Inflow Insights

MARCH 24, 2020

When eCommerce businesses want to scale up their pay per click (PPC) campaigns, they may wonder if PPC management software can help. Companies selling this type of software promise simpler and quicker campaign management, automatic recommendations and bid adjustments, along with savings on hiring costs for PPC consultants.

PPC 92

PPC Management eCommerce Recommendation 92

Inflow Insights

DECEMBER 4, 2018

Any traffic generating tactic — whether it’s increasing organic traffic, paid ads, having an amazing social media presence, or some other promotional strategy — none of it matters if you don’t also have a well-tested conversion strategy in place. Inflow runs on the same conviction: PPC, SEO, and CRO services compliment each other.

PPC 96

PPC SEO eCommerce Social Media 96

Kissmetrics

OCTOBER 29, 2020

Your digital strategy document should: Define your short and long term goals Show you who your customers are Show you where you can find them Outline what you need to attract your customer’s attention Offer a step-by-step plan to attract and hold customer attention Show you how to analyze and improve marketing performance.

Marketing 363

Marketing Document Channel Social Media 363

Wiser

JULY 25, 2023

While tried-and-true methods like direct mail or word-of-mouth marketing hold their own, newer strategies leveraging the ubiquity of the internet and social media cannot be ignored. They can also use social media platforms such as Facebook or Twitter to reach out to potential customers.

Small Business Retail 78

Small Business Retail Social Media PPC Events 78

Inflow Insights

OCTOBER 27, 2021

Evaluate conversion rates by channel. Before we start comparing conversion rates by channel, we need to all be on the same page about where these numbers come from. Evaluating eCommerce Conversion Rates by Channel. To avoid this confusion, you need to measure conversion rate by channel, seasonality, device, and more.

Channel 113

Channel Mobile eCommerce PPC 113

BigCommerce

JULY 2, 2018

PPC & organic are a winning combo. We continue to attend shows, expand our social media following, and update our website for improved customer experience. We’ve tried to do lots of direct marketing as well as PPC advertising. John Breaker, President/Founder, BirdieBall. Create a community.

Social Media 230

Social Media Marketing BigCommerce PPC 230

Ecommerce Platforms

JUNE 22, 2023

With the Shopify commerce platform, small business owners can sell across multiple channels, and even combine online and offline stores, with POS connectivity. Shopify comes with social media and SEO tools built-in for marketing, a comprehensive app store, and its integrated payment processing tools.

Shopify 104

Shopify Payment Services Social Media Shipping Costs 104

lateshipment

AUGUST 7, 2020

On this page, let’s take a look at the advantages of making use of content created by customers on your eCommerce website and social media accounts, as well as find out how important and powerful they can be in the online retail sphere. This is why placing UGC on your customer-facing pages/channels can be a good ploy.

eCommerce 240

eCommerce Social Media Shipping Costs Magento 240

Inflow Insights

MARCH 11, 2020

With a limited advertising budget, what PPC channels should you invest in? The real choice is which channel to scale more than the other — and that depends on the details of your business. The real choice is which channel to scale more than the other — and that depends on the details of your business.

PPC 156

PPC eCommerce Social Media Channel 156

Kissmetrics

APRIL 16, 2021

Every Amazon seller knows how difficult it is to track and measure the impact of external advertising channels on sales. Amazon Attribution is a new tool that promises to grow your Amazon business by improving experiences away from the Amazon platform. Separate Tracking for Each Advertising Channel. What Is Amazon Attribution?

eCommerce 258

eCommerce Channel Social Media PPC 258

Omnisend

APRIL 28, 2023

You can sell your products through your website, social media page, or any other online marketplace. Furthermore, you’ll have cost-effective marketing methods like social media, email marketing, and SEO. You can easily track your performance through various marketing channels.

Definition 88

Definition Shipping Costs Payment Services Merchant Services 88

Omnisend

APRIL 28, 2023

You can sell your products through your website, social media page, or any other online marketplace. Furthermore, you’ll have cost-effective marketing methods like social media, email marketing, and SEO. You can easily track your performance through various marketing channels.

Definition 88

Definition Shipping Costs Payment Services Merchant Services 88

Kissmetrics

SEPTEMBER 24, 2020

It’s common for agencies to specialize; many choose to focus their attention exclusively on PPC ads via Google or Facebook. We offer A to Z paid search support covering: paid media, paid search/shopping, paid social, Amazon, and programmatic advertising. AdVenture Media Group – Best for Enterprise AdWords Management.

