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Why AMP for Email has a Place in Every Email Marketers’ Playbook

Retail TouchPoints

Originally developed by Google in 2015, accelerated mobile pages (AMP) is open source technology designed specifically to boost how fast pages load on smartphones and tablets. Three years later, Google introduced AMP for email, which enables senders to include AMP components to create interactive email experiences for recipients.

Marketing 280
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What Do Your Buyers Love? Ask Them in a Customer Survey

Optimizely

Do you know exactly what your customers like and don’t like? Have you ever actually asked your customers what they think of your B2C brand? While it’s vital to collect and analyze customer data across channels and devices, it isn’t enough to track email opens, social media likes, and website visits alone.

Customer 250
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13 Automotive Ecommerce Sites Revving Up Online Sales

BigCommerce

They’re selling automotive parts, accessories, and service online for everything from sportbikes to trucks for both B2C and B2B buyers. Below we’ve highlighted 13 automotive brands that are focused on creating exceptional customer experiences by designing ecommerce sites that drive sales, revenue, and market share. CruiseMaster.

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How Razorgator Increased AOV With Segmentation and Dynamic Content

Optimizely

Razorgator is based in California, has over 1 million customers, and has sold over 3.5 Although the Razorgator team was already achieving growth by making the most of their existing email marketing technology, they knew it was limiting their potential to do even more. million tickets to more than 250,000 events. The Problem.

B2C 150
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How to get repeat customers: Proven strategies for success

Omnisend

Instead, you can build customer retention by nurturing solid relationships through: Excellent customer service Personalized interactions Attractive incentives In this article, we’ll look at effective strategies you can use to drive more repeat purchases for your business. Start free today See pricing What is a repeat customer?

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The Role of WordPress Ecommerce in the Coming Content and Commerce Era

BigCommerce

Outside of the B2B scope, the main purpose of this strategy is to build a brand with high customer lifetime value, i.e. a fantastic customer experience from awareness through retention. And you’ll need a whole lot more than just a checkout experience. You’ll need a full funnel customer experience.

eCommerce 365
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How Retailers Are Increasing Foot Traffic in an Omni-Channel Retail World

Kibo

How Retailers Are Increasing Foot Traffic in an Omni-Channel Retail World Given the accelerating pace of technology innovation, consumers have more purchasing options than ever before — in-store, online, mobile, overnight shipping and ship-from-store, to name a few. Subscribe to the Kibo Monthly Newsletter.

Channel 62