Remove B2B Remove B2C Remove Fashion Remove Social Media
article thumbnail

The Definitive Guide To Leveraging Social Media for Online Sales

Kissmetrics

71% of Internet users in the United States actively use social media networks. That means (almost) three out of four people can potentially be reached, interacted with, and persuaded through social media. Online retailers are also using social media to drive revenue. And, it’s not just for B2C organizations.

article thumbnail

As Fast Fashion Races To Capture Award Season Trends, Brands Struggle To Keep Up

RTP blog

The digital fashion landscape has become a consumer’s dream of being able to see their favorite celebrity wearing something they want, only to go shopping a mere 24 hours later and find an almost exact replica. Social media has become a major influence in creating trends.

Fashion 150
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

B2B 146
article thumbnail

How To Create A Marketing Calendar That Will Streamline Your Campaigns

Kissmetrics

Numerous blog posts, social media marketing campaigns , and emails crowd your pipeline. Here are some typical marketing roles : Marketing Specialist Social Media Manager Search Engine Optimization Specialist Email Marketing Manager Web Content Writer Web Producer Product Manager Marketing Analyst Advertising Coordinator.

Marketing 363
article thumbnail

Event marketing: Complete guide and strategies for 2024

Omnisend

Conferences are useful for both B2B and B2C brands looking to host dynamic events. Launch products on a large scale and get media attention. For example, trade shows happen within sectors like fashion, automobiles, gadgets, healthcare, and so on. Attract social media coverage and increase following.

Events 88
article thumbnail

How Natori’s Direct-to-Consumer Ecommerce Strategy is Accelerating Brand Growth

BigCommerce

As the director of ecommerce for Natori, a leading fashion brand, I’ve spent the last several years developing our direct-to-consumer channel. As both a B2B and B2C brand for so many years, I’d like to think we’ve seen it all and have discovered the most effective ways to navigate ecommerce. and internationally.

Consumer 174
article thumbnail

The Cost of Living Crisis: How Online Retailers Can Weather The Storm

Frooition

Although eBay auctions are not very fashionable at the moment, they can offer an excellent route to market by connecting bargain hunters with good deals. Now might also be a good time to invest some time and effort into understanding the potential of new social media channels like TikTok.