PPC 206

PPC SEO Multichannel Social Media 206

Kissmetrics

MAY 12, 2021

Social media sites like Facebook provide several free tools to start building a community, including: Facebook groups stories posts. To get the best results from your campaigns, some say it’s better to combine paid and free social media leads. Paid leads are usually known as PPC ads.

Social Media 342

Social Media Events PPC Article 342

Kissmetrics

SEPTEMBER 20, 2021

There are a billion social media users, but your business may only be relevant for a few thousand. It is easy to confuse the terms (paid media, owned media, and earned media), as they all pertain to marketing, but address different types of ads. Here is an example of paid media on Twitter. What is their age?

Social Media 271

Social Media Shopify Magazine PPC 271

Inflow Insights

JANUARY 15, 2020

Prioritizing which metrics to improve can be tricky. the best metrics to focus on improving) for growth. Given that each business is unique, the core concept we recommend is constant, strategic improvement. Pay-per-click (PPC). This is why SEO, PPC, and CRO tend to work best together. Bounce Rate.

PPC 162

PPC eCommerce SEO X-cart 162

Algopix

SEPTEMBER 26, 2023

Social Media Listening Monitor social media platforms for discussions and conversations related to your niche. Social listening tools can help you track mentions, sentiment, and emerging trends. Engaging with your audience on social media can also provide valuable insights.

eCommerce 129

eCommerce Marketing Social Media Supplies 129

ROI Revolution

APRIL 12, 2023

Don’t neglect the upper funnel 30% of PPC performance is driven by brand messaging and awareness. During the last economic downturn, 63% of brands saw ROI improvements by increasing their ad spend. Take a high-level look at where your budget goes across channels.

PPC 78

PPC Social Media Shipping Costs Supplies 78

Kissmetrics

SEPTEMBER 22, 2020

That’s all because of our ability to constantly optimize and improve our methods according to the current trends in the marketplace. At this stage, they’re well known for providing top-notch Pay Per Click, Social Media Management, Conversion Rate Optimization, SEO, UH/UI Design, Web Development services.

eCommerce 316

eCommerce Social Media SEO PPC 316

GetElastic

JULY 3, 2019

Reasons: If done in-house, it can save you a great deal of money Opens another channel for your prospects to reach your brand You can also guide your organic visitors to your social media handles to better your social media following and engagement This helps you keep your prospects close and can boost conversions through your social media channels.

Social Media 152

Social Media Marketing SEO eCommerce 152

Kissmetrics

MARCH 12, 2021

During your influencer campaign, the influencer posts about your product or service, sharing their review or recommendations on a blog, social media, or other platforms. Paid marketing campaigns consist of online ads, like pay-per-click (PPC) campaigns or social media ads. It’s also good to think about ad fatigue.

Social Media 290

Social Media Multi-channel Blog Multichannel 290

Inflow Insights

NOVEMBER 11, 2021

If you have a limited advertising budget, what digital paid advertising channels should you invest in? For most eCommerce businesses, the decision comes down to social media advertising (ie. Which eCommerce products tend to work best on each channel. Instagram/Facebook Ads) vs. Google Ads (Shopping & Search).

Social Media 125

Social Media eCommerce Recommendation PPC 125

Kissmetrics

AUGUST 18, 2020

It’s no surprise that nearly 80% of marketers consider PPC profitable and beneficial for their businesses. . There’s a reason PPC agencies exist — managing countless moving parts, and continuous algorithm updates take time. To make matters worse, choosing the best PPC company for your business presents a new set of challenges.

PPC 313

PPC Social Media Multi-channel Mobile 313

Kissmetrics

JUNE 29, 2021

There are many different customer acquisition channels, both online and offline. Social Media. Acquiring customers on social media offers a few different avenues. I like using social media in the most natural way possible, and that’s by “being social.” They will respond. Paid Advertising.

Customer 276

Customer Social Media Customer Retention eCommerce 276

Algopix

NOVEMBER 14, 2023

Utilize Social Media Marketing Promote your Black Friday deals on social media platforms to reach a wider audience. Ensure that these promotions are prominently featured on your product pages and communicated through your marketing channels. Identify what worked well and areas that could be improved.

