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Cyber Weekend Benchmarking Data: 2023 SaaS and Software Holiday Spend Report

FastSpring

Q4 sales numbers usually outperform the rest of the year thanks to year-end holidays and their associated shopping cycles — but how much does that trend carry over into software and SaaS sales? And does it improve B2B sales too, or is it more just a B2C advantage? How B2B vs. B2C sales compare. Below, we’ll cover: U.S.

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How to Build a B2B SEO Strategy That Will Put You Ahead of the Competition

BigCommerce

Joel Gross, CEO of Coalition Technologies , an ecommerce design + marketing agency that has worked to increase the organic visibility of multi-million dollar brands including Spinning.com and Pink Lily, walks you through how to build the B2B SEO strategy your company deserves, without the confusion. B2B vs. B2C SEO: What’s the Difference?

SEO 416
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Marketing B2B: O Que é, As 10 Estratégias Mais Usadas e Exemplos

Kissmetrics

O marketing B2B é essencial para que empresas que vendem para outras empresas consigam gerar leads qualificados que possam ser convertidos em clientes. Implementar ações de marketing B2B é uma tarefa desafiadora, já que vender para outras organizações envolve muitos desafios. Diferenças entre B2B e B2C. O que é marketing B2B?

B2B 204
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5 Ways to Instantly Gain More Leads

Kissmetrics

Examples of actions you might want your visitors to take include: signing up for a newsletter downloading a free product demo scheduling a call subscribing to a newsletter using a discount code. Hosting training webinars works in both the B2B and B2C space, depending on who your target market is.

Webinar 297
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5 Holiday Promotion Strategies for SaaS and Software Sellers to Increase Customer Lifetime Value

FastSpring

We asked five SaaS and software companies what they did for existing customers around the holidays. PeopleFinderFree holds holiday giveaways for existing customers that have signed up for their email newsletter. Gift subscriptions work well for MacKeeper, which makes cybersecurity software.

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Investment in BigCommerce, Our Customers and Our Partners

BigCommerce

The software-as-a-service (SaaS) ecommerce platform they built achieved near instant, widespread success among a global base of small and medium-sized businesses. In comparison to the legacy model of downloaded shopping cart software, Eddie and Mitch gave merchants a complete solution delivered through the cloud. Those days are over.

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How to (Realistically) Start an Online Ecommerce Business That Actually Grows

BigCommerce

Are you planning to take your B2B business directly to consumers with a B2C site? (If If you’re still on the fence, we’ve debunked B2B selling myths and provided a marketing guide here.). Sign up for our weekly newsletter. . This guide will walk you through everything you need to know to be successful for the long-term.

eCommerce 419