints

NOVEMBER 18, 2021

billion for the first time, according to Adobe Analytics. This enables a robust omnichannel retail strategy that delivers a unified, seamless and consistent customer experience across all physical stores, websites and mobile apps. However, faster responses for mobile apps and websites is only the beginning.

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Shipping Costs Retail Omnichannel Supplies 251

Retail TouchPoints

JANUARY 24, 2024

B2B brands should invest in AI-driven CRM (customer relationship management) systems to analyze customer data, offering insights for personalized marketing and sales strategies. Influx of AI and Hyper-Personalization AI and hyper-personalization will be a driving force in B2B ecommerce in 2024.

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B2B eCommerce BigCommerce Omnichannel 241

Kissmetrics

AUGUST 24, 2017

Tracking customer event data, such as for Kissmetrics’ behavioral analytics solution, is an integral part to any successful online business–but I bet you already knew that. You definitely knew that… cue engineers and marketers nodding their head slowly … Customer Data Management with Segment.

Customer Data 248

Customer Data Events Travel Management 248

Groove

NOVEMBER 17, 2020

How Klaviyo Helps Build Customer Relationships. Klaviyo has over 100 native integrations to help eCommerce businesses take advantage of important customer data, such as email, phone number, first and last order dates and more. Data Science & Reporting. The value of any individual customer. Customer Insights.

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BigCommerce Social Media Customer Data Recommendation 368

Retail TouchPoints

JUNE 29, 2022

Use a video management system: Video analytics software gives you valuable data and insights into your footage. Similarly, physical security measures can help protect areas where computers and customer data are stored. Areas with valuable inventory, like stockrooms, should also be visible.

Small Business Retail 264

Small Business Retail Payment Services Retail POS 264

Optimizely

AUGUST 16, 2018

Marketers already know data is key to success in B2C and ecommerce. But knowing it’s important and actually being able to utilize data are very different things. Unfortunately, complete and accurate customer data has been shockingly difficult to get your hands on in B2C marketing. A missed connection with your customer.

B2C 210

B2C Customer Data Omnichannel Point of Sale 210

Kissmetrics

NOVEMBER 29, 2020

Intelligent call routing : Uses automation, AI, or interactive voice response to route customers to the most appropriate agent. Mobile device routing : Allows calls to be routed to mobile devices. Virtual hold : Gives customers the option to receive a call back when an agent is ready, instead of waiting on the phone.

Payment Services 311

Payment Services Omnichannel Multi-channel Channel 311

Algopix

JULY 13, 2023

Key Features to Look for in eCommerce CRM Systems Customer Data Management A robust eCommerce CRM system should provide comprehensive customer data management capabilities. This includes storing customer profiles, contact information, purchase history, and communication logs.

Payment Services 78

Payment Services eCommerce Management Customer 78

365 Retail

FEBRUARY 1, 2024

PoS systems are becoming essential for managing everyday commercial operations, from simple payment processing to inventory management and sales analytics in retail companies. In this article, we’ll dive into the main benefits PoS systems can bring and must-have features you should incorporate into your custom PoS software.

POS 52

POS Merchant Services Payment Services Customer 52

Sailthru

DECEMBER 4, 2018

Analyzing store visits throughout Thanksgiving weekend, retail analytics platform ShopperTalk unearthed a surprising stat. Here are five of the major shopping trends: The rise of mobile commerce on Cyber Monday… Smartphones and tablets accounted for more than 65% of retail site traffic. across the U.S. on Black Friday.

Mobile 60

Mobile Definition eCommerce Improvements 60

Retail TouchPoints

MAY 3, 2023

As we all know, in marketing, the main goal is to know the customer. “By By understanding what customers value accurately, we can recommend products that match individual needs, improve our stores, and use customer data to support manufacturers’ product development and promotion activities,” said Mr. Kobayashi of Lawson.

POS 249

POS Customer Experience Customer Technology 249

RTP blog

NOVEMBER 19, 2018

This could be building location-based services into a mobile app to quickly locate products in-store, or by enabling chat functions seamlessly into the online experience. Finding ways to make associates more effective through mobile tools, in-store collaboration and training are proven to make a positive impact.

Retail 150

Retail Customer Data Operations Customer Loyalty 150

Algopix

JULY 16, 2023

Integration with eCommerce Platforms Seamless integration with popular eCommerce platforms, such as Shopify, WooCommerce, or Magento, is essential for synchronizing customer data, tracking purchase behavior, and delivering personalized email campaigns based on real-time data.

eCommerce 92

eCommerce Marketing eCommerce Platforms Recommendation 92

Kissmetrics

DECEMBER 6, 2020

This is especially true of your existing CRM and any other customer data sources. They are going to capture, store, and segment your customer data much better than a standalone email autoresponder. You can get really granular when it comes to personalized customer journeys, for example.

Marketing 362

Marketing Multi-channel B2B Management 362

Retail TouchPoints

JULY 24, 2023

Luckily, artificial intelligence can automatically create the right offer for the right shopper and provide the retailer with immediate data and analytics about the campaign’s success. To determine which method will work best for each consumer, retailers must pay close attention to customer data.

Small Business Retail 233

Small Business Retail Marketing Retail Social Media 233

FastSpring

APRIL 23, 2024

4 Additional Paddle Alternatives Stripe Stripe is best known as an online payment processor that enables you to accept credit cards, debit cards, and mobile payments. Revenue metrics and analytics. Reporting and pricing analytics. Set up a demo or try it out for yourself. Digital invoices. In-person payments. Risk mitigation.

Payment Services 78

Payment Services Merchant Services Payments Subscription 78

Algopix

AUGUST 29, 2023

Collect Data: Landing pages can serve as a platform to gather valuable customer data, facilitating future marketing efforts. Customization Options: Personalization is key to creating a unique brand experience. Generators offer customization options, including color schemes, fonts, and layout adjustments.

eCommerce 98

eCommerce Mobile Presentation Social Media 98

Omnisend

NOVEMBER 20, 2023

Visit Wix Website builder: ★★★★★ Product management: ★★★★☆ Payment processing: ★★★★★ Analytics and reporting: ★★★★☆ App market: ★★★★★ Security: ★★★★★ Wix eCommerce pros and cons Wix eCommerce has various features that are beneficial to merchants. It provides insights into purchasing patterns with detailed analytics and reports.

Merchant Services 88

Merchant Services Payment Services eCommerce Shipping Costs 88