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The Best Luxury Marketing Strategies

Kissmetrics

Until now, luxury brands have been able to rely on full-page ads in premium magazines, billboards in duty-free stores, and high-end, high budget TV ads. Full-page ads in premium magazines or weighty direct mail pieces are a luxury marketer’s bread and butter. Don’t worry; I’m not recommending creating a loyalty program.

Marketing 363
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What are Influencers: Types, Examples & How Much They Make

Kissmetrics

Now that word of mouth recommendations and criticisms spread through social media faster than fire in a dry field, influencers are more important than ever. Consumers trust recommendations from a third party more often than a brand itself. Thus, hopefully, they find my company relevant when a blogger they follow recommends it.

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The Unexplored Gold Mines of Customer Data: Quizzes

Optimizely

From circling answers in teen magazines in their teens (“Does your crush like you back?”) If you work in beauty and skincare, you could ask your customers about their skin type and concerns with the goal of recommending the right products or beauty regimen as the result of the quiz. Your customers are expert quiz-takers.

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5 Actionable Tips to Get Your Website Added to Google News

Kissmetrics

Google News is reserved for sites and blogs that publish timely, topical articles. For your story to strike a chord with editors, who will in turn syndicate it at Google News, PBS recommends that you present information from the most to the least important content points. Establish authority with your blog.

Article 362
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How I Boosted My Rankings Without Creating Content or Building Links

Kissmetrics

If you are running a WordPress blog, you can easily modify your title tag and meta description using the Yoast SEO plugin. Copy magazines – anytime you see a magazine, you’ll notice that they have appealing titles and headlines on the cover. Look at magazines for inspiration. I ran a Qualaroo survey on my main blog page.

SEO 255
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The End of Scarcity

Steve Dennis

We don’t have to rely on highly controlled advertising campaigns, a salesperson’s word or the recommendation of a neighbor. Blogs, vlogs, listicles, social media sites and more, provide all manner of reviews and tips.

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How to Create Stellar Niche Paid Ad Campaigns

Kissmetrics

When you pay money to a third-party channel like a regional magazine to advertise your business, it’s called “paid media.”. These include: sharing your business post on their LinkedIn Page retweeting your content posting photos and videos about your products and services on their personal blog, etc. Choose Your Ad Platform.