Retail TouchPoints

SEPTEMBER 20, 2022

Meanwhile, some DTC brands have hit the saturation point on digital channels like social media and display, further driving up CPA. Still, these channels carry significant costs — the kind that can make even an experienced marketer do a double take. Investing in New Channels. Invest in First-Party Data.

Omnichannel 255

Omnichannel Marketing Social Media Channel 255

365 Retail

FEBRUARY 23, 2022

Subscription services really took off in 2020 thanks to a combination of lockdown driving online shopping, consumers’ desire to save money, and the innate convenience of the subscription model. The subscription phenomenon. So what does 2022 hold for the subscriptions market? billion by 2025.

Subscription 102

Subscription Payment Services Marketing Multi-channel 102

Retail TouchPoints

OCTOBER 24, 2023

It doesn’t look like a commercial or an ad, he just looks like a guy with a TikTok channel creating content. It’s a fun way to lean in and take the assets we already have that are valuable in our own stores and put them into new channels.” Brands are also exploring how digital channels can inspire IRL (in real life) engagement.

Food and Beverages 250

Food and Beverages Workshop Games Consumer 250

Optimizely

OCTOBER 10, 2018

The popularity of subscription boxes isn’t slowing down. But because subscription boxes are such a successful business model, the market has also gotten far more competitive. But because subscription boxes are such a successful business model, the market has also gotten far more competitive. and much more. Enjoying this episode?

Subscription 150

Subscription Marketing Social Media B2C 150

Optimizely

JUNE 12, 2018

That’s exactly why you need to stop relying on email alone and branch out into new channels instead. Email is just one of many ways to engage buyers, and you have to spread out your communications to your audience across multiple channels and platforms. Your brand is unique and needs a tailored approach according to the data.

Channel 225

Channel Multi-channel Books Omnichannel 225

Retail TouchPoints

APRIL 3, 2023

Like many retail and CPG brands, Myos Pet taps into a combination of channels, from email to social media and SMS, to engage with its customers. When you think about people willing to opt-in to a text channel, they’re usually more engaged than someone on your email list.

Payment Services 210

Payment Services Social Media Subscription Channel 210

Groove

AUGUST 18, 2020

Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. Real-Time Customer Data. Klaviyo's native integrations help you pull in unlimited data from your eCommerce platform with no hidden fees. Data Science. Reach Customers On Any Channel.

Merchant Services 370

Merchant Services Shopify Subscription Multi-channel 370

Retail TouchPoints

APRIL 13, 2023

Wine marketers have an exciting opportunity to identify ways to educate new consumer segments, show up in key commerce channels and drive marketing ROI. The key is to avoid early mass media investment. You’ll also learn which channels you can reach them on and what messaging resonates best with them.

Marketing 307

Marketing Omnichannel Channel Social Media 307

Kibo

FEBRUARY 3, 2023

In the midst of uncertain economic times, many businesses are considering subscription business models and how they can be used to drive customer loyalty. Despite the economic conditions, the subscription economy remains strong —the overall market has a predicted worth of up to $3 trillion.

Customer Retention 62

Customer Retention Subscription Payment Services Customer 62

Kissmetrics

OCTOBER 9, 2020

However, if you want to use YouTube videos to drive traffic and revenue, you need to deep into the data. This data is here to help you understand what type of content your audience is interested in so you can improve your YouTube strategy. Ready to dig into the data? Want to save or share your data?

Improvements 279

Improvements Channel SEO Information 279

Retail TouchPoints

AUGUST 31, 2023

In fact, part of Discord’s mystique is its indefinability: is it a social media platform, a messaging app or some kind of new amalgamation of the two? The ‘Secret Sauce’ of Discord Compared to other social media platforms, Discord is still relatively small, but that is in large part by design.

Games 234

Games Customer Social Media Events 234

Kibo

SEPTEMBER 8, 2022

Newspapers have been using the subscription business model for decades, and only in the last decade has the subscription model expanded into products. From dog food and razor blades to clothing and wine, subscriptions have made their way into many aspects of our everyday lives. Who’s signing up for product subscriptions.

Subscription 62

Subscription Food and Beverages Beauty and Health X-cart 62

Liveintent

NOVEMBER 9, 2021

In this blog post we’ll share three key components to driving value for your business and your readers with a newsletter program and first-party data. You’ll learn about: Email newsletter monetization Creating valuable content experiences with first-party data Promoting products and services. Email newsletter monetization.

