Retail TouchPoints

FEBRUARY 14, 2023

UK-based digital retailer Very has partnered with AI-powered product search and discovery platform Constructor to transform its product discovery experience across online and mobile channels. Very offers products across fashion, tech, homeware, toys, sports equipment and other categories from more than 2,000 brands.

Toys 260

Toys Fashion Customer Experience Channel 260

365 Retail

JUNE 28, 2022

Consumer touchpoints are growing exponentially, making media activation more complicated as shoppers flutter across thousands of channels and apps, making the possible combinations infinite. For the uninitiated, it’s helpful to explore the three different marketing channels and to outline the pros and cons that each can provide. .

Channel 98

Channel Multi-channel Marketing Retail 98

Retail TouchPoints

JULY 20, 2022

The report also identified four broad areas that would benefit the most from focused retailer investment: • The mobile experience; • Search as a branded discovery vehicle; • Social proof for products; and. Technology moves at lightning speed and customers get more and more sophisticated and demanding. Loyalty programs.

Omnichannel 286

Omnichannel Retail Mobile Social Media 286

Retail TouchPoints

AUGUST 23, 2023

Phygital retail experiences, in which physical elements and technology coexist, offer opportunities to bring customers closer to your brand. Technology in lighting, music, visual merchandising and other physical elements helps brands create immersive in-store experiences. The Lacek Group is an Ogilvy Experience company.

Travel 243

Travel Clothing Technology Customer Loyalty 243

Kissmetrics

MARCH 12, 2018

Mobile devices have transformed how we consume content, making it essential that businesses that want to reach their target audience optimize their websites to respond to this trend. What that also means is that marketing methods have to change to account for the shift to mobile use. adult on a mobile device has more than doubled.

Mobile 214

Mobile Marketing Social Media eCommerce 214

GetElastic

APRIL 16, 2020

B2B Mobile Commerce Apps are Hot: Here's Why. Mobile commerce apps for B2B are increasing, and with good reason -- 80% of B2B buyers are using mobile at work, and more than 60% say mobile played a significant role in a recent purchase. For industrial supplier Grainger, 41% of its mobile sales flow through its app.

B2B 135

B2B Mobile eCommerce Shipping Costs 135

Retail TouchPoints

MARCH 9, 2023

My daughter lives in technology. Now owned by the SPARC Group (a joint venture between brand management firm Authentic Brands Group (ABG) and mall operator Simon Properties ), Forever 21 has spent the last few years refining its image and business model to avoid a repetition of its 2019 bankruptcy.

Omnichannel 276

Omnichannel Social Media Mobile Fashion 276

Retail TouchPoints

DECEMBER 13, 2023

Brands and retailers realize there is no one-size-fits-all strategy for stores — and design teams are rising to the challenge by thinking more creatively and thoughtfully about how they can innovate through new formats, technologies and collaboration methods. Technology is going to be central [to the store experience] — it has to be.

Sporting Goods 322

Sporting Goods Technology Omnichannel Operations 322

GetElastic

APRIL 16, 2020

B2B Mobile Commerce Apps are Hot: Here's Why. Mobile commerce apps for B2B are increasing, and with good reason -- 80% of B2B buyers are using mobile at work, and more than 60% say mobile played a significant role in a recent purchase. For industrial supplier Grainger, 41% of its mobile sales flow through its app.

B2B 130

B2B Mobile eCommerce Shipping Costs 130

GetElastic

MAY 22, 2019

Mobile commerce apps for B2B are increasing, and with good reason — 80% of B2B buyers are using mobile at work, and more than 60% say mobile played a significant role in a recent purchase. For industrial supplier Grainger, 41% of its mobile sales flow through its app. How mobile applications support B2B commerce.

B2B 146

B2B Mobile eCommerce Shipping Costs 146

Retail TouchPoints

JANUARY 27, 2022

A lot has changed since the Neiman Marcus Group (NMG) was founded back in 1907, but one thing that hasn’t changed is the company’s relentless focus on customer service and style. At last count, according to Kupbens, NMG was already working with more than 30 SaaS providers to “leverage best of breed technology to support our strategies.”

Recommendation 296

Recommendation Technology Mobile Customer Experience 296

Retail TouchPoints

JANUARY 18, 2023

Seeking to advance its Revolutionize Luxury Experiences initiative, Neiman Marcus Group has named executives to fill two new high-level positions: Chief Brand Officer and Chief Retail Officer. He knows our customer and how to create a platform for loyal engagement across channels.”.

