Groove

OCTOBER 4, 2023

In the realm of digital marketing, email continues to be a potent and influential channel for engaging with audiences, fostering customer relationships, and driving business growth. can be leveraged for various CRM-related tasks, making data readily accessible to your team. The suite includes innovative tools such as ChatSpot.ai

Merchant Services 195

Merchant Services eCommerce Marketing Recommendation 195

Wiser

MAY 6, 2024

Wiser’s extensive data collection provides crucial insights not only into pricing but more critically into product assortment. This blog post will explore how retailers can leverage these insights to fine-tune their product selections and more precisely align with consumer demands.

Shipping Costs 78

Shipping Costs Retail Shipping Customer Loyalty 78

Kissmetrics

JULY 28, 2021

If you’ve been looking to score the top spot or even the first page on Google, here’s one secret to improving your position: have a great content strategy. Your content strategy should focus on producing quality content, engaging with your audience, and measuring your successes and failures.

Social Media 329

Social Media Improvements Information B2C 329

Kissmetrics

SEPTEMBER 3, 2021

As our marketing capabilities evolve, so do the tools we use to measure our successes and how we achieve that success. In this blog, we unpack the six biggest MarTech trends looming over the marketing industry and how you can use them to your advantage. Data Analytics. What Is MarTech? Then your MarTech tool can do the rest.

Marketing 278

Marketing Leisure Reference Consumer 278

ROI Revolution

FEBRUARY 28, 2024

In this blog post, you’ll explore what cookies are, delve into Google’s recent move, and discover strategies we’re executing at ROI Revolution to ensure businesses continue to have success amid the change happening in the industry. However, the largest impact may be in how we measure success.

Marketing 78

Marketing Information Blog Books 78

lateshipment

JULY 31, 2023

Get a head start with proven SEO techniques that enable you to get to your customers first and help you increase traffic and ultimately sales. Implementing your SEO strategy in advance gives you ample time to track your progress and make relevant changes wherever required.

eCommerce 130

eCommerce SEO Social Media Blog 130

Kissmetrics

OCTOBER 27, 2021

You’re not seeing results from your SEO strategy, and you’re about one ranking away from throwing your laptop out the window. You have a thorough content promotion strategy. You have a leak in your SEO strategy. The first step with any strategy is to set goals. After all, you’re doing everything right.

SEO 347

SEO Social Media Blog Information 347

Groove

JULY 21, 2020

In this blog, we're breaking down Klaviyo pricing to help you determine how much this highly targeted and personalized marketing tool will cost you. Easily import customer data into Klaviyo, and use it to personalize your content and campaigns. Klaviyo customers generated over $3.7 Klaviyo Pricing: Estimating Cost.

eCommerce 370

eCommerce Merchant Services eCommerce Marketing Customer Loyalty 370

CPC Strategy

APRIL 1, 2024

One CPG brand saw a 41% lift in ad awareness from a Tubi campaign, with purchase consideration among lapsed customers increasing by 47%. These technologies help advertisers plan and forecast the impact of their Tubi campaigns, target audiences more precisely, and measure the holistic, multichannel impact of a great Tubi ad.

Blog 92

Blog Multichannel Technology Consumer 92

Groove

JULY 22, 2021

There are a variety of marketing strategies out there for businesses to utilize, but there’s one in particular that consumers encounter each and every day: advertising on social media. Reach customers outside of your loyal customer circle and connect with people beyond your existing followers by advertising on social media.

Social Media 284

Social Media Merchant Services eCommerce Marketing Customer Loyalty 284

Kissmetrics

OCTOBER 7, 2021

When creating paid ad campaigns on browsers and social media platforms, you need customer details to customize the copy. Marketing without cookies means you’d have to rely on first-party data (more on that below) rather than third-party cookies. Start Gathering First-Party Data. 4 Tips to Prepare for Cookieless Marketing.

Marketing 264

Marketing PPC Social Media Books 264

Kissmetrics

SEPTEMBER 1, 2021

B2B and B2C content marketing require entirely different strategies. Content is how you boost brand awareness , build trust in your company, and empower your customers to solve their problems. However, you can’t just create the occasional blog post or paid ad and hope to generate results. Identify Your Audience and Their Needs.

