Retail TouchPoints

MARCH 9, 2022

It’s those retailers that can most quickly and accurately react to these turbulent market forces and behaviors that are creating the most innovative and positive customer experiences. The rest are at risk of losing customer loyalty, brand affinity and revenue. Identifying the Right Use Cases.

Retail 302

Retail Customer Data Customer Experience Social Media 302

Retail TouchPoints

OCTOBER 26, 2021

Customer experience personalization is at a turning point. Consumers have come to expect personalized online experiences, but many companies still think of personalization as aspirational, something that they can focus on later. Study your data for gaps. Is there a drop-off in your conversion funnel?

Customer Experience 225

Customer Experience Clothing Definition Channel 225

UpSellIt

JULY 13, 2023

By seamlessly integrating multiple channels, retailers can provide a cohesive and personalized shopping experience for their customers. An omnichannel retail strategy connects numerous channels and touchpoints to provide customers with a seamless shopping experience. What is Omnichannel Retailing?

Omnichannel 101

Omnichannel Multichannel Payment Services Retail 101

365 Retail

APRIL 3, 2024

Retailers envisioning a seamless, magical customer experience must recognise that AI’s effectiveness depends on high-quality underlying data. Ultimately this subpar experience makes me less excited about purchasing from this brand, and I decide to go elsewhere.

Customer 72

Customer Outdoor Customer Data Customer Experience 72

Retail TouchPoints

AUGUST 25, 2023

This includes looking into individual shopping behaviors and it can be used to meet customers’ exact desires and needs within their channel, further incentivizing customers to return to stores. Let’s look at a D2R case study in action and go over what they were able to achieve.

Retail 243

Retail Social Media Consumer Channel 243

ESW

JULY 6, 2023

But as retailers and brands with DTC ecommerce channels know, meeting online customer expectations in an Amazon-dominated environment is challenging to say the least. While this was good news for brands that had or could set up ecommerce channels, it may have accelerated and intensified The Amazon Effect.

eCommerce 139

eCommerce Payment Services Customer Shipping Costs 139

Retail TouchPoints

MARCH 9, 2023

We’ve done a lot of brand studies and our brand image with Gen Z is very, very strong, so we don’t have an issue with brand image,” said Hawkins in an interview with Retail TouchPoints. “We Then all of that is getting pushed out through the influencers’ channels and our channels.” said Hawkins.

Omnichannel 277

Omnichannel Social Media Mobile Fashion 277

Sailthru

MAY 19, 2023

Customer engagement has been upended. The new competitive battlefield is the customer experience. This translates into delivering a superior experience versus your competitors. If we are building more accurate profiles of our customers to drive repeat purchases, our data must be accurate and flexible.

Customer Data 78

Customer Data Technology Demo Channel 78

Omnisend

JANUARY 8, 2024

Instead, you can build customer retention by nurturing solid relationships through: Excellent customer service Personalized interactions Attractive incentives In this article, we’ll look at effective strategies you can use to drive more repeat purchases for your business. Start free today See pricing What is a repeat customer?

Customer 88

Customer Customer Retention Social Media X-cart 88

Algopix

JANUARY 22, 2024

This comprehensive guide will explore proven techniques to maximize repeat purchases and cultivate customer loyalty on Amazon. Harnessing the Power of Repeat Purchases The value of repeat customers to an eCommerce business cannot be overstated. According to a study by Deloitte, repeat buyers spend 67% more than new customers.

eCommerce 110

eCommerce Shipping Costs Payment Services Social Media 110

lateshipment

NOVEMBER 26, 2023

This term is coined as “ The one-time shopper dilemma ”, where e-commerce businesses are unable to convert one-time shoppers into repeat customers due to unfavorable customer experiences. 76% of customers say that an unacceptable customer experience would affect their decision to order from the company again.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

Omnisend

DECEMBER 15, 2020

The challenge for ecommerce businesses is the average customer uses ten different channels, including contact forms, social media profiles, live chat, and email—making it hard for companies to know where to focus their efforts. Better customer expectation management and needs assessment. What is Omnichannel Support?