Food and Beverages 287

Food and Beverages Retail Channel Technology 287

Retail TouchPoints

FEBRUARY 14, 2023

As digital channels have matured and technology has improved, the functional aspects of mobile apps and websites have all reached a comparable level of reliability and usability. One thing The Very Group had in spades, by virtue of its steady stream of web traffic, was shopping data.

Customer 255

Customer Banking Customer Experience Social Media 255

Retail TouchPoints

OCTOBER 21, 2020

Millennials are the largest age group in the workplace today and they represent a collective $1 trillion in buying power, according to Gallup. That’s a question we’ve sought to explore in the CodeBroker Mobile Coupon Survey. The Mobile Tipping Point. Mobile Assures Easy Access. Mobile Means Less is More.

Marketing 211

Marketing Mobile Customer Loyalty Channel 211

Retail TouchPoints

NOVEMBER 10, 2023

Off-site advertising is when a retailer helps advertisers reach its customers on third-party channels like social media or other websites it doesn’t own (“retargeting” is a common example of this). Walmart, which rebranded its media group as Walmart Connect in 2021, brought in $2.7 In the U.S. ad spending by 2027.

Retail 296

Retail Social Media Multi-channel Channel 296

Retail TouchPoints

JANUARY 4, 2021

In the coming years, this booming online retail industry is set to be revolutionised by high-performance technology that’s more commonly associated with video games than digital shopping: implementing high render 3D graphics is one of the driving forces. Conversely, those that don’t offer 3D models could quickly be left behind.

Retail 315

Retail Merchant Services Online Retail Department Stores 315

Pivotree Blog

OCTOBER 17, 2022

But certain elements must happen behind the scenes — like product content optimized for each channel and inventory visibility to ensure you don’t promote a product that’s actually out of stock. 5: Make Social Channels a Priority. Marketplaces are also a favorite channel for product search. .

Channel 98

Channel Customer eCommerce SEO 98

Kissmetrics

JANUARY 26, 2021

Once solely a tool for dedicated gamers, it is now a popular base for a diverse range of groups, including influencers and hobbyists. As the founders themselves say, Discord is used by various groups, including study groups, art communities, and hikers. These include: Screenshare on mobile. You can also join voice calls.

Channel 316

Channel Games Download Social Media 316

Retail TouchPoints

AUGUST 23, 2023

“In recent years, we’ve seen retailers get creative with how they position and style mannequins, but they are missing a digital injection to make them future-fit and aligned with how today’s tech-savvy consumers are shopping ,” said Simon Hathaway, Group Managing Director, EMEA, at Outform in an interview with Retail TouchPoints. “We

Apparel 246

Apparel Accessories Omnichannel Consumer 246

BigCommerce

DECEMBER 19, 2017

Consumers shop more and more across a variety of devices and channels. Retailers continually optimize their sales channels to deliver more seamless consumer experiences. Mobile payments are also making an increasing impact. This shift to mobile is pushed along with the ever expanding list of payments-enabled devices.

Merchant Services 337

Merchant Services Presentation Payments Payment Services 337

GetElastic

APRIL 16, 2020

B2B Mobile Commerce Apps are Hot: Here's Why. Mobile commerce apps for B2B are increasing, and with good reason -- 80% of B2B buyers are using mobile at work, and more than 60% say mobile played a significant role in a recent purchase. For industrial supplier Grainger, 41% of its mobile sales flow through its app.

B2B 78

B2B Mobile eCommerce Shipping Costs 78

Retail TouchPoints

JULY 24, 2023

According to The Small Business Blog , emails are an effective marketing channel because most U.S. Yet despite the proliferation of this channel, the average consumer receives an average of 121 emails with at least 56.6% This channel is tried and true, but retailers must take a creative and personalized approach to stand out.

Small Business Retail 246

Small Business Retail Marketing Retail Social Media 246

Sailthru

SEPTEMBER 26, 2018

Personalization is about using the data from every channel to improve the experience in any channel. Most retailers don’t have the operational organization to share their data across every channel. Mobile: The Centerpiece of In-Store Personalization. Cross-Channel Clienteling. Including the physical stores.

Mobile 94

Mobile Recommendation Channel Shopping Carts 94

Retail TouchPoints

AUGUST 23, 2022

For example: Personalized emails drive a 6X higher transaction rate over generic emails; Personalization can deliver 5X to 8X the ROI on marketing spend; and 53% of consumers say it’s important that retailers recognize them as the same person across all channels and the devices they use to shop. “In

Marketing 261

Marketing Beauty and Health eCommerce Consumer 261

365 Retail

JUNE 7, 2023

That’s according to new research from omnichannel customer engagement platform SAP Emarsys to mark the launch of its Mobile Wallet. This generational difference appears to be driven by the loyalty benefits offered by mobile wallets, with 93% of consumers using a mobile wallet-based loyalty programme.