B2B 314

B2B B2C Multi-channel Marketing 314

Groove

JUNE 17, 2021

It can be tough to measure the success of advertising campaigns when you lack important data, like how customers interact with your business. That’s why we love Google Ads - because it allows businesses and marketing teams to make data-driven decisions based on what happens after a customer interacts with an ad.

Improvements 170

Improvements Download Mobile Blog 170

Algopix

OCTOBER 13, 2023

With its vast reach, millions of loyal customers, and a growing online presence, Walmart’s eCommerce ecosystem presents a lucrative opportunity for sellers. However, navigating this ecosystem can be challenging without the right tools and strategies in place. This is where Algopix comes into play.

Shipping Costs 120

Shipping Costs eCommerce Fulfillment eCommerce Platforms 120

Kissmetrics

SEPTEMBER 25, 2020

You could use the help of an expert if: You’re struggling to acquire or retain customers You aren’t getting the ROI you’d like from social media Your social media strategy is all over the place You or your team don’t have much social media experience. Develop a High-Performing Social Media Strategy. Here’s what they’ll do: 1.

Social Media 298

Social Media Marketing Document B2B 298

Kissmetrics

JANUARY 27, 2021

SMBs that blog generate 126% more lead growth than their non-blogging counterparts. 60% of marketers say content marketing is very important or extremely important to their overall strategy. If you’re not convinced yet, any blog post on content marketing statistics will quickly change your mind. Exceedingly well.

Marketing 311

Marketing Social Media Blog B2C 311

Algopix

SEPTEMBER 20, 2023

With countless online stores vying for the attention and wallets of consumers, it’s crucial for eCommerce businesses to have a competitive pricing strategy in place. The Role of Pricing in eCommerce Before we dive into the strategies, it’s essential to understand the significance of pricing in eCommerce.

Shipping Costs 127

Shipping Costs Shipping eCommerce Social Media 127

Retail TouchPoints

OCTOBER 25, 2023

This group has exploded since the expansion of the Amazon Affiliates Program, which allows for affiliation directly through a user’s existing social media account or blog and lets them earn a percentage of sales in exchange for promoting a product. Another subset of micro-influencers are deal-centric influencers.

Social Media 282

Social Media Travel Apparel Clothing 282

Wiser

FEBRUARY 23, 2024

Wiser’s tools are pivotal in collecting real-time data, measuring promotional compliance, and facilitating conversations that align brands and retailers in the fast-paced world retail. By being responsive and adaptive, businesses can capitalize on insights gained from promotions.

Marketing 78

Marketing Customer Multi-channel Channel 78

Kissmetrics

SEPTEMBER 18, 2020

According to Smart Insights, 49 percent of organizations don’t have a clearly defined digital strategy. Choosing the right digital strategy for your business is essential. What’s more important is choosing a company that can execute that strategy. Here’s a list of our picks for the best digital strategy companies in the world.

Document 292

Document Marketing Channel Customer Experience 292

Kissmetrics

AUGUST 4, 2021

If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. Create a Plan, Set Goals, and Measure Them. Whether you achieve it or not, you’ll end up with valuable data by the end.

Marketing 357

Marketing Social Media SEO Presentation 357

Kissmetrics

JULY 31, 2021

The AIDA model is the traditional way to track the customer journey. turning them into a customer. Realistically, not everyone who visits your website will convert to a paying customer, which is why we use a funnel shape. For example, you might use Google Analytics or email automation software to measure your success rates.

Download 361

Download Social Media Subscription Customer 361

Wiser

JULY 18, 2023

But what many people don’t realize is that behind all the fun and festivities are insights to be gleaned from shopper purchase data. Customer behavior is constantly changing and evolving, making it essential for brands and retailers to keep up with the latest trends. But what exactly did they buy?

Food and Beverages 148

Food and Beverages Consumer Supplies Events 148

RETAIL MANAGEMENT SOFTWARE

JANUARY 16, 2024

While challenges are inevitable, proactive measures can be taken to prepare and mitigate risks. The initial crucial step involves examining current trends and formulating adaptive strategies. Immersive Shopping Experiences: In 2024, retailers are focusing on creating immersive and interactive shopping experiences for customers.

Payment Services 98

Payment Services Retail Supplies Omnichannel 98

CPC Strategy

JANUARY 29, 2024

These regulations, which limit data collection and usage, introduce an additional layer of complexity to the landscape. First-party cookies collect behavioral data to help the website owner improve their services. This type of data collection only relays data back to the owner of the web domain.