Shipping Costs 99

Shipping Costs Social Media Events Gifts 99

Algopix

MARCH 2, 2023

Consider using low-cost advertising options, such as pay-per-click (PPC) ads, sponsored product ads, and Amazon Associates. Leverage Social Media Social media is a great way to spread the word about your products. Use customer reviews and feedback to improve your products and refine your marketing strategy.

Shipping Costs 78

Shipping Costs Merchant Services Social Media Fulfillment 78

Kissmetrics

DECEMBER 22, 2020

How Using Social Media Influencers Can Grow Your E-commerce Brand. Influencer marketing is the practice of working with well-known social media users to grow your brand. Nearly 89% of marketers say that influencer marketing campaigns’ ROI is the same or better than other marketing channels like SEO or PPC.

eCommerce 356

eCommerce Payment Services Marketing Shopify 356

Inflow Insights

JANUARY 26, 2022

After all, more purchase channels often mean more revenue, too. Just look at this client , who saw a 74% increase in PPC revenue after implementing tracking solutions!). Knowing this data is huge for the continuous improvement of your marketing efforts. Why Integrate PPC Call Tracking?

PPC 115

PPC eCommerce Multi-channel SEO 115

GetElastic

JULY 12, 2019

Relying on some basic principles, mobile and website development companiescontinue to look for innovative ways to reach target prospects while using social media for their two-way conversation between business. Follow multiple social media accounts, blogs and news sources with Feedly (content curation tool).

B2B 138

B2B Social Media PPC Management 138

eCommerce Training Academy

MAY 1, 2020

They ask for recommendations on Social Media. They get easily distracted with technology and social media. Digital marketing channels are evolving. Retailers can no longer rely one type of channel to drive traffic to their online store. They use Amazon to search for products (not just Google).

eCommerce 167

eCommerce Shipping Costs Shopping Carts Social Media 167

Retail TouchPoints

MARCH 22, 2022

For established brands, being able to customize the experience to replicate their brand ethos has been critical, and it drives home an important lesson — as you increase the number of channels you sell on, creating a consistent brand experience across those ecosystems is more important than ever. “We

Small Business Retail 282

Small Business Retail Retail Shopify eCommerce 282

Inflow Insights

MARCH 27, 2020

In other words: You already know that using tactics such as pay-per click (PPC) campaigns, search engine optimization (SEO) and conversion rate optimization (CRO) are important in general. Whether you implement one strategy, or all of them, into your eCommerce marketing plan, your store’s performance will improve. Get in touch.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Shopping Signals

APRIL 17, 2023

As a SEO content strategist, I can tell you why SEO matters for ecommerce websites, how it goes beyond simply improving visibility, and what strategies should be used to ensure your website stands out from the competition. The fact remains: if you want to succeed as an ecommerce entrepreneur, then investing in SEO is absolutely necessary.

SEO 52

SEO eCommerce PPC Social Media 52

Omnisend

APRIL 27, 2021

With ecommerce and m-commerce continually growing as the most popular online channels, these will likely significantly impact the growth of the online footwear market. If you want to foster deep connections with your customers, you need to invest time in improving targeted marketing. trillion by 2030—a 74% increase from 2019: Source.

eCommerce 78

eCommerce Fashion Apparel Shopify 78

ChannelAdvisor

JANUARY 23, 2023

Today, every channel is an e-commerce channel. Shoppable media has made it possible to turn TikToks into sales and website clicks into in-store purchases. Already have a channel partner program? Retailers in this category are typically innovating in e-commerce and play a vital role in your channel strategy.

eCommerce 59

eCommerce Channel Multichannel PPC 59

Ecommerce Platforms

MARCH 5, 2023

Plus, Shopify provides access to a range of integrations and in-built tools for social media marketing, email, and loyalty campaign creation. There’s also the option to connect Lightspeed to your existing website, if you already have one, or sell across social media platforms.

POS 104

POS lightspeed Shopify Payment Services 104

Kissmetrics

JULY 31, 2021

In other words, you must identify three things: what your typical buyer’s journey looks like right now what your end goal is, or what action you want a prospect to take how you can improve your existing buyer’s journey in order to increase the likelihood of leads becoming paying customers. How are they reeling in potential customers?

Download 361

Download Social Media Subscription Customer 361