Omnichannel 98

Omnichannel Mobile Customer Loyalty Channel 98

Retail TouchPoints

FEBRUARY 21, 2024

To ensure they’re focusing on the right products and experiential elements, Hydra Health conducts a series of focus groups with people it knows will be using the spaces daily. For example, offering fast and convenient payment experiences via mobile devices or even employee badges takes cues from airport retail’s “scan and go” models.

Gifts 261

Gifts Beauty and Health Payment Services Payments 261

Retail TouchPoints

FEBRUARY 7, 2023

These consumers are using digital channels and experiences to discover and engage with once out-of-reach luxury brands. Previously, there has been resistance from luxury brands who were unsure of how to replicate the bespoke experience that consumers expect in-store through online channels,” Chen explained.

Payments 287

Payments Omnichannel Payment Services Consumer 287

Retail TouchPoints

SEPTEMBER 25, 2023

Off-Site Media: An Unassuming Path to Wallet Share Offsite media – such as other digital channels like TV, social and out-of-home – drives engagement at a time when consumers might not be shopping. It’s more effective when retailers empower CPG brands with technology partners that are more transparent.

Retail 327

Retail Multi-channel Technology Article 327

Sailthru

MARCH 23, 2018

From a customer engagement perspective, the ubiquitous nature of mobile devices presents retailers and brands with immense opportunities. He also discussed how mobile devices are redefining the scope of retail and fashion apparel marketing and how companies can better navigate the current environment.

Mobile 60

Mobile Marketing eCommerce Apparel 60

Retail TouchPoints

SEPTEMBER 21, 2021

Leslie Hand, GVP of IDC Retail Insights, discusses the new parameters of the customer experience: “Think about the enhanced customer experience through one-to-one mobile and one-to-many streaming content personalization capabilities — we’re starting to see that pop up. A big driver of this connectivity is the mobile device.

Payments 270

Payments Payment Services Customer Experience Social Media 270

retailnext

NOVEMBER 5, 2019

Mobile marketing is a digital marketing strategy that targets audiences across multiple channels, and it takes advantage of the mobile technologies that have disrupted the way shoppers interact with brands. Mobile technology focuses on customization and personalization, which means mobile marketing should as well.

Mobile 52

Mobile Marketing Social Media Retail 52

Retail TouchPoints

AUGUST 1, 2022

In brick-and-mortar stores, title III of the American Disabilities Act (ADA) mandates ramps for mobility-impaired customers or braille signs for the visually impaired. For specific mobility impairments, it may be impossible to travel outside regularly. Why Retail? So many of us shop online, from food to clothes, electronics to books.

Retail 295

Retail Multichannel Webinar eCommerce 295

BigCommerce

JUNE 15, 2017

That’s why dozens of enterprise brands at the leading edge of technology are choosing SaaS –– specifically, BigCommerce –– to power new ecommerce initiatives and stay competitive in a quick-to-innovate market. ” –– Daniel Townsend, Founding Partner, The Plum Tree Group. However, top-flight technology spans their catalog.

BigCommerce 418

BigCommerce eCommerce B2B B2C 418

Korona

JUNE 8, 2022

So keeping up with the latest retail technology is paramount to delivering an impeccable customer experience, managing a large inventory, and optimizing your ordering and pricing. Retail technology helps brick-and-mortar and eCommerce businesses in many steps of their business processes. Tables of Contents. The rise of virtual try-on.

Technology 52

Technology Payment Services Payments Retail 52

GetElastic

AUGUST 10, 2021

With the global adoption of mobile devices, expansion of IoT, and dynamic behavior of customer buying habits, it’s become more important than ever for brands to take a holistic, interconnected approach to their customer’s digital experiences. Zurich Insurance Group. Starbucks & Dunkin Donuts. Bank of America.

Omnichannel 148

Omnichannel Multi-channel Banking Food and Beverages 148

Retail TouchPoints

MAY 4, 2023

These touchscreens and in-store mobile devices are state-of-the-art plasma displays that bring visual creative to life. The good news is that technology innovations continue to come fast and furious, making this particular niche ripe for innovative creative engagements with your customers. Is the investment worth it? Numbers don’t lie.

eCommerce 320

eCommerce Arts Consumer Travel 320

Retail TouchPoints

JUNE 10, 2022

While a majority of all shoppers are familiar with the metaverse, certain demographics are more likely than others to know about Web3 technology. The patterns reflect early adoption of other technologies, with younger, wealthier consumers ahead of the curve. However, new channels also mean new expectations.

Social Media 276

Social Media Channel Technology Travel 276