Omnichannel 148

Omnichannel Live Chat Customer Social Media 148

Steve Dennis

OCTOBER 9, 2017

For consumers, it’s simply “commerce,” and retailers that want to thrive, or survive, need to fully embrace a one brand, many channels strategy. Instead, many emphasized the importance of brick-and-mortar stores in delivering a remarkable customer experience.

eCommerce 103

eCommerce Channel Books Download 103

Smile.io

NOVEMBER 10, 2021

Customer analytics helps you make informed business decisions that are influenced by the choices your customers make. Data from every step of the customer experience can help businesses strategize their marketing and sales efforts and lead generating strategies. Do you need to improve on customer service?

Customer 68

Customer Customer Retention Customer Experience Customer Data 68

Sailthru

MAY 8, 2018

Download the Gartner Magic Quadrant for Multichannel Marketing Hubs to learn more about how multichannel marketing hubs can help your organization unify customer data across channels, enhance personalization and decisioning with AI, and integrate customer journey analytics.

Multichannel 101

Multichannel Marketing Document Mobile 101

Kissmetrics

JANUARY 6, 2021

Secondly, retail media benefits shoppers by offering a better customer experience (CX). The same study reveals that 60% of respondents said they’d continue shopping online even after the pandemic. CMX allows brands to place their products on channels informed by CV’s first data. Sure, ads can be annoying.

Retail 362

Retail eCommerce Banking Customer Data 362

RTP blog

SEPTEMBER 17, 2018

By Brian Cleary, RedPoint Global The number of customers that actively use their loyalty program memberships has decreased dramatically. According to a study by Bond Brand Loyalty, the average customer belongs to more than 14 loyalty programs; however, they are only active in about half of them.

Customer Loyalty 150

Customer Loyalty Customer Customer Data Marketing 150

Kibo

SEPTEMBER 27, 2021

Personalized shopping technology enables retailers to provide individualized experiences to shoppers across digital shopping channels by leveraging past shopping, behavioral and other data to dynamically display or deliver personalized content during a user’s digital shopping journey. . Improved Customer Engagement and Loyalty.

Payments 62

Payments eCommerce Recommendation Improvements 62

Smile.io

JANUARY 4, 2024

Onsite marketing is a way to increase ecommerce visitor engagement and sales by focusing on customer data and personalization.   Unlike traditional tactics, onsite marketing relies on detailed customer segmentation data to track their path from discovering your store and products to making a purchase and beyond.

X-cart 67

X-cart eCommerce Marketing Live Chat 67

Retail TouchPoints

APRIL 13, 2021

The 15 sessions, now available on demand, encompass critical areas of the retail enterprise, including: customer loyalty strategies; visual tech developments such as AR and 3D modeling; fulfillment and delivery management; the power of social networks; fast-growing Buy Now, Pay Later services; and the all-important customer experience.

Consumer 141

Consumer Payment Services Fulfillment Multi-channel 141

GetElastic

SEPTEMBER 2, 2021

With a prediction like that, it is not surprising that account managers felt a threat to their jobs and had a skeptical outlook on how eCommerce experiences would benefit their customers. I will explore some of these areas and provide some recommendations for how to get the account team, marketing team and eCommerce team aligned.

B2B 141

B2B Management eCommerce B2C 141

iVend

MAY 18, 2021

Case study Land of Lincoln Goodwill Industries forays into 21st century retail with iVend Retail. The rapid growth of the sector means more competition, making it essential to offer a positive customer experience, loyalty, and personalised promotion programs to woo shoppers who now have a wider than ever range of thrift shopping options.

Multi-channel 52

Multi-channel Retail POS Payment Services 52

Omnisend

MARCH 29, 2021

Try Omnisend free for 14 days and use marketing automation to create a better customer experience! If the past few years have taught us anything, the omnichannel customer is here to stay. What’s more, according to another study by Adobe, 49% said they had greater brand loyalty when they interacted with personalized content.

Fashion 148

Fashion eCommerce Omnichannel Clothing 148

Ecommerce Platforms

FEBRUARY 16, 2023

As you probably know, Shopify is a cloud-based, multi-channel commerce platform designed to help businesses create and manage their online store and e-commerce operations. Improved data management: Integrating Amazon and Shopify centralize your sales and customer data, making informed business decisions easier.

Shopify 104

Shopify Merchant Services Payment Services Shipping Costs 104

Omnisend

MAY 5, 2021

Omnichannel marketing puts customer data front and center to provide an immersive, seamless customer experience. This is crucial for properly implementing BOPIS, in which your order information, fulfillment, pick up information, and inventory needs to be perfectly in sync across both digital and physical channels.