Games 125

Games Subscription Outdoor Social Media 125

Liveintent

JUNE 13, 2022

.” We caught up with Stenberg to get his insights on the growth of email newsletters, threats of subscription fatigue, and the key to driving audience engagement. To start, email has become a much-needed antidote to publishers’ social media woes. As an opt-in channel, email is also a rich source of audience data.

Subscription 62

Subscription Consumer Social Media Channel 62

Groove

FEBRUARY 9, 2022

It doesn’t matter if your company sells through a website, social media or paid advertisements; BigCommerce Enterprise supports growth and sales from any channel. The platform’s Channel Manager is a central location where merchants are able to manage their company’s presence on all channels. Omnichannel Selling.

Merchant Services 284

Merchant Services eCommerce BigCommerce B2B 284

Optimizely

AUGUST 28, 2020

SMS is a powerful channel that helps Marketers rise above the noise and get their message across to their customers. It’s no surprise that an increasing number of brands are incorporating this channel into their marketing strategy. Now, in this quick guide, we address questions about getting started with SMS as a new channel.

Social Media 195

Social Media Subscription Channel Shipping Costs 195

Omnisend

JANUARY 23, 2023

And the ROI of email marketing is still impressively high in 2023, compared to other channels. While an email marketing agency specializes in customer acquisition and retention, an email marketing SaaS company works on strategies to help the client’s customers maximize the value of their SaaS subscription.

Marketing 166

Marketing Social Media SEO PPC 166

BigCommerce

APRIL 18, 2018

SpearmintLOVE got 62.48% of their Facebook Fanbase talking about them – and used the power of data (and re-targeting) to do it. Rollie Shoes launched internationally based on their sales data, and saw 200% growth. Virtually every marketing and business decision in these organizations is guided by data. Revenue/Conversions.

Download 418

Download eCommerce Social Media Shopping Carts 418

Kissmetrics

JUNE 23, 2020

Lesson #2: Sales Channels. History of e-commerce the timeline What is working in the e-commerce space Introduction to sales channels Understanding sales channels. Lesson #3: Marketing Channels. Lesson #2: Sales Channels. Lesson #2: Additional Marketing Channels. Lesson #3: Additional Channels.

eCommerce 363

eCommerce eCommerce Marketing Marketing Multi-channel 363

Retail TouchPoints

MAY 27, 2022

Front-of-house retail starts deep in the backend with CPG companies compiling large amounts of data. We use data to gain consumer insights, test market reception and decide when and where we’re going to advertise. Some quick tools deliver scraped data (i.e. Was my product mentioned on Twitter yesterday?’

Shipping Costs 316

Shipping Costs Multi-channel Technology Information 316

BigCommerce

JANUARY 23, 2018

The biggest 2 of which are issuing the RFP and transferring the data. I’ll give you an RFP template you can print out and use right now –– and introduce you to the free services teams that will migrate your data for you. Finally, I’ll debunk the most common data migration myths out there. Seriously. DO NOT BUY BEFORE YOU TRY.

Payment Services 362

Payment Services eCommerce BigCommerce eCommerce Platforms 362

Retail TouchPoints

SEPTEMBER 20, 2022

Which channels will be most important for driving sales and building loyalty? Omnichannel integration is one of retail’s biggest keys to success — the modern shopper expects to be met with a great experience in their channel of choice, regardless of what it might be. 26-30, will provide the answers.

Webinar 220

Webinar Omnichannel Payments Payment Services 220

Ecommerce Platforms

SEPTEMBER 14, 2021

Hopefully, you’ll save yourself lots of time, energy, and money, all the while collecting data to enhance your lead generation and sales strategies. Unlimited payment subscriptions. Some popular examples include videos, maps, file uploads, and social media embeds. Add social media follow buttons to your forms.

Payment Services 209

Payment Services Payments Social Media Subscription 209

BigCommerce

DECEMBER 20, 2017

Social Media Advertising, Campaigns & Retargeting. CRO & Data-Driven Optimizations. Omni-Channel Management. When personalizing a site experience, brands use a variety of known customer data points to serve contextually relevant content and products. Community Building, Customer Engagement & CRM.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Smile.io

MAY 15, 2024

   Consider these scalability factors when choosing an ecommerce platform: Omnichannel compatibility —As ecommerce stores scale, new sales channels emerge. Whether expanding into physical retail locations, social commerce, online marketplaces, or international online stores, you need an ecommerce platform that supports you.

