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TikTok Goes ‘All in’ on Social Commerce with Robust Suite of New Shopping Features

Retail TouchPoints

Case in point — #TikTokMadeMeBuyIt , which has entered the cultural lexicon and boasts more than 4.6 But they don’t have to — TikTok also has announced a direct integration option that offers brands and retailers a full-service solution wherein TikTok handles everything from shipping to fulfillment to point of purchase.

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Speed Does Matter

Fabric Blog

The influence of AI and evolving social media shopping trends are accelerating the rate of change in the retail industry. As proof, Forbes lists the “rise of AI” and “social commerce” as two of the four major trends shaping retail this year.

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Leveraging 2020 Ecommerce Trends to Improve Strategies

UpSellIt

In a series of case studies, Afterpay found that offering an on-site financing service can increase conversion rates by 20 – 30%. For one of its major fashion clients, a simple AI product recommendation at checkout increased AOV by a full 19.6%. The Free Shipping Debate. Plus, with an expected market value of $1.4

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Sporting Goods & Athleisure Industry Deep Dive: Stats, Trends, & Strategies for 2022

ROI Revolution

From the supercharged growth of ecommerce to the supply chain crisis that’s making it difficult for materials and products to be shipped, the effects have ranged from negative to positive for different industries. In other words, it’s a fashion trend that enables people to wear more comfortable clothes in public than they may have before.

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Should Your Loyalty Program Offer Transactional or Experiential Rewards?

Smile.io

From free shipping to dollars off, these rewards are extremely common in customer loyalty programs, and are quite popular with many types of shoppers. Once customers have earned 500 points through purchases and other earning activities like social media engagement or signing up, they can save $5 on their next purchase.

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5 Loyalty Program Examples in the Fashion Industry

Smile.io

When you look at the numbers, the fashion industry is an extremely attractive market to be in (pun fully intended). This is directly related to the fact that, as a society, we love to shop for fashion. With so much money being spent every year, the fashion industry is extremely competitive.

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Case Study: How Two Facebook Ads Generated Seven Months of B2C Sales in 30 Days

Inflow Insights

This case study will show not only how we set up the campaigns but also the impact they had on the back-end metrics using Google Search Console and Google Analytics. Who doesn’t respond when called on in such a clever fashion? Leveraging the power of Google Analytics is often overlooked in the accounts we audit.

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