Shipping Costs 148

Shipping Costs Shipping Omnichannel Fulfillment 148

Liveintent

NOVEMBER 17, 2020

That means the industry will further embrace and lean into email as its go-to channel more than in pre-pandemic days. For online-only and in-store/digital hybrid brands alike, email is a proven, high-engagement channel with massive ROI. Check out how Groupon upholds customer experience in their email newsletters.

Marketing 71

Marketing eCommerce Subscription Gifts 71

BigCommerce

SEPTEMBER 28, 2017

Or risk losing customers to competitors forever. Add to that anxiety the massive volume of customer requests ecommerce businesses get in comparison to other industries. It is the lifetime loyalty of that customer –– and loyalty often determines who wins in various ecommerce verticals. Are you texting with your customer yet?

Channel 402

Channel Live Chat Multi-channel Customer 402

Omnisend

MAY 18, 2021

In fact, according to an in-depth study by the National Retail Federation, 2019 experienced a 700% increase in the purchase of CBD-based products. CBD merchants should ensure that they not only collect the appropriate customer data to offer personalization, but they should also integrate it across their channels.

eCommerce 78

eCommerce Marketing Food and Beverages eCommerce Platforms 78

SellBrite

APRIL 29, 2019

If you asked customers what’s the one thing they want more of from retailers, they’d say personalized customer experiences. Customers don’t want to be seen as nameless faces in a sea of people; they want to be treated as individuals. Segmentation simplifies customer categorization.

Marketing 121

Marketing Accessories Subscription Events 121

Powerinbox

NOVEMBER 25, 2020

That’s why we’re highlighting what publishers need to know about delivering personalized ads across channels. Ad personalization is the process of customizing an ad’s context, content, format, and targeting to a specific user, demographic, or audience segment. Let’s take a look. What is ad personalization?

Multichannel 69

Multichannel Article Customer Data Channel 69

RTP blog

APRIL 16, 2018

Rather than ignore your “positive” file, you can use it as a rich resource to increase the lifetime value of your reliable customers and find more like them. Done properly, this approach should result in better conversion rates than campaigns based on less specific data.

Shipping Costs 150

Shipping Costs Merchant Services Customer eCommerce 150

Teamwork Retail

JULY 8, 2020

But, creating a complete unified commerce experience is more than just flicking a switch and being able to fulfill orders across any channel. Will this be a primary purchasing channel for customers? How will customers use this platform? Where are the customers? Payment Channels.

Payment Services 48

Payment Services Customer eCommerce Multi-channel 48

Retail TouchPoints

NOVEMBER 6, 2023

Our consumer study found that 79% of shoppers conduct product research online, on a brand’s website and on social media, while 37% do their research online and then purchase items in-store. A recent Bazaarvoice study found that 89% of consumers prefer holiday shopping in-store; 72% said online and 22% prefer social media.

Omnichannel 305

Omnichannel Social Media Channel Mobile 305

Sailthru

JUNE 12, 2018

What then, prevents shoppers from becoming loyal customers? Why are only 20% of customers – and often, far fewer – the ones who generate the revenue? We asked 300 retail and media executives a variation on this question in a study conducted with Forbes Insights. Yes, that can be a technology problem.

Customer 60

Customer Customer Retention Omnichannel Technology 60

Omnisend

JUNE 15, 2021

This includes your marketing activities and customer data. It also helps if it can enhance your customer experiences. This allows you to work with your customer lifecycle management in a vastly different way. Retargeting Churning Customers on Paid Social. Customers can check their emails at their leisure.

Merchant Services 78

Merchant Services Marketing Customer eCommerce 78

Optimizely

OCTOBER 29, 2019

In order to do that, you need access to your customer data. What you can do — and what you need to do — is have access to and ownership of all customer data yourself. In today’s B2C market, getting your hands on customer data is not optional, but rather an integral part of B2C marketing today.

B2C 150

B2C Customer Data Customer Marketing 150

Korona

FEBRUARY 16, 2021

Studies reveal that by 2023, money spent on technologies and digital-transformation-enabled services worldwide will reach $2.3 It’s about improving the customer experience and engaging with your shoppers on a deeper level. It also helps the company reduce cost expenditure and channel the money saved where it matters.

Small Business Retail 52

Small Business Retail Payment Services Payments POS 52