Blog 52

Blog eCommerce Improvements Shopping Carts 52

CPC Strategy

JANUARY 29, 2024

These regulations, which limit data collection and usage, introduce an additional layer of complexity to the landscape. First-party cookies collect behavioral data to help the website owner improve their services. This type of data collection only relays data back to the owner of the web domain.

Blog 52

Blog eCommerce Improvements Shopping Carts 52

Algopix

OCTOBER 10, 2023

One of the most powerful tools at your disposal for effective inventory management is data-driven insights. In this comprehensive guide, we will explore the fundamentals of inventory management and how data-driven insights can transform the way you handle your inventory. Minimize carrying costs and holding expenses.

Management 116

Management Shipping Costs Supplies POS 116

Omnisend

JUNE 11, 2021

Taking that into consideration, the fear becomes clear: marketers will lose the open rate and IP data for nearly half of email recipients. This is estimated to be a big loss, since the open rate is such a fundamental measure of any campaign’s success, or a subscriber’s behavior and engagement. Let me explain.

Marketing 178

Marketing Channel Other Customer 178

Kissmetrics

OCTOBER 5, 2020

You might want to work with a social media agency if you: have a budget but aren’t sure how to get the most from it are struggling to increase performance don’t know how to measure the results of your social media efforts etc. This boosts customer loyalty and makes people feel more of an affinity with your brand. Generate Leads.

Social Media 363

Social Media B2B Document Information 363

Kissmetrics

FEBRUARY 17, 2021

With the competition for customers becoming stiffer by the day, brands have to be savvy about the way they do their marketing. You must employ marketing strategies that work. One such marketing strategy is direct response marketing. You can also easily measure the success of the campaign. Clear and Compelling Content.

Marketing 301

Marketing Social Media Gifts Reference 301

lateshipment

SEPTEMBER 1, 2023

Meaning, the customer experience (CX) has become a cornerstone of customers choosing brands to shop with and businesses need to go above and beyond to provide a positive delivery experience in order to keep customers coming back. Consumers have more choices than ever when it comes to their shopping needs.

Customer Retention 130

Customer Retention Payments Payment Services eCommerce 130

Wiser

JULY 6, 2021

More retailers today are using a variety of tools to improve this aspect of the in-store shopping experience, both for themselves and for their customers. This can be achieved in a few ways, including: Weight sensors and RFID tags to monitor on-shelf availability and inventory levels, then communicate that data directly to store associates.

Multi-channel 158

Multi-channel Food and Beverages Technology Omnichannel 158

Kissmetrics

OCTOBER 24, 2020

The only way that a good consultant can meet challenges and identify opportunities is when they have years of experience and expertise to create effective strategies. Don’t be afraid to give the consultant measurable goals. Questions about customer expectations and strategizing accordingly. How to Measure Success.

Improvements 276

Improvements Document Reference Recommendation 276

Kissmetrics

MAY 18, 2021

Conversion Rate Optimization (CRO) programs are digital marketing strategies that help to improve conversion rates on websites or apps. This is done through A/B testing , data analysis, customer journey mapping , consumer research, and more. Personalize on-site experiences for your customers.

eCommerce 280

eCommerce SEO Improvements Document 280

Wiser

FEBRUARY 29, 2024

One crucial theme addressed during a recent Customer Panel hosted by Wiser Solutions concerned the deficit of labor resources within the retail sector. It affects every aspect of operations—from stocking shelves to customer service.

Operations 78

Operations Consumer Management Customer Loyalty 78

Kissmetrics

JUNE 11, 2021

We have also included tips, tricks, and strategies to make your marketing plan more efficient with tried and tested marketing objectives. Marketing objectives are a set of trackable, measurable, clearly defined goals to help you expand your business. SMART stands for: Specific Measurable Attainable Relevant Timely.

Social Media 278

Social Media Marketing Improvements Subscription 278

Kissmetrics

JANUARY 7, 2022

SEO is one of the most-used (and most important) website optimization strategies. Website performance can be measured by the number of server errors, and the size of downloaded web pages. Just how long does the average customer wait for a page to load? Anything longer and you risk losing not just traffic but customers.

Improvements 274

Improvements Reference Download SEO 274