Payment Services 46

Payment Services Merchant Services eCommerce Payments 46

Smile.io

JANUARY 30, 2024

Based on our data at Smile.io , 35% of an ecommerce store’s revenue comes from the top 5% of customers.   Wayfarer Rewards incentivizes customers to engage with the loyalty program by earning sign-up points, following the brand on social media, leaving reviews, celebrating a birthday, and referring customers.

Customer Loyalty 77

Customer Loyalty Customer Jewelry Social Media 77

Retail TouchPoints

MARCH 25, 2021

Driven by growing consumer concern over how their personal data is being collected and used, governments are enacting legislation, and tech companies are implementing platform changes, that will forever alter the relationship between consumers and advertisers. “A The Rise of First-Party Data. A new era of advertising is taking shape.

Retail 264

Retail Consumer Social Media POS 264

Algopix

NOVEMBER 8, 2023

Amazon’s Fee Structure Amazon charges sellers various fees , including referral fees, fulfillment fees, subscription fees for professional sellers, and storage fees for inventory stored in their warehouses. Walmart’s Fee Structure Walmart offers a subscription-based model, with sellers choosing between a Standard or Premium plan.

eCommerce 121

eCommerce Multi-channel Shipping Costs eCommerce Platforms 121

Ecommerce Platforms

OCTOBER 4, 2022

It offers B2B-related features, dropshipping with AliExpress, live streaming, and social media capabilities, allowing you to expand your business in more ways than one. Shopline enables you to go live and sell on social media. For instance, You can add and move products in bulk to publish to multiple sales channels.

eCommerce Platforms 208

eCommerce Platforms eCommerce Payment Services Merchant Services 208

Retail TouchPoints

MARCH 31, 2022

They aren’t bound by traditional constraints, and are gathering data far and wide to inform decisions with behaviors that no longer follow any established marketing models. Brand loyalty is fading fast as shoppers constantly examine new options and are more open to new brands, new distribution channels and new innovations.

Marketing 271

Marketing Online Retail Information Consumer 271

Retail TouchPoints

FEBRUARY 10, 2021

Services like same or next day delivery, BOPIS or curbside pickup allow for rapid deployment of product, and the key to making this happen is through an integrated platform that allows for accurate and effective management across all sales channels. Integrated POS solutions. The omnichannel experience. Autonomous delivery.

Technology 173

Technology Payment Services Retail Social Media 173

Smile.io

MARCH 8, 2024

There have been shopping channels since the 1980s, but then the internet came along, and ecommerce hasn’t slowed down since.  With smartphone subscriptions reaching 6.4 Online shopping and social media use are on the rise source: Backlink.io billion people used social media platforms last year. 

Social Media 72

Social Media Customer Loyalty Customer Retention eCommerce 72

Optimizely

NOVEMBER 6, 2018

Social media mastery powers food ecommerce. Owned by Buzzfeed, food network and online retailer Tasty is leading the way when it comes to growing a brand through social media. While food is one of the more social media-friendly industries, Tasty now has more Instagram followers than Starbucks. HelloFresh.

Food and Beverages 268

Food and Beverages eCommerce Marketing Social Media 268

Smile.io

SEPTEMBER 22, 2020

Online subscription models are hard to maintain but come with a great reward. Today, there’s absolutely no use in trying to implement contracts or minimum subscription periods. This leaves you with the question, how can you implement strategies to reduce churn in your subscription business and maintain happy customers?

Subscription 46

Subscription Social Media Customer Retention Article 46

Kissmetrics

NOVEMBER 11, 2020

But what if you’re making a social media mistake ? Give Your Channel a Theme to Gain YouTube Subscribers. Before you do anything, you need to give your channel a theme. If you look at many of the top YouTube channels, you’ll notice that many of them stick to a theme. This is the goal of a social media platform.

Social Media 363

Social Media Channel Improvements Marketing 363

ROI Revolution

MAY 6, 2021

Of course mobile, social and physical commerce aren’t too far behind on the priority list. To make the customer journey between all of these channels seamless, retail leaders are making sure a holistic omnichannel strategy is a part of their digital transformation. DNVBs getting off the ground through subscription-based commerce.

Omnichannel 135

Omnichannel Merchant Services Social Media Payment Services 135

Kissmetrics

JULY 30, 2021

Which one do you think looks more attractive on a website or social media post? You can shorten any link posted to social media right from the Hootsuite dashboard. comes free with every Hootsuite account, too, so you don’t need a paid subscription to benefit from the tool. If you’re already using Hootsuite, Ow.ly

Social Media 280

Social Media Mobile Marketing Management 280